Danielle Wolstencroft

Business Development & Marketing Director at Storm Communications
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Contact Information
us****@****om
(386) 825-5501
Location
Wallington, England, United Kingdom, UK

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Experience

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Business Development & Marketing Director
      • Jan 2022 - Present

    • United Kingdom
    • Events Services
    • 700 & Above Employee
    • Head Of Marketing
      • Apr 2019 - Oct 2020

      Richmond, Greater London, United Kingdom

    • Marketing Manager
      • Dec 2013 - Apr 2019

      Richmond Marketing Manager for the World Travel Catering & Onboard Services Expo as well as the Passenger Technology Solutions Event, taking place in Hamburg, Germany each April. The number one event for travel catering, onboard retail, passenger comfort and enhancing the connected journey. 2014 winners of Reed's Exhibition of the Year. Main responsibilities: • Managing budgets • Managing 2 members of staff • Launching new show features • Creating initiatives for… Show more Marketing Manager for the World Travel Catering & Onboard Services Expo as well as the Passenger Technology Solutions Event, taking place in Hamburg, Germany each April. The number one event for travel catering, onboard retail, passenger comfort and enhancing the connected journey. 2014 winners of Reed's Exhibition of the Year. Main responsibilities: • Managing budgets • Managing 2 members of staff • Launching new show features • Creating initiatives for customer retention and first time attendance • Working closely with the sales managers to drive revenue • Building relationships with associations and key stakeholders

    • Marketing Executive
      • Feb 2011 - Dec 2013

      Planning and implementing promotional campaigns, including direct mail, email and social media over 2 shows based in Europe and Thailand Co-ordination of social media; creating a Facebook page, YouTube channel, regularly tweeting, posting blogs and compiling documentation to support team in using social media efficiently Main contributor to the design of new website and content management Managing design agency briefings and production including copywriting, print… Show more Planning and implementing promotional campaigns, including direct mail, email and social media over 2 shows based in Europe and Thailand Co-ordination of social media; creating a Facebook page, YouTube channel, regularly tweeting, posting blogs and compiling documentation to support team in using social media efficiently Main contributor to the design of new website and content management Managing design agency briefings and production including copywriting, print production and artwork Liaising with external suppliers including design team, mailing houses, printers, PR agency Liaising with Conference/Workshops speakers/organisers to ensure timely delivery Project managing exhibition feature areas e.g. Innovation Zone Controlling costs against budget Analysing and tracking online and offline campaigns Research (Exhibitor and Visitor) – involvement in compilation and distribution of surveys Contributing and reviewing ideas to form best practices

    • Information Services
    • 1 - 100 Employee
    • Senior Marketing Executive
      • Oct 2009 - Mar 2011

      Sole management of the marketing communications over 3 portfolios with magazines and events worldwide (Asia, Middle East, South America). Creating marketing plans and advertising schedules and negotiating contra deals Liaising with external suppliers and industry related personnel, including industry associations, press, local agents, registration companies, designers, printers and translators Working alongside data and subscription teams to complete missing demographics… Show more Sole management of the marketing communications over 3 portfolios with magazines and events worldwide (Asia, Middle East, South America). Creating marketing plans and advertising schedules and negotiating contra deals Liaising with external suppliers and industry related personnel, including industry associations, press, local agents, registration companies, designers, printers and translators Working alongside data and subscription teams to complete missing demographics and gather new data to increase attendance to international events, paying subscriptions and magazine readership Managing budgets. Recent achievements include reducing direct mail costs by designing self mailers Maximising communication and understanding of marketing activity/timings both internally and externally Recommending new revenues streams e.g. new sponsorship ideas Undertaking client visits and networking to build and maintain relations to open opportunities for successful sales pitches Show less

    • United Kingdom
    • Events Services
    • 100 - 200 Employee
    • Marketing and Conference Executive
      • Dec 2007 - Oct 2009

      Effectively marketing and managing small scale international conferences, ensuring smooth running on-site and streamlining the administration process Creating speaker and VIP programmes Involvement in all aspects of the marketing mix to obtain delegates Improving the effectiveness of email campaigns with new templates, refined content, scheduling, avoiding spam filters and analysis Successfully training and mentoring other junior members of the team; proof… Show more Effectively marketing and managing small scale international conferences, ensuring smooth running on-site and streamlining the administration process Creating speaker and VIP programmes Involvement in all aspects of the marketing mix to obtain delegates Improving the effectiveness of email campaigns with new templates, refined content, scheduling, avoiding spam filters and analysis Successfully training and mentoring other junior members of the team; proof reading, managing work tasks among the team, passing on experience and knowledge and setting a good example for others to follow Implementing internal data system

    • Marketing Assistant
      • May 2006 - Dec 2007

      Designing, organising and maintaining email campaigns Writing copy for advertisements and magazine carrier sheets Updating web pages with current information Organising promotional literature for stands at international exhibitions and conferences

Education

  • CIM | The Chartered Institute of Marketing
    Level 6, Professional Diploma in Marketing
    2008 - 2009
  • University of Brighton
    2:1, Information & Media Studies
    2002 - 2005

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