Experience

Bray St.

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Founder & Client Director

  • Nov 2018 - Present

  At Bray St. we create and cultivate the technology of brands of tomorrow by bringing together a melting pot of professionals spread across eight cities and seven time zones to accommodate our client’s needs wherever they are. Our global perspective of different cultural backgrounds combined with a heritage rooted in technology brands is what sets us apart. At Bray St. we create and cultivate the technology of brands of tomorrow by bringing together a melting pot of professionals spread across eight cities and seven time zones to accommodate our client’s needs wherever they are. Our global perspective of different cultural backgrounds combined with a heritage rooted in technology brands is what sets us apart.



The Sphere Agency

• Australia
• Advertising Services
• 1 - 100 Employee

• Business and Client Services Director

  • Apr 2018 - Jul 2018

  Clients: Tealive (Globally), Henry Schein (Globally)Client Industry Sectors: QSR, Tech

• Account Director

  • Feb 2016 - Apr 2018

  Clients: Rosella, Victory Blinds, Tealive (Globally), Henry Schein (Globally), Chatime (Australia and Globally), Luxtralia (Kate Spade), View.com.au, Rolld and Glenvill.Client Industry Sectors: FMCG, Retail, QSR, Retail Fashion, Tech, PropertyResponsibilities:- Management of client relationships and led client growth - Oversight of client budgets and workflows- Leading the client service team- Managing resource allocation across Creative and Account Service

• Senior Account Manager

  • Dec 2014 - Feb 2016

  Clients: Melbourne Business School, Tutti Frutti Yoghurt, Amnesty InternationalClient Industry Sectors: Education, QSR, Not-for-ProfitResponsibilities:- Client Management - Briefing and managing timelines and production through internal departments - Work with clients in finding solutions and achieving objectives - Ensure campaigns are on time and on budget.- Work on new business projects/proposals



Campaign Management, Media Relations and Brand Development

• Marketing Consultant

  • Jul 2013 - Feb 2016

  Clients: Tourism Victoria, Tourism Australia Client Industry Sectors: Government, Travel/Tourism Responsibilities: - Consulted with a range of clients from the tourism, hospitality and fitness industries. Achievements: - Management and coordination of the Victorian elements of the Global ‘Restaurant Australia’ campaign, which was the latest evolution of the global campaign ‘There's nothing like Australia’. Clients: Tourism Victoria, Tourism Australia Client Industry Sectors: Government, Travel/Tourism Responsibilities: - Consulted with a range of clients from the tourism, hospitality and fitness industries. Achievements: - Management and coordination of the Victorian elements of the Global ‘Restaurant Australia’ campaign, which was the latest evolution of the global campaign ‘There's nothing like Australia’.



ADZ Collective

• Australia
• Advertising Services
• 1 - 100 Employee

• Account Director

  • May 2014 - Sep 2014

  Clients: Colliers International Client Industry Sectors: Property Responsibilities: - Management of client relationships - Daily management of client needs and briefing internal departments - Management of an Account Manager and three Graphic Designers Clients: Colliers International Client Industry Sectors: Property Responsibilities: - Management of client relationships - Daily management of client needs and briefing internal departments - Management of an Account Manager and three Graphic Designers



Department of Jobs, Skills, Industry and Regions

• Australia
• Government Administration
• 700 & Above Employee

• Account Manager, Advertising and Branding

  • Jul 2013 - May 2014

  Clients: Department Divisions and Associated Entities including; Regional Development Victoria, Small Business Victoria, Skilled Migration, and vic.gov.au.Client Industry Sectors: Government, Travel/Tourism, Education Responsibilities: Tasked with a remit to centralise advertising activity for the department Led a Department wide communications and marketing activity reviewManagement of department wide communications and marketing activityBriefing agencies and internal departments on campaignsEngagement with ministerial Chief of Staff on department advertising activityProject management of the department’s Annual Communications Plans Show less

• Communications Officer

  • Oct 2012 - Aug 2013

  Strategic Communications BranchResponsibilities: - End-to-end facilitation and management of branch advertising campaigns- Advising senior management on media strategy- Provide media planning and buying campaign reviews- Management of the Department’s advertising review panel- Research and analysis of Freedom of Information requests- Review of media releases and reporting documents to ministerial teams- Supporting the internal graphic design studio through workflow management- Briefing and coordination of end-to-end design projects Show less



Tourism Victoria

• Australia
• Advertising Services
• 1 - 100 Employee

• Information Services Officer

  • Dec 2011 - Oct 2012

  Brand, Advertising and Media BranchResponsibilities: - Coordination of briefing internal teams and agencies queries and requests- Management of the post-analysis presentations- Coordination and presentation of digital panel meetings- Management of campaign financials- Management of Tourism Victoria’s image libraries ‘Visions of Victoria’ and ‘Brand Victoria’- Management of production files and workflow

• Media & Trade Relations Assistant

  • Dec 2010 - Dec 2011

  International Marketing BranchResponsibilities: - End-to-end implementation of the familiarisation program. - Stakeholder management and negotiations with journalists, bloggers, travel trade organisations, Victorian tourism attractions, and hotel and hospitality businesses. - Work in partnership with Tourism Australia and Global PR agencies to drive the Tourism Victoria 2020 strategy