Experience

Deep Blue Ventures

• Technology, Information and Internet
• 1 - 100 Employee

• Founder and CEO

  • Jan 2014 - Present

  United States Established in early 2014, Deep Blue Ventures is a media holding company that acquires, operates, and optimizes publishing companies across multiple verticals. Our investment approach focuses on emerging D2C brands with distinct value propositions and untapped growth applications in new markets and/or customer segments. Investment portfolio: ♦ 4 publishers in the lifestyle vertical that have grown into a total readership of 48 million readers annually ♦ 3 publishers in the home… Show more Established in early 2014, Deep Blue Ventures is a media holding company that acquires, operates, and optimizes publishing companies across multiple verticals. Our investment approach focuses on emerging D2C brands with distinct value propositions and untapped growth applications in new markets and/or customer segments. Investment portfolio: ♦ 4 publishers in the lifestyle vertical that have grown into a total readership of 48 million readers annually ♦ 3 publishers in the home improvement vertical that have expanded their readership to 12 million readers a year ♦ 2 publishers in the consumer finance vertical with 4 million US readers annually ♦ Successful seed investments in 12 early-stage publishing, SaaS and DTC e-commerce brands Business results: ♦ Completed 8 successful acquisitions to date ♦ Steered company growth from nil at inception to 50 employees across properties currently ♦ Piloted strategies to bolster traffic growth by 113% (11.2M to 23.8M) from an acquisition in <12 months Spearheading all aspects of investment strategy, M&A negotiations, and value creation, some of my direct accountabilities include: ♦ Sourcing new investment opportunities from personal network, referrals, and inbound/outbound marketing to engage with founding teams ♦ Assessing market size, path to market/monetization, key industry drivers and historical growth trends to triangulate valuations, assess strategic rationales, and understand product-market fit ♦ Providing industry expertise to management teams to identify and prioritize growth opportunities on the roadmap, and position businesses for disruptive trends ♦ Helping companies realize value through renewed strategies, and implementing data-driven tools to bring performance metrics in-line with benchmarks Show less



PurpleLeads.com

• Advertising Services
• 1 - 100 Employee

• CO Founder and CEO

  • Jan 2015 - Nov 2019

  Tel Aviv Area, Israel Purple Leads is a premier digital marketing and lead generation agency with a client base across the solar energy and consumer financial services sectors. Headquartered in Florida, USA, the company had additional offices in Amsterdam and Tel Aviv, as well as a call center in the Philippines. ♦ Oversaw revenue growth, P&L management, and client relationships with companies of all sizes from start-ups to large corporates, growing the customer base from zero to 70+ recurring clients within… Show more Purple Leads is a premier digital marketing and lead generation agency with a client base across the solar energy and consumer financial services sectors. Headquartered in Florida, USA, the company had additional offices in Amsterdam and Tel Aviv, as well as a call center in the Philippines. ♦ Oversaw revenue growth, P&L management, and client relationships with companies of all sizes from start-ups to large corporates, growing the customer base from zero to 70+ recurring clients within 4 years ♦ Directed long-range strategic planning based on market research and competitive intelligence ♦ Assembled a quality team of 10+ Account Managers, sales staff, and customer service representatives, taking a hands-on approach to hiring, training, and performance management ♦ Nurtured a culture of innovation and continuous improvement to drive new technologies, methods, and processes that elevated client satisfaction and delivered enhanced results for our clients Show less