Daniel Williams Onikola

Product Manager at TheSpedfx
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Location
Lagos State, Nigeria, NG

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Credentials

  • Product Analytics Micro-Certification
    Product School
    Jul, 2023
    - Sep, 2024
  • Product Led-Growth Micro-Certification
    Product School
    Jul, 2023
    - Sep, 2024
  • Product Management
    EntryLevel
    Jul, 2022
    - Sep, 2024
  • Pitchdeck Expert
    Udemy
  • Product Management
    Udemy

Experience

    • Nigeria
    • Financial Services
    • 1 - 100 Employee
    • Product Manager
      • Jan 2023 - Present

      Created a prioritized backlog for Engineering based on user needs, business goals, and technical feasibility, and communicated it to the development team. Analyzed key post-launch product metrics to understand user behavior, identified areas for improvement, and tracked progress against business goals. Ensured that product was developed and delivered in accordance with the overall product vision and business strategy. Curated user stories with the Senior Product Manager to guide development efforts and ensure a product that meets users' needs. Show less

    • Nigeria
    • Media Production
    • Information Architect
      • Apr 2022 - Present

      Planning, development, and implementation of strategic media plans, content pillars, calendars, marketing strategies & budgeting consequently boosting online followers and awareness by 40%. Used a range of interactive methods to enhance web content delivery and embellishment, ensured keywords were optimized, and prepared evidence-based content recommendations Periodical review, analysis, and reporting of deliveries and performance to determine target audience reach and support industry and executive decisions. Worked with internal and external associates to develop and execute content strategies Produced alluring digital creatives that convey sensational stories consequently rousing target audience’s interest and increasing sales by 45% Mail correspondence and follow-up. Maintained brand’s identity and kept abreast of latest social media trends Unique deliveries for, websites, articles, blog, social media posts, client correspondences, and reports; implementing mandatory requirements and deadlines. Show less

    • Nigeria
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Product Manager
      • Mar 2022 - Nov 2022

      Oversaw the development and launch of new products, managed the product lifecycle, and ensured that products met the needs of customers and the business. Key responsibilities included. Produced product requirement documents for several websites. Delivered multiple MVPs for various clients while working on contract and under oath. Conducted market research and gathered customer feedback to inform product strategy and development. Collaborated with cross-functional teams including engineering, design, marketing, and sales to ensure successful product launches and ongoing product success. Analyzed product metrics and used data to drive product improvements and optimizations. Stayed up-to-date on industry trends and competitors to identify opportunities for innovation and differentiation Led design sprints and provided direction to UI designers. Show less

    • Associate Product Manager
      • Jul 2021 - Aug 2022

      Devised a marketing strategy that resulted in a significant growth of the organization's community from 250+ to over 2000 members. Product Backlog management and prioritization. Worked on new interactive features by creating user personas for the different customer base and demography. Conducted market research, identified product expansion potentials, and evaluated users’ experiences; employing research outcomes in product development and testing. Formulated a marketing strategy that contributed to a 13% increase in the organization's revenue. Oversaw the management of the WhatsApp community and drove customer engagement up by 45%. Leveraged agile methodology to improve ideation process, leading to a 30% increase in employee-generated ideas that were successfully integrated into business initiatives. Show less

Education

  • Federal University of Technology Akure
    B.Tech, Biochemistry
    2018 - 2023

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