Dan Mauch
Vice President, Client Experience at Goodway Group- Claim this Profile
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Topline Score
Bio
LinkedIn User
Dan Mauch is not your typical V.P. of Sales; he understands the intricacies of leading the entire Digital Sales/Marketing/Advertising Operations teams/departments. He is fair and knowledgeable in each area to keep all divisions/departments under his control to continually excel, all the while keeping each division happy and managing our personal and professional growth. Dan is just a great person to have on your team, or in my case boss!
May Schlatter
Dan not only managed workloads, budgets and issues, but he was also involved in the professional development of his employees. Because of this more "personal role", I am sincerely grateful for the time he took to answer my questions and to lend his support. Not only did he take on the challenges of leading a successful team, but he also worked to mentor some of us and assisted in our professional growth.
LinkedIn User
Dan Mauch is not your typical V.P. of Sales; he understands the intricacies of leading the entire Digital Sales/Marketing/Advertising Operations teams/departments. He is fair and knowledgeable in each area to keep all divisions/departments under his control to continually excel, all the while keeping each division happy and managing our personal and professional growth. Dan is just a great person to have on your team, or in my case boss!
May Schlatter
Dan not only managed workloads, budgets and issues, but he was also involved in the professional development of his employees. Because of this more "personal role", I am sincerely grateful for the time he took to answer my questions and to lend his support. Not only did he take on the challenges of leading a successful team, but he also worked to mentor some of us and assisted in our professional growth.
LinkedIn User
Dan Mauch is not your typical V.P. of Sales; he understands the intricacies of leading the entire Digital Sales/Marketing/Advertising Operations teams/departments. He is fair and knowledgeable in each area to keep all divisions/departments under his control to continually excel, all the while keeping each division happy and managing our personal and professional growth. Dan is just a great person to have on your team, or in my case boss!
May Schlatter
Dan not only managed workloads, budgets and issues, but he was also involved in the professional development of his employees. Because of this more "personal role", I am sincerely grateful for the time he took to answer my questions and to lend his support. Not only did he take on the challenges of leading a successful team, but he also worked to mentor some of us and assisted in our professional growth.
LinkedIn User
Dan Mauch is not your typical V.P. of Sales; he understands the intricacies of leading the entire Digital Sales/Marketing/Advertising Operations teams/departments. He is fair and knowledgeable in each area to keep all divisions/departments under his control to continually excel, all the while keeping each division happy and managing our personal and professional growth. Dan is just a great person to have on your team, or in my case boss!
May Schlatter
Dan not only managed workloads, budgets and issues, but he was also involved in the professional development of his employees. Because of this more "personal role", I am sincerely grateful for the time he took to answer my questions and to lend his support. Not only did he take on the challenges of leading a successful team, but he also worked to mentor some of us and assisted in our professional growth.
Credentials
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Google Analytics Certified
Google Analytics AcademyJun, 2020- Nov, 2024 -
Trading Academy Certified – Connected TV
The Trade DeskJun, 2019- Nov, 2024 -
Trading Academy Certified – Specialist
The Trade Desk, Inc.Jan, 2018- Nov, 2024 -
Trading Academy Certified – Strategist
The Trade Desk, Inc.Jan, 2018- Nov, 2024 -
Trading Academy Certified - Professional
The Trade Desk, Inc. -
Trading Academy Certified – Practitioner
The Trade Desk, Inc.
Experience
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Goodway Group
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United States
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Advertising Services
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300 - 400 Employee
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Vice President, Client Experience
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Oct 2017 - Present
We are the programmatic partner advertisers trust to drive campaign performance and media efficiency. Proud to be 100% independently owned and operated, Goodway provides programmatic expertise that meets its clients' needs – and no one else's. Through managed planning and buying services across all paid digital media, Goodway delivers trustworthy marketing strategy and authentic results. Responsible for managing sales development and retention strategies within various Fortune 500 accounts. I am the in-person face of Goodway to our regional client-partners providing digital education presentations, in-person consultation and long-term strategy review to ensure success for our clients’ digital programs. Show less
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BWG Strategy LLC
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Greater Los Angeles Area
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Advisory Board Member
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Jul 2016 - Present
BWG is an invite-only network for senior executives across technology, media and telecom. BWG industry professionals participate in a series of roundtable discussions, which are a valuable resource for market intelligence, business development & personal / professional networking. BWG is an invite-only network for senior executives across technology, media and telecom. BWG industry professionals participate in a series of roundtable discussions, which are a valuable resource for market intelligence, business development & personal / professional networking.
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AerServ (Acquired by InMobi)
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United States
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Technology, Information and Internet
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1 - 100 Employee
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EVP Business Development
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Jan 2016 - Sep 2017
AerServ is a leading mobile video supply-side platform (SSP) whose proprietary technology serves full-screen premium in-app video inventory. With over 75 billion ad opportunities each month, AerServ's advertising platform provides marketers and advertising agencies cost-effective, direct access to high-quality mobile video through 2,500+ premium apps and mobile web publishers. AerServ has also partnered with Mediaocean and Strata, the leading software providers for the advertising world. These partnerships provide local broadcast buyers a mobile device audience extension that reaches millions of mobile smartphone and tablet users. AerServ is the first in-app SSP to support this offering, providing campaigns with premium video inventory, high-viewability inventory and true visibility. Show less
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Goodway Group
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United States
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Advertising Services
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300 - 400 Employee
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Executive Vice President
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Apr 2009 - Jan 2016
Goodway Group is a managed-services programmatic partner utilizing the industry’s best-in-class digital media technology paired with above-and-beyond account service. We bring flawless execution and unparalleled digital expertise and strategy to every campaign that we run. As a third-generation, family-owned company we bring something inimitable to the digital advertising space: a dedication to each client’s long-term success. From our dedicated account teams to our proven ability to stay ahead of the industry curve, Goodway makes its clients heroes everyday through its winning formula of ingenuity, digital know-how and outstanding service. Show less
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Source Interlink Companies
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Entertainment Providers
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300 - 400 Employee
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Vice President, Digital Advertising Sales, Operations & Marketing
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2007 - 2009
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Centro
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United States
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Advertising Services
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700 & Above Employee
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Vice President, Western Region
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2006 - 2007
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The Weather Channel
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United States
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Media and Telecommunications
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400 - 500 Employee
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Director of Advertising Sales
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2004 - 2005
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National Director of Advertising
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1999 - 2004
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Los Angeles Times
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United States
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Newspaper Publishing
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700 & Above Employee
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LATimes Magazine Manager
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1987 - 1999
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Education
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1982 - 1986
California State Polytechnic University-Pomona
BS, Business/Marketing
Community
