Sales & Marketing Manager

• Nov 2021 - Present

We are on a mission to create an affordable and sustainable, future-focused electricity network for all. Starting with electric motorcycles, powered by our technologically advanced battery network, we are transitioning mobility away from fossil fuels. We are on a mission to create an affordable and sustainable, future-focused electricity network for all. Starting with electric motorcycles, powered by our technologically advanced battery network, we are transitioning mobility away from fossil fuels.

Marketing Manager

• May 2019 - Nov 2021

➢Brought new processes to firm for its growth, using various marketing strategies and communication skills in order to improve brand equity in the market and attract new clients. ➢ Designed and Implemented company’s short term and long-term strategic marketing goals. Increased media reach and frequency while reducing marketing spend by 60%. ➢ Gave creative directions and strategy to team members in the design of marketing tools for the sales team. ➢ Gathered market intelligence in predicting future trends to help with product penetration. ➢ Led a sustained vendor strategic plan with the Ghanaian and west African market. ➢ Planned persuasive approaches and pitches to convince potential clients. Show less

Business Development Manager

• May 2018 - May 2019

➢Improved the Communication with the marketing department to better understand the competitive position. ➢ Planned, supervised and coordinated daily activity of 5 marketing officers. ➢ Successfully created, designed and coordinated various social media platforms as well as web maintenance. Increased Social Media Presence by 68%. ➢ Led the development of pricing and contracting strategy for the business unit. ➢Improved the Communication with the marketing department to better understand the competitive position. ➢ Planned, supervised and coordinated daily activity of 5 marketing officers. ➢ Successfully created, designed and coordinated various social media platforms as well as web maintenance. Increased Social Media Presence by 68%. ➢ Led the development of pricing and contracting strategy for the business unit.

Marketing Manager

• Nov 2015 - May 2018

➢ Increased the company’s sales by 22% through implementation of a dedicated marketing plan to bring in more business. ➢ Managed multiple advertising campaigns while ensuring corporate advertising plans were rolled out and also created and negotiated annual media plans. Increased media reach and frequency while reducing spend by 25%. ➢ Developed team of 4 marketing professionals. Created individual development plans and guided/coached to influence performance and succession development. ➢ Developed segmentation strategy that allowed for a 12% reduction in sales and marketing expenses while maintaining sales production ➢ Decreased customer dissatisfaction by conducting a survey to determine causes of low sales, and implementing counter measures. Show less

Sales Manager

• Mar 2014 - May 2015

➢ Consistently maintained sales volumes, product mixes and selling prices by keeping current with supply and demand and changing market trends. ➢ Planned and coordinated educational road shows in Ghana, Nigeria and Liberia and executed the Ghana Student Discount Card (GSD). ➢ Trained a total of 40 sales officers and student ambassadors within a short time span of 7 months. ➢ Increased the sale of low performing items by using merchandising techniques that included product placement and visuals. Show less

Senior Sales Executive

• Jan 2013 - Sep 2013

➢ Managed accounts for eight major clients including Papas Pizza. ➢ Assisted in preparing sales proposals for customers using a high degree of ethics, integrity and effectively demonstrating expertise. ➢ Created specialized market analyses based on client needs and goals ➢ Managed accounts for eight major clients including Papas Pizza. ➢ Assisted in preparing sales proposals for customers using a high degree of ethics, integrity and effectively demonstrating expertise. ➢ Created specialized market analyses based on client needs and goals

Assistant Claims Manager(National Service)

• Sep 2011 - Aug 2012

➢ Ensured data entry procedures for health institutions. ➢ Established claims processing standards. ➢ Assisted with periodic investigations of questionable claims ➢ Prepared monthly reports of all claim activities. ➢ Ensured data entry procedures for health institutions. ➢ Established claims processing standards. ➢ Assisted with periodic investigations of questionable claims ➢ Prepared monthly reports of all claim activities.

Sales Associate

• Jul 2008 - Aug 2011

Office Stationery Supplies Office Stationery Supplies

Records Assistant

• Jun 2010 - Aug 2010