Experience

Intelligenti Stefanini S.A.

• Brazil
• Administration of Justice
• 1 - 100 Employee

• Chief Executive Officer

  • Jan 2023 - Present

  Focused on AI, Intelligenti develops innovative solutions in the legal area, offering backoffice support and tailored technology for law firms and large companies to have more agility and lower costs. Technology that will simplify your company's day-to-day business. Focused on AI, Intelligenti develops innovative solutions in the legal area, offering backoffice support and tailored technology for law firms and large companies to have more agility and lower costs. Technology that will simplify your company's day-to-day business.



YESPAY | YESBANK

• Brazil
• Financial Services
• 1 - 100 Employee

• Founder & COO

  • Oct 2018 - Dec 2022

  • Founder & Former Board Member • Drove short and long term growth strategy • Managed all sales channels & teams • Led service providers partnerships across Brazil • Mentored technology research to excel product performance • Managed company´s overall KPIs • Founder & Former Board Member • Drove short and long term growth strategy • Managed all sales channels & teams • Led service providers partnerships across Brazil • Mentored technology research to excel product performance • Managed company´s overall KPIs



WD, a Western Digital company

• • May 2015 - Oct 2018

  • Responsible for managing WD & Sandisk´s distribution & retail (online & B&M) channel in Brazil.• 35% on sell out increase on the first year (e-tail segment).• 20% of overall sales increase in 2016 while the country was under a big recession.• 4 new strategic account within 6 months. • Executed push & pull strategy (Local produced and imported products).• In charge of the Brazilian factory production demand.• Managed the regional sales teams across the country to execute Western Digital´s channel strategy.• Built sales strategies for all channels in Brazil.• Conducted daily reporting and status updates to the US based team in Miami. Show less

• • Jun 2013 - May 2015

  • Built overall channel, online & outbound marketing strategy for WD in Latin America.• Managed regional teams across the region (Chile, Argentina, Colombia, Brazil & Miami).• Created go to market actions. New product launch on every 3 months on average.• Let the project of the first distribution loyalty program in Latin America• Partnered with e-tailers on SEM initiatives (B2W, Wall-mart, Sam´s Club, Paris & Falabella). • Developed bundles and joint marketing activities with other manufacturers to create value-added programs.• Managed creation and placement of channel advertising (inbound, outbound, and online marketing).• Developed and maintained productive relationships with all channel partners and WD sales, product marketing, marcom, business operations, PR & social media staff.• Conducted daily reporting and status updates to the US based team in California. Show less



SupportComm

• Brazil
• Telecommunications
• 1 - 100 Employee

• Strategic Alliance Manager - Latin America

  • Sep 2012 - Jun 2013

  • Met assigned targets for profitable sales volume and strategic objectives within the America Movil (Claro) alliance in Latin America. • Let migration of new accounts in countries such as Mexico, Panama, Peru & Chile. • Proactively led a joint company-strategic account planning process that developed mutual performance objectives, financial targets, and critical milestones. • Coordinated the involvement of company personnel, including support, service, and management resources, in order to meet account performance objectives and partner’s expectations. • Proactively assessed, clarified, and validated partner needs on an ongoing basis • Led solution development efforts that best addressed customer needs. Show less



BitDefender

• Romania
• Software Development
• 700 & Above Employee

• • Jan 2011 - Sep 2012

  • Developed B2B and B2C marketing and sales plan for Latin America.• Managed overall marketing and sales budget reporting to America’s HQ in Florida.• Developed lead generation programs for all business lines.• Developed relationship with all country partners in Latin America (Mexico, Argentina, Brazil, Colombia, Paraguay, Peru, and Chile).• Managed marketing programs with strategic partners (Groupon - Latam, Baixaki and DTS).• Let the development of the first partner training platform in LATAM.• Collaborated with the sales management and marketing teams to develop messaging and sales tools.• Coordinated advertising and tradeshow initiatives.• Led the company´s SEM strategy. Show less

• • Oct 2008 - Jan 2011

  • Crafted and executed B2B & B2C marketing strategy for USA, Canada & Mexico.• Development and ongoing management of channel engagement programs.• Managed NA regional marketing teams.• Planned and executed strategic partner recruitment initiatives.• Created and executed lead generation campaigns throughout numerous market verticals.• Developed and implemented technical and sales training programs to drive channel revenue.• Managed marketing programs with strategic partners (Dell, Wal-Mart, Discount PC, Brinks Security). Show less

• • Dec 2006 - Oct 2008

  • Planned and coordinated strategic partner recruitment initiatives.• Central coordination point of channel and retail marketing projects.• Executed product launch initiatives within the business channel and retail• Managed online advertising efforts with channel and end- user publications • Represented the company in trade shows throughout North America.