Experience

WORLD OF HAND TOOLS

• Romania
• Wholesale
• 1 - 100 Employee

• General Manager

  • Oct 2022 - Present

  www.toolsworld.ro DIY specialized company, one of the market leaders, more than 6 000 000 Euro turnover in 2022. www.toolsworld.ro DIY specialized company, one of the market leaders, more than 6 000 000 Euro turnover in 2022.



MELDAVA CONSULTANT SRL

• Associated Partner (co-owner)

  • Jun 2011 - Present

  The MELDAVA companies are specialized in consulting services (operational management. trouble-shooting) for business, outsourcing services for accounting, human resources and legal <<<>>> A troubleshooting platform for business and private persons (www.winmethod.com), with successful projects: --- 2019 – New business formation of the PIVNUSHKA A95 restaurant Complex. Anti-crisis management of the location. Rehabilitation of processes, re-employment and personal training, rehabilitation of technical part. Increasing the number of visitors, the average receipt value and the sales volume by 120%, relaunching of the separate karaoke hall, implementing the renovated menu, implementing the restaurant concept with beer specialty .. --- 2019 – business consulting for the PROIMOBIL company. Ensuring the process of maintaining the activities and operations of the company, in the process of modification and division of the founders. Ensuring the necessary activity, including headquarters modification, maintenance of promotion activities, communication, etc. Invention, adaptation and implementation of the umbrella company activity concept. Implementing all contracts with real estate companies, ensuring the normative and contractual framework.. --- 2020 - development of business concepts and assistance in launching companies with Belgian capital and joint projects with local companies, including attracting European Funds., in partnership with the Enigma Consulting Grup company --- The vending machines import and distribution project (www.vendteh.com) --- Own water vending machines retail chain (www.aquameldava.com). --- Electric scooters import and distribution (www.mascmoto.com) Show less



Timbrus Purcari Estate

• Moldova
• Beverage Manufacturing
• 1 - 100 Employee

• Director Of Development

  • Feb 2021 - Oct 2022

  In charge for company business development in Romania. Responsible for the management of company’s corporate communication. In charge for company business development in Romania. Responsible for the management of company’s corporate communication.



COSMOS*** Hotel Chisinau

• General Manager

  • Oct 2012 - Oct 2018

  In charge for the administration of the Cosmos 3-star 360-rooms hotel, located in downtown Chisinau. Supervision of Commercial, Technical, Housekeeping, Reception, F&B, Security, HR and Financial Departments. Strategic and operational plans development, reporting to the shareholder. Project Management for the Hotel Reconstruction project and for the Hotel property sale project. . Inventing and promoting the new marketing and trade marketing ideas as - hostel floors in a 3 stars hotel (daily sales) and the split ownership program for investors (long term investors seeking program, dedicated site www.investapart.com ). Show less



Argus-S

• Moldova
• Security and Investigations
• 1 - 100 Employee

• General Manager

  • Dec 2010 - Apr 2012

  In charge for the administration of the largest privately run security agency in Moldova with 600 employees, national coverage, and more than 5 million USD turnover. Supervision of Commercial, Technical, Security, HR and Financial Departments. Strategic and operational plans development, reporting to the shareholder. Implementing the new product for security market in Moldova – the intelligent Digitized security with the biggest monitoring center (over 2700 video surveillance cameras on the “smart security” principle of surveillance). Full new presence at the Security Exhibition “Moldova Security 2011” (concept of the Lara Croft Intelligent Security) and recognized the best exhibitor stand. Show less



OMV Petrom

• Romania
• Oil and Gas
• 700 & Above Employee

• Commercial Director

  • Jul 2008 - Jul 2010

  In charge for the Commercial Department of the leading petroleum products retail chain in Moldova, including biggest petroleum products warehouse and 105 filling stations. Supervision of Retail, Wholesale, Marketing, Supply and Logistics Departments. Strategic and operational plans development, reporting to the General Manager. Strategic and operational plans development, reporting to the General Manager. Implementing the new customer friendly marketing concept of Full Agency System (outsourced management of the fuel stations). Also sustaining the “best fuel quality” campaign Show less



Peugeot and Subaru dealer in Moldova

• Commercial Director

  • Feb 2008 - Jul 2008

  In charge for the Commercial Department and After Sales Department of the dealer company for Subaru and Peugeot brands, managing 2 automotive showrooms and 2 automotive services in Chisinau. Supervision of Vehicles and Spare parts Sales, Supply and Logistic and Supervising the Service Workshops activities. Strategic and operational plans development, reporting to the shareholder. Relaunch of Subaru brand in Moldova and repositioning of Peugeot brand as quality PSA product. In charge for the Commercial Department and After Sales Department of the dealer company for Subaru and Peugeot brands, managing 2 automotive showrooms and 2 automotive services in Chisinau. Supervision of Vehicles and Spare parts Sales, Supply and Logistic and Supervising the Service Workshops activities. Strategic and operational plans development, reporting to the shareholder. Relaunch of Subaru brand in Moldova and repositioning of Peugeot brand as quality PSA product.



