Danielle Piek

Account Director at Sherbet Agency
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Contact Information
Location
City of Johannesburg, Gauteng, South Africa, ZA
Languages
  • Afrikaans Full professional proficiency
  • English Full professional proficiency

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Experience

    • South Africa
    • Advertising Services
    • 1 - 100 Employee
    • Account Director
      • Jan 2023 - Present

    • Account Manager || Ster-Kinekor
      • Aug 2021 - Apr 2023

    • India
    • IT Services and IT Consulting
    • Client Media Strategist
      • Aug 2020 - Aug 2021
    • South Africa
    • Outsourcing and Offshoring Consulting
    • 1 - 100 Employee
    • Social Media Account Manager
      • Aug 2020 - May 2021

      - Built and maintained positive relationships with clients whilst ensuring I meet expectations. - Developed creative content and effective digital marketing plans. - Fulfilling client’s key performance indicators and growing accounts. - Creating, presenting and implementing digital strategies and campaigns. - Managed the implementation of digital marketing strategies with my strategist team. - All creative conceptualisation, graphic & multimedia design for a large volume of social & digital executions - included paid advertising. - Developed a strong understanding of the products, competition, industry, and marketing goals of my clients (with a focus on competitor research). - Collaborated with other departments to achieve client goals. - Creating, implementing and maintaining content calendars. - Prepare performance analysis reports and make recommendations for optimisation(quarterly). Show less

    • English Second Language Teacher
      • May 2019 - Feb 2020

      - Functioned exceptionally in a multilingual/cultural office environment with co-workers from several different nationalities. - Learned to manage difficult situations and adapt to them in a culturally sensitive way. - Taught Communicative English in Regular Program (Gr10 and Gr12). - Taught Basic Writing in International Program (Gr10). - Taught Visual Arts in International Program (Gr10). - Managed a school club. - Wrote lesson plans to teach English vocabulary, grammar basic writing, and visual art. - Wrote lesson plans to accommodate all levels of proficiency of students. - Displayed strong public speaking skills while presenting lesson plans to a classroom of ±40 students. Show less

    • South Africa
    • Social Media Account Manager
      • Apr 2018 - Apr 2019

      - Managed all social clients personally (meetings, strat sessions, etc.). - Designed and implement platform-specific marketing strategies that aligned with clients business goals. - Created and/or curated all social content, including text, image, and video. - Managed editing, approval, and scheduling of all posts for all platforms. - Built social media content publishing calendars for clients. - Analysed metrics across multiple social platforms and recommended ways to optimise performance. - Managed multiple social media accounts for Kay Media and clients. - Created and managed various Facebook, Instagram, Twitter, and LinkedIn ad campaigns. - Measured, tested and reported on social strategies and campaigns using analytics tools. - Used social media tools like Sprout Social. - Implemented digital audits, analyses results, competitive analyses and delivered initial findings and recommended strategies. - Managed project deadlines to completion. - Collaborated with other departments on projects. Show less

    • Temporary PR Officer
      • Jan 2018 - Apr 2018

      - Crafted press releases and liaised with PR agency for dissemination - Maintenance and content creation/copywriting for the national and local Facebook pages - Internal communication with franchisees regarding marketing policies - Managing the production processes for various marketing collateral on behalf of the head office - Assistance with managing the brand’s corporate identity and with the approval process of franchise marketing material - Managing the execution of a media plan for Edublox Online Tutor in a variety of international publications and homeschooling websites - General communication and marketing support to the Managing Director and Director of Educational Programmes as well as franchisees Show less

    • South Africa
    • Mining
    • 1 - 100 Employee
    • Freelance Communications Consultant
      • Dec 2017 - Jan 2018

      Freelance Consulting - Communication, Social Media and Marketing Freelance Consulting - Communication, Social Media and Marketing

    • South Africa
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Public Relations Intern
      • Jul 2017 - Jul 2017

      Interned as a Publication Relations and Social Media Official. Gained experience in social media, project managment, writing press releases and advertising communication. Interned as a Publication Relations and Social Media Official. Gained experience in social media, project managment, writing press releases and advertising communication.

    • United Kingdom
    • Non-profit Organizations
    • 1 - 100 Employee
    • Silver Certificate
      • 2014 - 2014

      The President’s Award for Youth Empowerment

    • Master of Ceremonies for The Presidents Award
      • 2014 - 2014

      The President’s Award for Youth Empowerment

    • Bronze Certificate
      • 2013 - 2013

      The President’s Award for Youth Empowerment The President’s Award for Youth Empowerment

Education

  • THE TEFL ACADEMY - Leading EFL Teacher Trainer Provider
    168 hour TEFL Certificate, Teaching English as a Second or Foreign Language/ESL Language Instructor
    2019 - 2019
  • North-West University/Noordwes-Universiteit
    Bachelor of Commerce - BCom, Communication management
    2015 - 2017
  • Merensky High School
    Matric Certificate, Grade 12
    2010 - 2014

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