Marketing Manager

• 2006 - Present

- Organize, track and control the entire ATL and BTL support brands in the categories of mass cosmetics and household products, - Creating marketing strategies, defining goals and measures for their implementation, - Creating and monitoring of the entire Marketing budget and marketing plans, - Management of all brands through monitoring costs and profitability, controlling expenses for their support, - Monitoring the market position of brands and competitors, - Defining of price strategy - Marketing Team management and coordination - Creating of weekly, monthly and annual reports on activities implemented, - Sales Projection - Creating of business plans for new projects, - Daily written and verbal communication with the parent company principal in Greece, Spain, Italy and Great Britain - Establishing and maintaining cooperation with external marketing agencies - Coordination with the sectors of Sales, Logistics, and Finance. Show less