“Cirasico Romania” company, a part of the Cirasico Group

• Country Manager Romania

  • Sep 2007 - Feb 2008

  In charge for the Romanian company branch opening and management (civil construction company). Hired the personnel and launched a 100 000 sq. meters construction project. In charge for the Romanian company branch opening and management (civil construction company). Hired the personnel and launched a 100 000 sq. meters construction project.



Purcari-Bostavan winery, Chateau Vartely winery, Calarasi Divin company

• Free-lance consultant

  • Sep 2005 - Jun 2007

  Business consulting for companies specialized in wine distribution on organizing and management of commercial activities, including sales, marketing and logistics. Consulting for the Vinaria Purcari establishment in Romania and Chateau Vartely wine making company in Moldova. Organizing the Purcari-Bostavan Wine company participation at the international wine exhibition Bucharest and the new Crama Ceptura brand launch. Full process organization of the Commercial Department of the leading cognac manufacturer in Moldova – “CALARASI DIVIN” company. Supervision of Retail, Wholesale, Marketing, Supply and Logistic Departments, including local and export operations. Strategic and operational plans development, reporting to the General Manager. Rebuild of the Calarasi Brand by introducing the new design for bottles and product names (in line with market needs and trends) Show less



Acorex Wine Holding - wine making company

• Commercial Director

  • Jun 2004 - Sep 2005

  In charge for the Commercial Department of the leading Moldavian winery. Supervision of Retail and Wholesale Commercial activities supervision for the direct export operation and for the Commercial activities of the Trade House in Russia, where responsible also for the Supply and Logistic operations. Strategic and operational plans development, reporting to shareholder. Participating at local (Moldova) exhibition and organizing fully the participation on the PRODEXPO 2005 exhibition (Moscow). Inventing the new wine promo principle, considering alcohol advertising prohibition the new nonalcoholic brand Salfetka Muskat alcohol free. Show less



DAAC Hermes

• Moldova
• Holding Companies
• 1 - 100 Employee

• General Mananger Renault

  • Aug 2002 - Jan 2004

  In charge for the administration of the Renault Dealer, including a showroom and a service workshop located in Chisinau. Supervision of Commercial, Technical, After Sale Service, Security, HR and Financial Departments. Strategic and operational plans development, reporting to the shareholder. Team Leadr for the first Renault-Dacia-Nissan showroom launch in Moldova. Fully responsible for the promo campaign alignment in Moldova. Lunch of the New Megane 2 campaign. Non-standard models launch and presentation events (Megane-Laguna-Vel Satis) . Fully responsible for the manufacturer negotiations, permission and design of the first Renault-Dacia-Nissan showroom in Europe. Show less



British American Tobacco

• Italy
• Tobacco
• 1 - 100 Employee

• Brand Executive

  • Jun 2001 - Aug 2002

  In charge for the brand activities for the BAT brands in Moldova. Supervision of Brand planning, reporting, supervision trade marketing activities, promotional and merchandising activities. In charge on a Moldova Market new products launch (as Lucky Strike Ultra) and products relaunch (as Kent). Strategic and operational plans development, reporting to Country Manager. Local adaptation and supervising for the KENT relaunch campaign, Lucky Strike re-positioning campaign (inventing a transitory brand Lucky Strike Ultra – testing the local consumers perception for a very light product) and inventing and launch of the Local Low Segment product – The HILTON Show less



US Embassy Chisinau Moldova

• Procurement Agent

  • Mar 2000 - Mar 2001

  In charge for the all the local procurement activities, including utilities contracting and payment for the US Embassy and embassy employees in Moldova. Operational plans development, reporting to the General Services Offices. In charge for the all the local procurement activities, including utilities contracting and payment for the US Embassy and embassy employees in Moldova. Operational plans development, reporting to the General Services Offices.



Unilever

• United Kingdom
• Manufacturing
• 700 & Above Employee

• Sales Representative

  • Jun 1999 - Mar 2000

  In charge for the sales activities supervising of Unilever brands in Moldova, including coordination of four distributors and direct key accounts. Supervision of brand planning, reporting, supervision trade marketing activities, promotional and merchandising activities. Strategic and operational plans development, reporting to the Country Manager. Organizing the promo trade campaigns an launch of new product (the Impulse Deo) In charge for the sales activities supervising of Unilever brands in Moldova, including coordination of four distributors and direct key accounts. Supervision of brand planning, reporting, supervision trade marketing activities, promotional and merchandising activities. Strategic and operational plans development, reporting to the Country Manager. Organizing the promo trade campaigns an launch of new product (the Impulse Deo)

• Project Development Manager

  • Aug 1998 - Jun 1999

  In charge for the development and implementation of projects aimed to distribute in Moldova of the "FORD"; "RENAULT"; "FIAT"; "HONDA" and "KIA". Full negotiation process (from first call to the contract signature) with the RENAULT manufacturer In charge for the development and implementation of projects aimed to distribute in Moldova of the "FORD"; "RENAULT"; "FIAT"; "HONDA" and "KIA". Full negotiation process (from first call to the contract signature) with the RENAULT manufacturer