Dalya Ravia
Customer Insights Team Lead at PeerSpot (formerly IT Central Station)- Claim this Profile
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Bio
Experience
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PeerSpot
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Customer Insights Team Lead
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Jan 2022 - Present
Understanding client challenges and identifying ways to provide deep insights, allowing clients to better understand their customer’s journey through data, analysis and presentations. - Managing & training 2 Customer Insights Analysts- Using reporting to drive impact to help Customer Success and Sales to close deals - Functional reporting for clients based on requests as well as innovating new reporting & insights - Strategic planning on client accounts in collaboration with Customer Success and Sales - Active role driving improvements and optimization for Lead Generation programs in the company - Analysis and optimization of Lead Gen campaigns in order to drive improved results for clients Show less
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Customer Insights Analyst
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Aug 2021 - Dec 2021
- Role originally named Marketing Project Manager- Responsible for all client reporting including program completion, quarterly reporting, reports to support renewals etc- Overhauled the reporting function from activity based to make it more results focused and to demonstrate impact & ROI.- Took an active role in strategy planning with Customer Success and Sales to drive more proactive reporting
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Litmus7
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United States
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IT Services and IT Consulting
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400 - 500 Employee
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Director of Product Management
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Jun 2019 - Nov 2019
Responsible for Product Management within the Innovation division of the company, with the goal of driving Digital Revenue Acceleration. Responsible for Product Management within the Innovation division of the company, with the goal of driving Digital Revenue Acceleration.
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mySupermarket
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United Kingdom
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Technology, Information and Internet
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1 - 100 Employee
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Head of Client Development & Customer Success
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Oct 2015 - May 2019
My responsibilities involve managing key client relationships & partnerships, managing strategic projects, helping clients determine strategies for testing as well as analysis & insights to be applied throughout their marketing strategy.• Hired, trained and manage a team of 3 Client Account Managers• Integral part of securing contract renewal with company’s biggest client worth nearly £1 million • Providing market analysis & BI information leading to practical insights & recommendations to be applied throughout clients’ wider marketing strategy• Managing strategic projects both client driven as well as internally• Responsible for Customer Success across all key brand partnerships• Oversee existing campaigns to grow key accounts Show less
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Client Account Manager
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Mar 2015 - Oct 2015
My responsibilities included the day-to-day management of relationship partners, strong knowledge & understanding of their key products & brands, project management as well as reporting and analysis leading to strategic recommendations and insights.
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Media Campaign Manager
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Nov 2011 - Mar 2015
Management of online advertising, campaign setup, traffic and advertisements. I am responsible for working with internal sales and brand partnership teams as well liaising with agencies and clients to ensure all media & advertising campaigns are effectively managed.Tasks also include campaign & monthly reporting, assistance with media & sales proposals as well as campaign optimization and data analysis. Previous Positions at mySupermarket:Data Specialist (November 2011 - January 2014)Managing the Beauty & Health department• Gathering, reviewing, categorizing & summarizing data• Management of product database• Basic use of SQL• Product Research and high attention to detail• Ad hoc projects Show less
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BForex
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Capital Markets
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1 - 100 Employee
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Content Manager
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Mar 2010 - Nov 2010
• Writing and creating user manuals for multiple technology systems including Trading Platform and Back Office systems • Responsible for writing and creating English content including company website, affiliate websites, marketing campaigns etc. • Organising translation of content into over 10 languages. • Uploading content to website daily through Content Management System. • Knowledge of SEO and marketing techniques • Ad hoc projects • Writing and creating user manuals for multiple technology systems including Trading Platform and Back Office systems • Responsible for writing and creating English content including company website, affiliate websites, marketing campaigns etc. • Organising translation of content into over 10 languages. • Uploading content to website daily through Content Management System. • Knowledge of SEO and marketing techniques • Ad hoc projects
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Recruitment Consultant
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Jul 2009 - Mar 2010
• Using Social Media such as Facebook to advertise jobs and recruit candidates • Writing advertisements, letters and correspondence with clients and candidates • Account Manager to new and existing clients • Screening CV's, interviewing candidates and visiting clients • Negotiations with clients regarding terms of business • Recruitment for a range of positions within Marketing & Sales, and Finance fields including Sales Managers, Content Writers and Investment Bankers. • Using Social Media such as Facebook to advertise jobs and recruit candidates • Writing advertisements, letters and correspondence with clients and candidates • Account Manager to new and existing clients • Screening CV's, interviewing candidates and visiting clients • Negotiations with clients regarding terms of business • Recruitment for a range of positions within Marketing & Sales, and Finance fields including Sales Managers, Content Writers and Investment Bankers.
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QA & Support
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Nov 2007 - Jan 2009
• Quality Assurance for online Forex trading platforms for a variety of clients including domestic and international banks and trading houses. • Creating online interactive client help manual and other instruction documents in English based on Front Office and Back Office software • Quality Assurance for online Forex trading platforms for a variety of clients including domestic and international banks and trading houses. • Creating online interactive client help manual and other instruction documents in English based on Front Office and Back Office software
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Senior Recruitment Consultant
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Jan 2006 - Oct 2007
• Developing and maintaining strong relationships with new and existing clients such as Macquarie Bank, Reuters, Bloomberg, Perpetual Investments, Mizuho Corporate Bank and JP Morgan. • Recruitment for positions across products (e.g. fixed interest, FX, equities, treasury products) for roles such as relationship manager, settlements officer, account executive, call centre and administration. • Interviewing applicants, meeting managers, creating job profiles, placing advertisement online and in printed media. • Using basic SEO techniques to maximise advertisement profiles in Job Databases • Negotiating salary packages and benefits with clients and job applicants • Working with internal databases, including training new employees in database use and management. Show less
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Education
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Curtin University
Bachelor, Psychology with Honours