Daniel Lorimer
Head of Creative Strategy at Cowshed Collective- Claim this Profile
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Bio
Experience
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Cowshed Collective
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United Kingdom
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Media Production
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1 - 100 Employee
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Head of Creative Strategy
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Apr 2023 - Present
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LADbible Group
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United Kingdom
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Technology, Information and Internet
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300 - 400 Employee
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Executive Producer
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Feb 2022 - Apr 2023
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Lead Producer
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Jan 2021 - Mar 2022
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Senior Development Producer
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Jan 2020 - Jan 2021
In 2019 I moved to the newly formed LADbible Group Originals team, tasked with kickstarting their move into original formats and IP. During this time I developed, Series Produced and Directed the following:The Gap – >50m views and returning for 2nd seriesAgree To Disagree - >10m views and returningCorona Diaries – Reactive week to week show tracking the crisis around the world I also secured 3 Facebook Watch commissions including the highly successful Text Dating with Ozzyman Reviews.I have also revolutionised celebrity content across all LAD brands (LADbible, SPORTbible, Tyla, UNILAD etc.) and platforms. In 2019 I developed, directed and produced over 350 pieces of celebrity content with A-list talent such as Dwayne “The Rock” Johnson, Will Smith and Arnold Schwarzenegger. 4 of these junket formats have been commissioned as Snap Originals by Snapchat.I have been the Channel Manager for the LADbible YouTube page since March 2019. I have grown the page from 177k subscribers when I took over to 1.1 million subscribers. Show less
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Development Producer
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Jan 2019 - Jan 2020
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Endemol Shine UK
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United Kingdom
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Media Production
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1 - 100 Employee
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Development Assistant Producer
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Jan 2018 - Dec 2018
Part of the development team responsible for the following commissions: Richard Osman’s House of Games (BBC Two) – Over 150 episodes so farAll Together Now (BBC One) – Sold in over 15 territoriesThe 100k Drop (Channel 4) – Returned for 120 episodesThe Money Drop (ITV Primetime Quiz Pilot)
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Development Researcher
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Jun 2016 - Dec 2017
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Creative Intern
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Jun 2015 - Jun 2016
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NIFHA - Northern Ireland Federation of Housing Associations
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United Kingdom
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Non-profit Organizations
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1 - 100 Employee
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Policy and Communications Officer
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Feb 2015 - Jun 2015
My duties include: -writing for and managing the company website -writing press releases -managing multiple Facebook and Twitter accounts related to NIFHA -running NIFHA's YouTube channel -filming, editing and promoting video content. -using MailChimp to produce the company's bi-weekly e-Zine -looking after the NIFHA's media monitoring service -producing communications reports -arranging meetings with politicians to back NIFHA campaigns -attending party conferences My duties include: -writing for and managing the company website -writing press releases -managing multiple Facebook and Twitter accounts related to NIFHA -running NIFHA's YouTube channel -filming, editing and promoting video content. -using MailChimp to produce the company's bi-weekly e-Zine -looking after the NIFHA's media monitoring service -producing communications reports -arranging meetings with politicians to back NIFHA campaigns -attending party conferences
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Tesco
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United Kingdom
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Retail
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700 & Above Employee
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Customer Service Assistant
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2007 - 2013
My responsibilities at Tesco were varied as I was a General Assistant. This meant I had a number of roles including, customer service at the till, maintaining stock on the shelves, running the store bakery, and many others. My responsibilities at Tesco were varied as I was a General Assistant. This meant I had a number of roles including, customer service at the till, maintaining stock on the shelves, running the store bakery, and many others.
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Education
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The University of Sheffield
Master's Degree, Journalism -
Queen's University
Bachelor's Degree, Psychology