Content Strategist

• May 2023 - Present

Content Marketing Manager

• Oct 2020 - Feb 2023

- Managed both B2C and B2B digital communication in the UK and US, using email, company blog and social media to boost engagement - Content lead on several international campaigns, including launch of new B2B platform Boost (Mar 2022) - Implemented physical campaigns on UK campuses in Sep 2021 and 2022, resulting in 3,400 and 4,300 new signups respectively - Researched and wrote press releases and articles to coincide with company activity - Led strategic communications review and created new onboarding journeys to improve user retention Show less

Language Assistant

• Jan 2018 - Jul 2018

Spent six months in Belin Education department for second half of degree year abroad, working to improve English and Spanish teaching throughout France: - Led development of grammar textbooks and other publishing projects, in particular the English Pictogrammar textbook series and English in the Media vocab resource. Handled the content, design and formatting of these and other learning materials distributed nationally - Recorded and edited vocal clips to aid language learning Spent six months in Belin Education department for second half of degree year abroad, working to improve English and Spanish teaching throughout France: - Led development of grammar textbooks and other publishing projects, in particular the English Pictogrammar textbook series and English in the Media vocab resource. Handled the content, design and formatting of these and other learning materials distributed nationally - Recorded and edited vocal clips to aid language learning

Assistant to the Logistical Team planning the G20 Summit 2018

• Aug 2017 - Dec 2017

Spent five months optimising preparations for Argentina's host year of the G20 summit (2018), as part of degree's compulsory year abroad: - Created essential materials for distribution to hundreds of delegates during visits to Argentina - Scheduled programming for first meeting of G20 Sherpa track in Nov 2017 - Managed scheduling for Argentinian diplomats travelling for G6, G7 and G20 meetings abroad Spent five months optimising preparations for Argentina's host year of the G20 summit (2018), as part of degree's compulsory year abroad: - Created essential materials for distribution to hundreds of delegates during visits to Argentina - Scheduled programming for first meeting of G20 Sherpa track in Nov 2017 - Managed scheduling for Argentinian diplomats travelling for G6, G7 and G20 meetings abroad

Marketing and Media Solutions Intern

• Jun 2016 - Jul 2016

Worked in marketing and event management: - Conceptualised and presented new and innovative adverts for both radio and online to senior company execs - Analysed data on click-through rates for websites of five radio stations - Researched and wrote content on events and artists for company's national media Worked in marketing and event management: - Conceptualised and presented new and innovative adverts for both radio and online to senior company execs - Analysed data on click-through rates for websites of five radio stations - Researched and wrote content on events and artists for company's national media

Summer Intern

• Jun 2012 - Jun 2012

Worked on brand extension, conducting market research and assisting in presentation planning/production Worked on brand extension, conducting market research and assisting in presentation planning/production