Experience

Mediamätning i Skandinavien

• Sweden
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• co-COO & Head of Media Measurements

  • Sep 2022 - Present

• Head of Media Measurements

  • Jan 2018 - Aug 2022

  I currently have the great pleasure to lead the media measurement team at MMS AB. We mainly develop the measurement methods, surveys and models that the Swedish TV- and online video currency is based on. The team consists of project managers, statisticians and various types of specialists, approximately 12 people.

• Head of Broadcast Measurements

  • Oct 2012 - Dec 2017

  As head of broadcast measurements, I oversaw the TV-measurement that the Swedish TV-currency is based on. Our main task was to develop the TV-measurement but still ensure the quality of existing product. The team consisted of project managers, statisticians and various types of specialists, approximately 5 people.

• Project manager

  • Apr 2010 - Oct 2012

  As project manager I led several different types of projects both in developing TV-measurements and running surveys, from setting up a questionnaire to presenting the results to clients. In parallel with the project management, one of my main tasks was to ensure the quality on the TV-measurements.

• Project and production assistant

  • May 2008 - Mar 2010

  As project and production assistant I was part of the team that handled the daily production at MMS which meant doing QC on metadata. I also assisted the project managers with different tasks in various projects.



Massimo Dutti

• Stockholm, Sverige

• Store Clerk

  • Oct 2006 - Jun 2008



ICA Supermarket Esplanad

• Stockholm, Sverige

• Store Clerk

  • Aug 2003 - Aug 2006