Senior Paid Social Strategist

• Jan 2023 - Present

Paid Social Strategist

• Apr 2021 - Dec 2022

• Built and conceptualized digital marketing strategies that were utilized across a variety of social mediums including Facebook, Instagram, and Snap-Chat. • Communicated strategy spend, reporting, and insights to clients while working to exceed their overall expectations.• Managed a portfolio of over 100+ client accounts spread across a variety of client types within the automotive space including Car, RV, and Motorcycle Dealerships. • Maintained a retention rate of over 99%. • Engineered the portfolio playbook that became the company staple for all Account Managers and Paid Social Strategists. Show less

Marketing/Launch Specialist

• May 2019 - Apr 2021

• Facilitated the launch of new and current client accounts by building out the necessary digital assets, relaying necessary connections, and tracking current status and generated revenue on a weekly and monthly basis. • Engineered a variety of product management and monetary spreadsheets that instituted the tracking of overall client revenue, and day to day performance. • Mastered the technical aspect of each individual product while also developing additional methods to improve overall efficiency. • Communicated outstanding tasks, timetables, concerns, and overall product performance to vendors and clients alike. Show less

Digital Marketing Specialist/Catering Development

• Nov 2016 - May 2019

• Revamped and updated corporate Facebook profiles increasing the overall companies following by over 2,000 in under a year • Created an email marketing system and server that successful increased the stores customer retention rate. • Responsible for running and analyzing Facebook ads and campaigns that have exposed the brand to thousands of potential leads. • Revamped and updated corporate Facebook profiles increasing the overall companies following by over 2,000 in under a year • Created an email marketing system and server that successful increased the stores customer retention rate. • Responsible for running and analyzing Facebook ads and campaigns that have exposed the brand to thousands of potential leads.

Marketing/Brand Development

• Oct 2016 - May 2019

• Tasked with analyzing and creating marketing content for a handful of different companies in a variety of different industries. • Consulted with companies’ digital marketing efforts bringing one clients following from 237 to 2887 in a little over a year. • Coordinated events across social media platforms resulting in increased brand awareness. • Responsible for increasing website traffic by running SEO campaigns that have been responsible for increasing overall product sales. • Designed the brands website and created all social media content and platform Show less

Caterer/Server

• Jul 2010 - Aug 2016

• Make people smile with my charm and enthusiasm everyday • Promoted to caterer/driver in August, 2011, positively representing the company outside of its doors • Used my communication skills to train and lead coworkers • Make people smile with my charm and enthusiasm everyday • Promoted to caterer/driver in August, 2011, positively representing the company outside of its doors • Used my communication skills to train and lead coworkers

Marketing Intern

• Feb 2015 - Jun 2015

• Received hands on training dealing with inventory and marketing accounts • Learned how to establish rapport with potential clients and co-workers • Established relationships with clients while also building extensive brand awareness • Received hands on training dealing with inventory and marketing accounts • Learned how to establish rapport with potential clients and co-workers • Established relationships with clients while also building extensive brand awareness