Daniela Zea

Digital Analyst at MRM Spain
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Contact Information
us****@****om
(386) 825-5501
Location
Madrid, Community of Madrid, Spain, ES
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency
  • French Limited working proficiency
  • Italian Limited working proficiency

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Bonnie Bruderer

To Whom It May Concern, If Daniela Zea is available for a role within your company, grab her. She came to our streaming media company as an intern. She was one of three hires, and we quickly saw her talent, initiative and drive to create success and her dedication. Her non-paid internship (which incidentally we saw her work harder than any paid employee we have ever had) quickly morphed into a full-time, paid role. She took on numerous projects from sales, marketing, graphic design, social media management, project management, customer support, web design and others. I can honestly say that she has been the glue that has held our fast-growing, ever changing media company, together. She will be an immense added value to any company and I would run, not walk to make her an offer if she is interviewing with your organization. Sincerely, Bonnie Bruderer, CEO BINGE Networks

Caroline Picken

Daniela is one of the best interns I have ever had. She worked incredibly hard and changed my expectations for all future interns. Her commitment to the company and her tasks were exceptional. While at Glamping Hub Daniela managed the main customer support issues, she was incredibly organised and efficient .She has excellent people skills and a very professional customer service manner. She dealt with challenging situations with customers and was excellent at managing the administrative side of the role. Daniela worked well independently and as part of the team. Please do not hesitate to contact me for a reference or further information.

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Credentials

  • Salesforce Certified Marketing Cloud Email Specialist
    Salesforce
    Aug, 2020
    - Nov, 2024
  • Google Analytics Certification GA4
    Google
    Oct, 2022
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Aug, 2021
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    May, 2020
    - Nov, 2024
  • International Baccalaureate Diploma
    International Baccalaureate

Experience

    • Spain
    • Advertising Services
    • 100 - 200 Employee
    • Digital Analyst
      • Apr 2022 - Present

      • Responsable de la creación de informes semanales para varios clientes, con el fin de analizar e interpretar datos para proveer insights y recomendaciones que ayuden a mejorar su estrategia digital, desarrollando un plan de acción en base a sus KPIs. • Análisis diario e implementación de herramientas de analítica, como Google Analytics, Adobe Analytics, Google Tag Manager, entre otras. Creación de dashboards para la visualización de datos a través de Google Looker Studio. • Auditoría a clientes y su competencia con el fin de evaluar su grado de madurez de analítica digital, a fin de realizar propuestas en base a sus potenciales necesidades. • Monitoreo del entorno digital a través de herramientas de Social Listening, como Digimind y Brandwatch para analizar tendencias en el mercado e insights claves del consumidor en base a la reputación de marca. Show less

    • Spain
    • Advertising Services
    • 100 - 200 Employee
    • Jr Digital Analyst
      • Sep 2020 - Aug 2021

    • United States
    • Media Production
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Jul 2018 - Jun 2019

      • Created and managed digital media content for website rebranding, social media ads, email campaign blasts, SEO, and video promotions; led a team of developers in the management of BINGE’s content delivery network to improve UX/UI design • Collaborated with Founder/CEO to develop strategic marketing campaigns to attract content creators and viewers to the BINGE Networks video platform; boosted website traffic with Google Ads implementation • Managed all accounts on the network by adding new shows, genre’s sponsorships, homepage placement and more Show less

    • United States
    • Investment Management
    • 700 & Above Employee
    • Social Media Marketing Intern
      • Jul 2017 - Dec 2017

      • Supervised content process for weekly social media posting on MFS’ platforms such as Facebook, Twitter, Instagram, and LinkedIn to increase brand awareness and provide insight into financial markets • Launched MFS’ first Instagram account for James Swanson, the Chief Investment Strategist, as the brand’s financial influencer and doubled the follower base through paid promotions during the first 3 months • Collaborated with the marketing teams in EMEA and APAC in the advertising of several events in their regions such as Market Insights Conferences and Investment Forums • Partnered with an external agency in NYC to implement monthly performance reporting and content creation for quarterly marketing campaigns targeted to financial advisors • Supervised the social selling program through continuous training of the sales publishing platform, Hearsay Social, for 60 sales representatives in the US and EMEA Show less

    • Spain
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Business Development Intern
      • Jul 2016 - Dec 2016

      • Managed customer relationship by communicating with 40+ clients on a daily basis, empowering 30+ LatAm clients through training and education of the platform on a weekly basis and signing up new leads to the site on a monthly basis • Conducted A/B testing to enhance performance of the new website to grow traffic and improve the user experience • Cooperated with the marketing, sales and finance team in projects such as social media campaigns, creating content in Spanish for e-blasts, signing up new customers to the site and processing invoices to clients • Won "Most helpful person of the month" on August. Received great feedback and recognition from co-workers Show less

    • Germany
    • Sporting Goods Manufacturing
    • 700 & Above Employee
    • Lifestyle Marketing Intern
      • Jul 2015 - Dec 2015

      • Increased brand awareness through monthly influencer giveaways program and social media posting • Ordered and distributed hundreds of products for models and samples for New York Fashion Week events, Rihanna’s Fenty x Puma launches, Solange capsule collection, and Select Sneaker drops • Created and presented a strategic market evaluation framework to Puma Senior Management team to assess the competitive landscape and new marketing opportunities • Supported lifestyle team with processing vendor invoices, ordering partner seeding product, budget reconciliations and distributing products for photo shoots Show less

Education

  • IE University
    Master in Digital Marketing
    2019 - 2020
  • Spain Business School
    Master en Analitica Web y Big Data
    2021 - 2022
  • Northeastern University
    Bachelor of Science in Business Administration, Marketing and Finance
    2013 - 2018
  • Parsons School of Design - The New School
    Fashion Merchandising
    2017 - 2017
  • International Baccalaureate
    IB Diploma
    2011 - 2013
  • British International School
    High School Diploma
    1998 - 2013
  • Eurocentres
    French
    2012 - 2012
  • Eurocentres
    English
    2011 - 2011

Community

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