Experience

Plews and Edelmann

• United States
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Chief Executive Officer

  • Nov 2020 - Present

• PE Advisor and CCO

  • Dec 2018 - Oct 2020



Spuhler Associates

• United States
• Staffing and Recruiting
• 1 - 100 Employee

• Board Member

  • Jan 2019 - Present

  Provide private equity advisement to executive search firm. Provide private equity advisement to executive search firm.



Audax Private Equity

• United States
• Venture Capital and Private Equity Principals
• 100 - 200 Employee

• Executive Vice President of Sales and Marketing

  • May 2017 - Apr 2018

  Audax Group APC Automotive Technologies: EVP, Sales & Marketing (Direct Report to CEO) 2017–2018 _______________________________________________________________________ ► Strengthened and professionalized PE portfolio companies APC Automotive Technologies, Centric Parts, and AP Emissions Technologies – fulfilling charter to streamline, sell, and combine operations. ► Led talent upgrades, M&A integration, and market differentiation. ► Enhanced EBITDA, cut costs, and… Show more Audax Group APC Automotive Technologies: EVP, Sales & Marketing (Direct Report to CEO) 2017–2018 _______________________________________________________________________ ► Strengthened and professionalized PE portfolio companies APC Automotive Technologies, Centric Parts, and AP Emissions Technologies – fulfilling charter to streamline, sell, and combine operations. ► Led talent upgrades, M&A integration, and market differentiation. ► Enhanced EBITDA, cut costs, and led commercial integration as strategic executive partner at jointly held platform company (automotive aftermarket firm, formerly AP Exhaust and Centric Parts). ► Supervised 32 total reports, 18 sales agencies, and 70 reps, with oversight of Sales, Customer Service, Sales Operations, and Marketing. ► Integrated and oversaw all commercial activity during post change-of-control integration; built leadership buy-in on changes in sales practices and company culture. _______________________________________________________________________ ● Robust Sales Organization: Grew EBITDA with top team via restructuring; unified direct / agency groups for growth and customer focus. Aligned territories and organizational structure for improved support. ● Pricing Strategy: Reversed discounting culture affecting thousands of SKUs with complex model slated to boost profits and streamline pricing practices; secured IT buy-in. ● Lean, Professionalized Operations: Revitalized business by bringing in service-minded talent, eliminating waste, and leveraging team synergies.

• Executive Vice President Sales Marketing

  • Apr 2016 - May 2017

  Audax Group Centric Parts: EVP, Sales & Marketing (Direct Report to CEO) 2016–2017 _______________________________________________________________________ ► Brought in to professionalize operations and assist CEO / CFO in subsequent sale at automotive aftermarket company; headed concurrent sales, M&A, and investor strategies. ► Developed and rapidly executed growth plans (Center of Excellence staffed with high-performance GM, Category Managers, and Supply Analysts;… Show more Audax Group Centric Parts: EVP, Sales & Marketing (Direct Report to CEO) 2016–2017 _______________________________________________________________________ ► Brought in to professionalize operations and assist CEO / CFO in subsequent sale at automotive aftermarket company; headed concurrent sales, M&A, and investor strategies. ► Developed and rapidly executed growth plans (Center of Excellence staffed with high-performance GM, Category Managers, and Supply Analysts; strategic account support site relocation; fiscal models illuminating cost savings; legacy staff restructuring for superior performance; and other changes). ► Advised CEO on M&A strategy. ► Supervised direct reports (Sales, Customer Service, Sales Operations, Marketing) and sales agencies. _______________________________________________________________________ ● PE Presentations: Played core role in sale by meeting with investors; analyzed suitor synergies and negotiated offers in fraction of expected time. Outlined due diligence findings and information for investors. ● New Product Categories: Sparked collaboration with new Center of Excellence adjacent to top customer; awarded 2 new categories – a first in 6+ years (millions in tranche business) and built strong pipeline by repairing relationship. ● Rebate Changes: Set post-invoice rebate model saving significant costs after analyzing complex rebate process. Used funds to upgrade Sales. ● Profit Analysis: Trimmed extra services, discounts, and rebates, saving millions in EBITDA, with significant new enterprise value realized in company sale. ● Business Development Focus: Changed commissions, switched sales agencies for coverage in Canada, set new KPIs illuminating sales activity, and first variable compensation programs aligned with KPIs. ● New Top Producers: Championed sales results in 7 months (topgrading, new management, 100% of prospect goal by April, 220% rise in pipeline, ambitious incentives, new KPI benchmarks).

