Experience

BLEFA GmbH
• Germany
• West Coast Sales Manager

  • Apr 2023 - Present

Firestone Walker Brewing Company
• United States
• Food and Beverage Services
• 100 - 200 Employee
• Market Manager

  • Jul 2021 - Mar 2023

Duvel Moortgat USA Ltd.
• United States
• Beverage Manufacturing
• 1 - 100 Employee
• Sales Representative

  • Jan 2016 - Jul 2021


Ultimate Fighting Championship

• Spectator Sports
• 700 & Above Employee

• Writer

  • Nov 2011 - Aug 2018

  Regular columnist for UFC.comUse social media and PR opportunities to develop and promote personal brand resulting in thousands of followersReceived awards for social media strategies

• Competitor

  • Jun 2010 - Nov 2011



Various Publications and Websites

• Freelance Writer

  • 2010 - Aug 2018

  Produced wide range of writing services including: articles, op-ed columns, press releases, how-to articles, product reviews, lifestyle pieces and educational articles. Worked with a variety of publications and websites including: USA Today, Milwaukee Magazine, Diamond LLC, UFC 360 Magazine, Alcoholmanac, TheBeerFridge.com, FIGHT! Magazine, MMADraft.com, Better Life Farms and Ideal Brain LLC. Produced wide range of writing services including: articles, op-ed columns, press releases, how-to articles, product reviews, lifestyle pieces and educational articles. Worked with a variety of publications and websites including: USA Today, Milwaukee Magazine, Diamond LLC, UFC 360 Magazine, Alcoholmanac, TheBeerFridge.com, FIGHT! Magazine, MMADraft.com, Better Life Farms and Ideal Brain LLC.



Reyes Beer Division

• United States
• Food and Beverage Services
• 100 - 200 Employee

• On Premise Account Manager

  • 2014 - Jan 2016

  Called on hundreds of different accounts all across San Diego county to increase on premise beer distribution and volume for over twenty different suppliers Called on hundreds of different accounts all across San Diego county to increase on premise beer distribution and volume for over twenty different suppliers



Ray's Wine & Spirits

• United States
• Restaurants

• Beer Marketing Director

  • Jun 2011 - Aug 2013

  Coordinated all beer related events for the largest independent retailer in Wisconsin Worked with distributors and brand representatives to develop beneficial relationships Developed and organized all beer promotions and advertisements that drove sales Conducted beer ordering and monitored inventory covering over 100 different brands Created and taught craft beer centered classes in tasting room Authored Craft Beer Newsletter Coordinated all beer related events for the largest independent retailer in Wisconsin Worked with distributors and brand representatives to develop beneficial relationships Developed and organized all beer promotions and advertisements that drove sales Conducted beer ordering and monitored inventory covering over 100 different brands Created and taught craft beer centered classes in tasting room Authored Craft Beer Newsletter



Brewskis Sports Pub

• United States
• Restaurants

• Assistant Bar Manager/Consultant

  • 2010 - Jul 2013

  Liaison with vendors, marketing team and partners to create compelling promotional campaigns Researched and implemented a new draft beer system that increased profitability 20% Responsible for keeping draft list seasonal and varied Educated staff on proper storage and preparation of beer including glassware and presentation Liaison with vendors, marketing team and partners to create compelling promotional campaigns Researched and implemented a new draft beer system that increased profitability 20% Responsible for keeping draft list seasonal and varied Educated staff on proper storage and preparation of beer including glassware and presentation



Roufusport MMA Academy/North American Fighting Championship

• United States
• Spectator Sports
• 1 - 100 Employee

• Instructor/Personal Trainer

  • Jan 2005 - Jun 2013

  Tripled inherited client list through effective marketing campaign Expanded academy enrollment after taking over classes Collaborated in developing long-term growth strategy for academy which resulted in 100% increase in capacity Tripled inherited client list through effective marketing campaign Expanded academy enrollment after taking over classes Collaborated in developing long-term growth strategy for academy which resulted in 100% increase in capacity



U.S. Department of Commerce

• Government Administration
• 700 & Above Employee

• Intern

  • Jun 2008 - Aug 2008

  Conducted market research including: competitive analysis, effective marketing strategies and sales potential for US firms Consulted with US food and beverage companies looking to enter the German marketplace Conducted market research including: competitive analysis, effective marketing strategies and sales potential for US firms Consulted with US food and beverage companies looking to enter the German marketplace



U.S. Secret Service

• Law Enforcement
• 700 & Above Employee

• Intern

  • Jun 2007 - Aug 2007

  Assisted field agents with caseload. - Provided introductory field agent training for various departments. Assisted field agents with caseload. - Provided introductory field agent training for various departments.