Danielle de Leon
Junior Marketer at Fix.com- Claim this Profile
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English Native or bilingual proficiency
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Tagalog Native or bilingual proficiency
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French Elementary proficiency
Topline Score
Bio
Credentials
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SEO Fundamentals Exam
SemrushAug, 2022- Sep, 2024 -
Microsoft Office Specialist
Certiport - A Pearson VUE Business
Experience
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Fix.com
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Canada
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Consumer Goods
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1 - 100 Employee
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Junior Marketer
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Aug 2022 - Present
As part of the Content & Design team, I work in conjunction with the company's Video Production team and the SEO team. My wheelhouse involves inbound content marketing and email marketing. I write topical blog articles and technical descriptions about home appliances and outdoor power equipment. The performance of these is maximized using SEO keyword research strategies. In my role, I rotate between using MailChimp, Stripo, Ordermatic, and SEMRush. As part of the Content & Design team, I work in conjunction with the company's Video Production team and the SEO team. My wheelhouse involves inbound content marketing and email marketing. I write topical blog articles and technical descriptions about home appliances and outdoor power equipment. The performance of these is maximized using SEO keyword research strategies. In my role, I rotate between using MailChimp, Stripo, Ordermatic, and SEMRush.
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Appcast, Inc
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Canada
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Information Technology & Services
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Marketing Intern
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May 2021 - May 2022
I supported the marketing team and its various functions, predominantly in activities which promoted our in-house content (e.g., writing blog posts, creating visuals for social media posts). I also worked cross-functionally in research projects, and in tasks which involve Hubspot, SalesForce or Google Analytics. I supported the marketing team and its various functions, predominantly in activities which promoted our in-house content (e.g., writing blog posts, creating visuals for social media posts). I also worked cross-functionally in research projects, and in tasks which involve Hubspot, SalesForce or Google Analytics.
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AMERICAN EAGLE OUTFITTERS INC.
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United States
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Retail
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700 & Above Employee
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Sales Associate
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Aug 2021 - Dec 2021
I was part of a team who prioritized exceptional customer experience first. Customers were also likened to "guests" and sales associates to "hosts". This meant being proactive in understanding the purpose of our customers' in-store visits and catering to those accordingly, all while building rapport with them. I had also participated in an official Instagram account dedicated to our location's outlet, which uploaded content that featured styling tips based on our merchandise. I was part of a team who prioritized exceptional customer experience first. Customers were also likened to "guests" and sales associates to "hosts". This meant being proactive in understanding the purpose of our customers' in-store visits and catering to those accordingly, all while building rapport with them. I had also participated in an official Instagram account dedicated to our location's outlet, which uploaded content that featured styling tips based on our merchandise.
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The Golden Duck Pte Ltd
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Singapore
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Manufacturing
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1 - 100 Employee
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Branding and Customer Experience Intern
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Aug 2020 - Aug 2021
Primarily, I was in charge of managing and creating content for the brand's social media platforms. My tenure also consisted of social listening and customer nurturing projects. I also spearheaded a North American seeding initiative which resulted in an increase of 1,000 Instagram followers over the span of 2 months. This involved reaching out to prominent KOLs in various "foodie communities" and engaging with them through opportunities to co-host product giveaways or become brand ambassadors. The biggest project I worked on was initiated because the company was interested in co-creating a new flavour of chips with our community. This was executed as a week-long virtual voting campaign, available worldwide, wherein voters helped us decide which flavour and ingredients they would be interested in snacking on the most. The campaign had garnered over 10,000 votes from the United States, United Kingdom, Australia, and Singapore alone. Show less
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BETTER THAN REALITY
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Canada
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Software Development
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Design Thinking and Business Intern
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Sep 2019 - Feb 2020
Over 6 months, I conducted market research and customer discovery. I also prepared collateral to educate the masses about XR business solutions. Under Mitacs Canada, I have attended workshops for 'Time Management' and 'Effective Communication'. Over 6 months, I conducted market research and customer discovery. I also prepared collateral to educate the masses about XR business solutions. Under Mitacs Canada, I have attended workshops for 'Time Management' and 'Effective Communication'.
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Starbucks
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United States
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Retail
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700 & Above Employee
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Partner
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Apr 2017 - Aug 2019
Beyond brewing beverages and being responsible for the upkeep of the outlet, I was expected to be a coffee connoisseur. As part of the pioneer team in Singapore's first Starbucks boutique, I was an expert of the various coffee grinds and preparation techniques. I consistently elevated the customer experience, being attentive to the needs of patrons and thinking on my feet. I also worked under pressure during monthly Buy-one-Get-one promotions, serving patrons at high-volume. My customer service skills were often commended by both superiors and patrons. Show less
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Education
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2017 - 2020
Ngee Ann Polytechnic
Diploma in International Business, International Business -
2012 - 2016
St. Anthony's Canossian Secondary School
Community