• Executive Vice President Sales and Marketing

  • Oct 2014 - Apr 2016

  Audax Group AP Emissions Technologies: EVP, Sales & Marketing (Direct Report to CEO) 2014–2016 _______________________________________________________________________ ► Served as strategic partner to CEO / CFO, handling major acquisition and developing top greenfield customer at automotive aftermarket company. ► Revitalized operations, handling all commercial activity, while assessing M&A targets pivotal in growth. ► Assisted in key acquisition, elevating AP to… Show more Audax Group AP Emissions Technologies: EVP, Sales & Marketing (Direct Report to CEO) 2014–2016 _______________________________________________________________________ ► Served as strategic partner to CEO / CFO, handling major acquisition and developing top greenfield customer at automotive aftermarket company. ► Revitalized operations, handling all commercial activity, while assessing M&A targets pivotal in growth. ► Assisted in key acquisition, elevating AP to next-level prominence. ► Oversaw 6 direct and 30 indirect reports in Sales, Customer Service, Sales Operations, Product Management, Marketing, Cataloging, and Tech Services. ► Built and executed performance and growth strategies – sourcing qualified staff at zero-based budget. _______________________________________________________________________ ● #1 Greenfield Sale: Developed #1 customer in company history, with multimillion-dollar pipeline and strong recurring business through expert fiscal and market analysis. Led alternative branding, legacy customer meetings, and high-ROI prospecting.



Cardone Industries

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Senior Vice President, Sales

  • Jun 1995 - Sep 2014

  Cardone Industries SVP Sales; VP North American Sales; Director Customer Development 1995–2014 _______________________________________________________________________ ► Held growth, rollout, planning, and sales authority as executive team member involved in M&A and growth tasks. ► Promoted and mentored by executive leadership, winning awards (Cornerstone Executive Award, DSM of the Year, NAPA Innovation Award) for exceptional performance at seller of new /… Show more Cardone Industries SVP Sales; VP North American Sales; Director Customer Development 1995–2014 _______________________________________________________________________ ► Held growth, rollout, planning, and sales authority as executive team member involved in M&A and growth tasks. ► Promoted and mentored by executive leadership, winning awards (Cornerstone Executive Award, DSM of the Year, NAPA Innovation Award) for exceptional performance at seller of new / remanufactured automotive parts. ► Built and grew lucrative client relations enabling $1B+ new and recurring business. ► Arranged and signed Genuine Parts Company subsidiary sale (14-month process) later netting millions with customer relationship. ► Led logistics plan for better efficiency. ► Designed account management business model for Fortune 500 customers. ► Managed 5 agencies (400 reps) in the US, Canada, Mexico and directed up to 106 total reports. _______________________________________________________________________ ● Customer Relations: Developed solutions for core customer; continually grew business by negotiating orders fulfilling customer needs with higher-quality products. ● Award-Winning Performance: Forged high-ROI customer relationship and earned sales accolades including Power Steering, Power Brake Booster, New CV, and Electronics awards. ● Sales Force Improvement: Developed and professionalized core team members skilled in working at all customer levels, meeting new commercial design requirements. Added internal sales operations support instrumental in growing key account. ● Major Acquisition: Managed negotiations for acquiring brakes business as SVP Sales, with subsequent growth and significant ROI. ● New Product Line: Opened new prospect, adding product line to distribution offering and attaining rapid, substantial sales results. Show less Cardone Industries SVP Sales; VP North American Sales; Director Customer Development 1995–2014 _______________________________________________________________________ ► Held growth, rollout, planning, and sales authority as executive team member involved in M&A and growth tasks. ► Promoted and mentored by executive leadership, winning awards (Cornerstone Executive Award, DSM of the Year, NAPA Innovation Award) for exceptional performance at seller of new /… Show more Cardone Industries SVP Sales; VP North American Sales; Director Customer Development 1995–2014 _______________________________________________________________________ ► Held growth, rollout, planning, and sales authority as executive team member involved in M&A and growth tasks. ► Promoted and mentored by executive leadership, winning awards (Cornerstone Executive Award, DSM of the Year, NAPA Innovation Award) for exceptional performance at seller of new / remanufactured automotive parts. ► Built and grew lucrative client relations enabling $1B+ new and recurring business. ► Arranged and signed Genuine Parts Company subsidiary sale (14-month process) later netting millions with customer relationship. ► Led logistics plan for better efficiency. ► Designed account management business model for Fortune 500 customers. ► Managed 5 agencies (400 reps) in the US, Canada, Mexico and directed up to 106 total reports. _______________________________________________________________________ ● Customer Relations: Developed solutions for core customer; continually grew business by negotiating orders fulfilling customer needs with higher-quality products. ● Award-Winning Performance: Forged high-ROI customer relationship and earned sales accolades including Power Steering, Power Brake Booster, New CV, and Electronics awards. ● Sales Force Improvement: Developed and professionalized core team members skilled in working at all customer levels, meeting new commercial design requirements. Added internal sales operations support instrumental in growing key account. ● Major Acquisition: Managed negotiations for acquiring brakes business as SVP Sales, with subsequent growth and significant ROI. ● New Product Line: Opened new prospect, adding product line to distribution offering and attaining rapid, substantial sales results. Show less