Experience

Zero1 Pte Ltd

• Singapore
• Telecommunications
• 1 - 100 Employee

• Marketing Director

  • Aug 2022 - Present



Vantage Branding

• Singapore
• Advertising Services
• 1 - 100 Employee

• Digital Marketing Director

  • Oct 2021 - Jul 2022



Cheil Singapore RHQ

• Singapore
• Advertising Services
• 1 - 100 Employee

• Data Strategic Planner

  • Apr 2020 - Oct 2021

  Digital Project Planning & Execution for 8 SEAO countries CDM solution development based on data analytics insights for paid search SSO project development for SEO eSIS project development for partner eRetailers Regional & Local-level Project Management & Client Account Servicing Manage internal resource, timeline and client expectations Digital Project Planning & Execution for 8 SEAO countries CDM solution development based on data analytics insights for paid search SSO project development for SEO eSIS project development for partner eRetailers Regional & Local-level Project Management & Client Account Servicing Manage internal resource, timeline and client expectations



Oddtober

• Digital Marketing Consultant

  • Jan 2016 - Apr 2020

  - Provides digital consultancy expertise for businesses and agencies - Services include web development, digital marketing strategising, digital marketing fundamentals and digital marketing capabilities - Provide consultancy on Search Engine Optimising (SEO), Search Engine Marketing (SEM), Social Media Campaign Management and Social Media Marketing - Help customer improve their lead generation and ROI for digital marketing - Provides digital consultancy expertise for businesses and agencies - Services include web development, digital marketing strategising, digital marketing fundamentals and digital marketing capabilities - Provide consultancy on Search Engine Optimising (SEO), Search Engine Marketing (SEM), Social Media Campaign Management and Social Media Marketing - Help customer improve their lead generation and ROI for digital marketing



Vantage Branding

• Singapore
• Advertising Services
• 1 - 100 Employee

• Digital Strategist

  • Feb 2014 - Jan 2016

  - Infuse brand strategies with marketing and digital platforms - Produced a specialised methodology titled D.R.E.A.M to manage social media engagements - Develop digital brand strategy and guidelines for clients - Online content development - Conduct digital branding consultancy - Lead social media engagement campaigns - Infuse brand strategies with marketing and digital platforms - Produced a specialised methodology titled D.R.E.A.M to manage social media engagements - Develop digital brand strategy and guidelines for clients - Online content development - Conduct digital branding consultancy - Lead social media engagement campaigns



Franklyn Jewellery

• Singapore
• Retail Luxury Goods and Jewelry

• Web Content Developer & Sales Manager

  • Sep 2011 - Feb 2014

  - Forged a working partnership with a 40-year old veteran of the jewellery industry - Started from ground zero with no external investor support - Manage all aspects of company sales - Manage jewellery manufacturing workflows - Developed specialised orders for major corporate events - Developed online channels for e-commerce and social engagements - Forged a working partnership with a 40-year old veteran of the jewellery industry - Started from ground zero with no external investor support - Manage all aspects of company sales - Manage jewellery manufacturing workflows - Developed specialised orders for major corporate events - Developed online channels for e-commerce and social engagements



Family Business Network (FBN) Asia

• Web Specialist

  • Jun 2011 - Sep 2011

  - Streamline internal operating processes with standard operating procedures (SOPs) setup - Align digital workflow during massive transition period in 2011 - Create membership and event road maps - Provide training for Salesforce, Wordpress and newsletter management - Streamline internal operating processes with standard operating procedures (SOPs) setup - Align digital workflow during massive transition period in 2011 - Create membership and event road maps - Provide training for Salesforce, Wordpress and newsletter management



Society for the Physically Disabled

• Web Project Executive

  • Mar 2006 - Jun 2011

  - Provide on-the-job training in the Multimedia Centre (MMC) to 30 trainees who are disabled - Transited MMC to become a social enterprise - Lead a team of 8 to deliver commercial web projects for corporate companies - Increased revenue by 3 folds - Centre was featured in the Strait Times, ZaoBao, Berita Harian and Channel 8 - Provide on-the-job training in the Multimedia Centre (MMC) to 30 trainees who are disabled - Transited MMC to become a social enterprise - Lead a team of 8 to deliver commercial web projects for corporate companies - Increased revenue by 3 folds - Centre was featured in the Strait Times, ZaoBao, Berita Harian and Channel 8



Litespeed Education Pte Ltd

• IT Services and IT Consulting

• IT Training Specialist

  • Jan 2005 - Feb 2006

  Residential trainer in Gong Shang Primary and Park View Primary. Tasked to train students of all levels and teachers in their IT proficiency. Notable achievements include - coordinating with 12 principals and 2 superintendents from different schools on a cluster-level SEED project - spearheaded an in-house typing competition for the lower primary students - mentored a team of students for the national IPOS competition that won the first position - Trained and lead the pioneer team for a national level animation competition



Singapore Arm Forces

• Specialist Training Wing Instructor

  • Jul 2002 - Oct 2004

  Plans and conducts military training for army specialists. Plans and conducts military training for army specialists.



Baker McKenzie Wong & Leow

• Singapore
• Law Practice
• 100 - 200 Employee

• Web Application Developer

  • Nov 2000 - Mar 2001

  - Provide IT technical assistance during the merger of Baker & McKenzie and Wong & Leow - Created an online staff directory on the organisation's intranet for ease of record management - Created the first ever corporate website for the subsidiary company Abogado Corporate Services - Provide IT technical assistance during the merger of Baker & McKenzie and Wong & Leow - Created an online staff directory on the organisation's intranet for ease of record management - Created the first ever corporate website for the subsidiary company Abogado Corporate Services