Experience

McBride Sisters Wine Company

• United States
• Beverage Manufacturing
• 1 - 100 Employee

• Consumer Brand Manager

  • Mar 2020 - Present



Just Global - 2023 B2B Global Agency of the Year

• United States
• Advertising Services
• 100 - 200 Employee

• Account Manager

  • Sep 2018 - Feb 2020

  • Manage and plan digital campaigns for B2C companies• Collaborate in a team environment to strategize, execute, and analyze client campaigns• Analyze campaign performance and optimize to reach overall goals• Report on campaign performance to the client throughout campaign• Lead weekly client meetings to sync on campaign status and project management• Create campaign strategy and reporting presentations to inform clients on planning and campaign progress• Planned multi-million dollar quarterly and annual campaigns including Display, TV, Social, Lead Gen, Paid Search, and Programmatic tactics• Negotiate media buys and conceptualize campaign tactics with media partners to achieve campaign goals• Organize budgets and invoices for both clients and vendors

• Media Account Associate

  • Jan 2018 - Sep 2018

  • Manage and plan digital campaigns for B2C companies • Collaborate in a team environment to strategize, execute, and analyze client campaigns• Analyze campaign performance and optimize to reach overall goals• Lead weekly client meetings to sync on campaign status and project management• Create campaign strategy and reporting presentations to inform clients on planning and campaign progress• Plan multi-million dollar quarterly and annual campaigns including Display, Social, Lead Gen, Paid Search, and Programmatic tactics• Negotiate media buys and conceptualize campaign tactics with media partners to achieve campaign goals



The Brick Yard Restaurant & Bar

• Restaurants
• 1 - 100 Employee

• Social Media Management & Marketing Assistant

  • Oct 2016 - Mar 2017

  •Created and launched a catering program •Managed organic Social Media accounts across all platforms with accounts reaching up to 10k users and content creation •Played as a liaison between various delivery partners and clients as needed •Lead traditional marketing tactics such as cold calling, in-person community outreach, radio •Created and launched a catering program •Managed organic Social Media accounts across all platforms with accounts reaching up to 10k users and content creation •Played as a liaison between various delivery partners and clients as needed •Lead traditional marketing tactics such as cold calling, in-person community outreach, radio



Palomino Restaurant

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Supervisor/Event Coordinator

  • Sep 2015 - Oct 2016

  •Responsible for supervising a staff of over 30+ employees, as well as recruiting, hiring, interviewing, and scheduling •Providing the general and district managers with daily + weekly progress reports and shortcomings •Efficiently handled and executed incoming events/event inquiries •Directly organized and managed multiple events, including, intimate company happy hours and large corporate buy outs with 300+ guests •Responsible for supervising a staff of over 30+ employees, as well as recruiting, hiring, interviewing, and scheduling •Providing the general and district managers with daily + weekly progress reports and shortcomings •Efficiently handled and executed incoming events/event inquiries •Directly organized and managed multiple events, including, intimate company happy hours and large corporate buy outs with 300+ guests



Twice (www.liketwice.com)

• San Francisco Bay Area

• Growth Manager

  • Sep 2014 - Aug 2015

  •Provided strong administrative support in company success which led to its acquisition by Ebay •Selected merchandise to be bought and sold on the website •Ensured a smooth production flow from inception all the way to order processing and shipment •Provided strong administrative support in company success which led to its acquisition by Ebay •Selected merchandise to be bought and sold on the website •Ensured a smooth production flow from inception all the way to order processing and shipment