Experience

Pure SEO

• New Zealand
• Advertising Services
• 1 - 100 Employee

• Sales Director

  • Jun 2022 - Present

• Sales Manager

  • May 2021 - Present

• SEO and Digital Marketing Strategist

  • Apr 2019 - Present

  Pure SEO is NZ's largest independent and most awarded Digital Marketing Agency. We custom design and implement digital brand strategies aligned with your business goals and objectives. In my first few months at Pure SEO, I surpassed the companies 10 year record for development of new business and 24 months on I'm fortunate to still be leading the team.I put this down to taking a pragmatic yet consultative approach with clients which ensures their digital strategies are delivered in line with what is both clear and achievable.Having owned several online e-comm businesses (which are still operating autonomously) has been helpful to understand and emphasise on how challenging it is to gain trusted insights and direction in digital. Online Marketing can be complex to navigate and understand, plus it's ever evolving as consumer behaviours change; as new technologies emerge and as search engines algorithms update. Understanding how to integrate the changes in line with your goals is important to a company’s success and this is where I can help.Online marketing assists a business to accomplish a variety of objectives, including brand awareness, traffic, sales leads, conversions, customer experiences and much more, so getting the right approach that aligns with your goals and direction, is critical.Don't think 2nd Page of Google is good enough - let's catch up for a coffee where I'll assess your current digital position and if you like, provide a precise ROI focused proposal for your business. Show less



My Action Project

• Auckland, New Zealand

• Founder My Action Project | myactionproject.com

  • Dec 2020 - Present

  My Action Project is an digital meal planning online company offering customised weight loss solutions. My Action Project is an digital meal planning online company offering customised weight loss solutions.



Newlives Global Trading Ltd

• Company Director / PerfectHealthSupplements.com and ShopHealthVitamins.com

  • Feb 2005 - Present

  Company for Business: Dale Folland 1) Business, Management, Sales, Leadership, Speaker and Training Consultant. 2) Global Health Product Distribution and Digital Marketing (SEO, SEM SMM) 3) Nutritional Consultancy, Health and Business Training Seminars. Within Newlives Global Trading is two e-commerce health product businesses operating in USA, Australia, Philippines and New Zealand. Company for Business: Dale Folland 1) Business, Management, Sales, Leadership, Speaker and Training Consultant. 2) Global Health Product Distribution and Digital Marketing (SEO, SEM SMM) 3) Nutritional Consultancy, Health and Business Training Seminars. Within Newlives Global Trading is two e-commerce health product businesses operating in USA, Australia, Philippines and New Zealand.



Usana Health Sciences / https://orderdirect.usana.com/share

• Auckland, New Zealand

• Business Associate

  • Jan 2006 - Present

  I have been fortunate enough to serve on an independent advisory council for a billion dollar publicly listed global health and wellness research company. I have assisted, in developing new initiatives in the New Zealand market and helped maintain the growth of the company’s customer base and of the home business entrepreneurs it serves. Recognising the vital link between health and personal finances, Dale helped form one of the largest most cohesive group of home business teams in NZ (TeamUP200) building a lucrative global health and wellness business. From over 700,000 global members, Dale is one of only 200 to be inducted into the Million Dollar Club and now educates others on how to operate an inexpensive franchise-like digital business system from home using a proven business concept partnering with publicly listed company. He trains and mentors individuals and business owners to develop a functioning network of clients and personal product users. Show less



Newlives Nutrition

• Auckland, NZ

• Director / Owner | www.newlivesnutrition.co.nz

  • Jan 2003 - Present

  I believe educating and awareness is the first step to maintaining optimal health and well-being. Nutritional programs are designed with your lifestyle in mind. Newlives Nutrition offered personal one-on-one consultations, corporate health seminars related to health and well being, disease prevention and sport performance nutrition. Although I'm not actively consulting, feel free to connect up and I can gladly refer or answer any health related questions. I believe educating and awareness is the first step to maintaining optimal health and well-being. Nutritional programs are designed with your lifestyle in mind. Newlives Nutrition offered personal one-on-one consultations, corporate health seminars related to health and well being, disease prevention and sport performance nutrition. Although I'm not actively consulting, feel free to connect up and I can gladly refer or answer any health related questions.



TourismHQ

• Auckland, New Zealand

• Director of Sport and Corporate Summits

  • Feb 2018 - Sep 2018

  TourismHQ is a fully immersive experiential travel agency that creates unforgettable leadership, corporate and sales events in the Pacific Islands. I head up the newly established corporate and sporting divisions. As the Director of Corporate, I establish Professional Development, Sales and Leadership Summits for New Zealand and Australian businesses, hosted in the Sofitel and Sheraton Resorts, Fiji. As the Director of Sport, I manage partnership between Touch NZ, national sporting teams and Fijian sporting bodies to run the Fijian Cup Touch and Football tournaments in Fiji. We don't create your average stuffy, generic hotel conference business training events. We create unique, high intensity Summits to suit your business and professional needs utilising some of the most sought after specialised corporate sales leaders, staff development specialists and industry thought-leaders. Show less



Results Nutrition Centre

• Takapuna, Auckland

• Nutritionist

  • Jan 1999 - Feb 2003

  I was a Nutritionist with RNC managing over 300 clients working from 3 separate clinics in Takapuna, Ponsonby and was the sole Nutritionist at their new clinic in Mt Maunganui. I was a Nutritionist with RNC managing over 300 clients working from 3 separate clinics in Takapuna, Ponsonby and was the sole Nutritionist at their new clinic in Mt Maunganui.



Mountainside Lodge

• United States
• Hospitality

• Sales Associate

  • 1991 - 1997

  I had worked in the resort and holiday industry in Canada across multiple resort locations including Canada, Aspen Colorado and Dominican Republic. During this time I worked in the sales line of the resort selling Timeshare Holiday Packages. Basically, I worked for 6 months and either skied for the other 6 or hung out in the Caribbean - best time of my life! 7-8 years of carving up the best slopes in North America and then warming up somewhere in the Caribbean. I had worked in the resort and holiday industry in Canada across multiple resort locations including Canada, Aspen Colorado and Dominican Republic. During this time I worked in the sales line of the resort selling Timeshare Holiday Packages. Basically, I worked for 6 months and either skied for the other 6 or hung out in the Caribbean - best time of my life! 7-8 years of carving up the best slopes in North America and then warming up somewhere in the Caribbean.