Experience

Atlanta United FC

• United States
• Spectator Sports
• 100 - 200 Employee

• Manager, Social Media

  • Aug 2021 - Present

  • Ideate, plan and execute content for the club’s digital platforms across social media and atlutd.com• Implemented strategy to optimize brand management in order to drive ticket sales and increase fan engagement• Guide strategy, creation and placement of partner sponsor content across digital platforms to drive revenue and provide value for corporate partners

• Digital Media Specialist

  • Aug 2019 - Aug 2021



Huddle Inc.

• United States
• Advertising Services
• 1 - 100 Employee

• Digital Marketing & Analytics Manager

  • Aug 2018 - Aug 2019

  • Planned and executed business strategy to promote 50,000 events and collaborate with 1,500 schools • Utilized social insight and analytic platforms to create reports of digital marketing efforts across channels • Planned and executed business strategy to promote 50,000 events and collaborate with 1,500 schools • Utilized social insight and analytic platforms to create reports of digital marketing efforts across channels



Kansas City Royals

• United States
• Sports Teams and Clubs
• 400 - 500 Employee

• Digital & Social Media Coordinator

  • Sep 2015 - Aug 2018

  • Create and execute content for the club's social media platforms, royals.com and email marketing • Manage all aspects of the club's digital efforts including daily content creation, maintaining the social media calendar, paid media, analytic reports, delivering team news and covering 162+ games a year • Develop and implement strategies to achieve business goals such as increasing fan engagement and interaction plus generating revenue while elevating the Royals' online presence • Collaborate with athletes on content creation and assisting with their personal accounts Show less



Atlanta Braves

• United States
• Spectator Sports
• 700 & Above Employee

• Digital Marketing Trainee

  • Jan 2015 - Sep 2015

  • Developed and executed social media content, online ads and paid media campaigns • Partnered with the Digital Team on publishing in-game content • Coordinated with design agency and MLBAM on email marketing and braves.com • Developed and executed social media content, online ads and paid media campaigns • Partnered with the Digital Team on publishing in-game content • Coordinated with design agency and MLBAM on email marketing and braves.com



Kansas City Royals

• United States
• Sports Teams and Clubs
• 400 - 500 Employee

• Event and Social Media Intern

  • Apr 2014 - Nov 2014

  • Contributed to the development of content for the team's social media platforms through copy-writing, photography and graphic design • Managed the social media calendar, created content for emails, royals.com and the Ballpark App • Monitored digital trends and generated new content ideas for all digital outlets • Coordinated, scheduled and managed event day logistics for an in-stadium entertainment stage • Contributed to the development of content for the team's social media platforms through copy-writing, photography and graphic design • Managed the social media calendar, created content for emails, royals.com and the Ballpark App • Monitored digital trends and generated new content ideas for all digital outlets • Coordinated, scheduled and managed event day logistics for an in-stadium entertainment stage



Atlanta Falcons

• United States
• Spectator Sports
• 200 - 300 Employee

• Web Production Intern

  • Jul 2013 - Jan 2014

  • Wrote daily blog/article pieces for publish on AtlantaFalcons.com covering gamedays, practices, interviews, press conferences, training camp and community events • Interviewed players and coaches to deliver team coverage • Managed a reporting-based personal Falcons-branded Twitter account and assisted with the team's social media • Wrote daily blog/article pieces for publish on AtlantaFalcons.com covering gamedays, practices, interviews, press conferences, training camp and community events • Interviewed players and coaches to deliver team coverage • Managed a reporting-based personal Falcons-branded Twitter account and assisted with the team's social media



The Sentinel

• Newspaper Publishing
• 1 - 100 Employee

• Staff Writer

  • Jan 2011 - Aug 2011

  • Covered several university sporting events for The Sentinel, KSU's campus newspaper • Attended and reported on games while keeping up with game notes and statistics • Interviewed coaches and athletes for news stories • Covered several university sporting events for The Sentinel, KSU's campus newspaper • Attended and reported on games while keeping up with game notes and statistics • Interviewed coaches and athletes for news stories