Marketing Consultant

• Aug 2023 - Present

Partner

• Nov 2011 - Present

Perfect Day is a family business that was started after my wife and I experienced sub-standard choice for venue styling for our wedding. The company has grown from an idea, into a reputable brand with strong relationships in the local area. We have also developed partnerships with leading venues and are proud to be recommended suppliers by 5 top venues in the area. As a small family business, my role is hands-on. However, my speciality is advising on the marketing and promotion of the business. Main achievements include: - Rebranding to position our company as luxurious brand and increasing sales and the average sales order by 50% - Forming partnerships with leading venues across North Derbyshire and South Yorkshire - Creating a strong social following as well as connecting with businesses and creating mutually beneficial partnerships Show less

Head Of Marketing

• Jul 2021 - Jun 2023

OSL Cutting Technologies is a global leader in the design and manufacture of cutting tools. Our three British manufacturing brands: Rotabroach, Unibor & Hall Tools have manufacturing heritage dating back to 1864 in Sheffield, England. With the original names in Magnetic Drills, Annular Cutters, Reamers, Step Drills & Threading Tools, our brands are market leaders within their own product disciplines. Through both organic growth and targeted acquisitions, OSL Cutting Technologies has developed into one of Europe's largest manufacturers of High-Speed Steel cutting tools. Proudly family owned, we are continually investing in both our Sheffield manufacturing facilities and global supply infrastructure to offer the best possible product offering and service in the market. Our core product groups include: • Magnetic drills & annular cutters • Rail drills & rail cutters • Metal cutting saws & blades • Step drills & cone drills • HSS Reamers • HSS countersinks & counterbores • Threading tools • Powertool accessories Our offices across Europe & the USA allow us to support our customers globally. Rotabroach: www.rotabroach.co.uk Hall Tools: www.gjhall.co.uk Unibor: www.uniborusa.com Show less

Group Head Of Marketing

• Jul 2021 - Jun 2023

OSL is a diverse, privately owned manufacturing group supplying the automotive aftermarket, the rail industry and the security industry. Our businesses aim to provide the highest quality products teamed with excellent customer service. The extensive technical expertise within our divisions allows us to continuously innovate, we are focused on becoming leaders in all our markets. Businesses include: OSL Cutting Technologies - Rotabroach - https://www.rotabroach.co.uk/ - Unibor - https://uniborusa.com/unibor-global/ CQR Security - https://cqr.co.uk/ Owen Springs - http://www.owensprings.co.uk/ Securefast - https://www.securefast.co.uk/ Show less

Marketing Manager

• Mar 2018 - Jun 2021

The Penny Hydraulics Group are a UK manufacturer of lifting equipment with purpose built premises housing a manufacturing and assembly plant. We carry out all the functions of a fully integrated company with design, manufacturing, quality control, after-sales support and nationwide service operation. The company has grown to become the UK's leading lorry-loader crane manufacturer, goods lift manufacturer and lighting winch manufacturer for premises from Buckingham Palace to the Guinness factory in Nigeria. Penny Hydraulics operates globally, also providing specialist design and manufacturing services to the nuclear decommissioning, mining and tyre handling industries. Typically a customer will be a large 'blue chip' organisation such as BT, Royal Mail, JD Wetherpoon or a Sellafield Nuclear Reprocessing Plant with a specific handling problem. Penny Hydraulics are partnered with industry's leading professional and trade organisations and are approved commercial vehicle converters for vehicle mounted lifting equipment for major vehicle manufacturers including Renault, Nissan and Volkswagen. Commercial vehicle body builders worldwide from USA to Australia and Hungary to Benelux, choose to partner with Penny Hydraulics to sell lifting applications all over the world. I manage and have overall responsibility for the internal and external marketing at Penny Hydraulics, reporting to the Sales Director. It is therefore my responsibility to formulate a company-wide marketing strategy for the group, incorporating 7 business divisions and operating within 22 countries worldwide. Show less

Marketing Manager

• Mar 2014 - Mar 2018

I am responsible for all marketing functions of Rompa and it's sister company Winslow as well as support of our international re-sellers.UK responsibilities include:- Setting and managing the marketing budget - Managing all brands associated with our business (5 in total)- Strategically planning marketing and promotional activities throughout the year- Managing and attending exhibitions both in the UK and internationally- Approaching new and different business sectors to grow our business- Co-ordinating both direct mail and online marketing campaigns- New product development / selection- Presenting to both domestic and international customers- International partner support / account management- Creating a suite of catalogues and marketing materials for both B2C and B2B customers- Photoshoots / video production- Seeking new advisors / brand champions and managing relationshipsInternational responsibilities include:- Sharing updated promotional material with re-sellers- Developing libraries of promotional information for the re-sellers to use in their own territory to enable them to sell more effectively- Meeting with partners when they visit the UK- Developing web sites and working on joint projects with parent company in America Show less

Sales and Marketing Coordinator

• Mar 2013 - Mar 2014

Rompa is a world leading supplier of a wide range of multi sensory equipment and services for all ages and ability levels and so far we have helped over 10 million people improve their quality of life.As the Sales and Marketing Co-ordinator I have an exciting and multi-faceted role.This includes:• Creation of a marketing plan• Budget management• Production of marketing materials on all mediums for Rompa and it's international partners• Advertising • Developing the social media strategy. • Conferences / exhibitions •. Forming mutually beneficial partnerships with relevant organisations / individuals• Researching and keeping up to date with competition and external factors that affect the market• Managing incoming leads and converting them into sales.• Project management• Account management • PR Show less

Business Development

• Jun 2011 - Mar 2013

It’s a reality that most people are affected by a disability or syndrome at some point of their life, influencing how they experience and interact with the world.”The fulfilment we obtain through our own experiences and independence can sometimes be taken for granted. For many the world can be a confusing, challenging and even frightening place which can have a life altering and debilitating effect on their quality of life if they don’t receive the correct help, support or services they require.Rompa is a world leading supplier of a wide range of multi sensory equipment and services for all ages and ability levels and so far we have helped over 10 million people improve their quality of life.My role at Rompa is to pro-actively discover and harness opportunities that will help Rompa grow as a business through sales, marketing and social media.This includes meeting with clients / organisations to harness mutual opportunities, co-ordination of meetings between the business development team and important clients, producing marketing materials, devising targeted marketing campaigns to improve sales, account management of key clients, reporting directly to the Commercial Director on the business development team activity. Show less

Sales Executive

• Aug 2010 - Jun 2011

My task was to achieve revenue targets by identifying new potential business for Peak FM by discovering businesses needs and matching them with radio advertising, sponsorships, promotions and interactive campaigns whilst managing current clients. My task was to achieve revenue targets by identifying new potential business for Peak FM by discovering businesses needs and matching them with radio advertising, sponsorships, promotions and interactive campaigns whilst managing current clients.

Sales Executive

• Aug 2009 - Sep 2010

Direct Selling: Calling cold data and selling them a product. Qualification and appointment setting: Calling cold data and qualifying businesses to come along to a marketing event from which radio advertising is sold. Creation of marketing information to be sent out to prospective clients via email. Liaising with different parts of the business all over the country to ensure smooth transition of clients Direct Selling: Calling cold data and selling them a product. Qualification and appointment setting: Calling cold data and qualifying businesses to come along to a marketing event from which radio advertising is sold. Creation of marketing information to be sent out to prospective clients via email. Liaising with different parts of the business all over the country to ensure smooth transition of clients