Lasse Dahl
Chief Marketing Officer at MyBlueLabel Compliance Services- Claim this Profile
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English Professional working proficiency
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Danish Native or bilingual proficiency
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Swedish Elementary proficiency
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Norwegian Elementary proficiency
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Spanish Elementary proficiency
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German Limited working proficiency
Topline Score
Bio
Søren Peter Dalby Andersen
Lasse har i 2019 været tilknyttet KlimaZirkus som ekstern konsulent. Han har bidraget med rådgivning om varierede strategiske og kommunikative tiltag. Blandt andet i forbindelse med markedsføring og positionering af vores succesfulde kampagne for at vinde Verdensmålprisen 2019 (www.verdensmaal.org/) i kategorien 'Årets ildsjæl'. Lasse har ydet en stor indsats og hans bidrag var med til at sikre at KlimaZirkus trak det længste strå. Prisen giver KlimaZirkus et boost og understøtter vores arbejde med at udbrede bæredygtighed og innovation til landets børn og unge - med udgangspunkt i verdensmålene. Stor anbefaling af Lasse herfra.
Tim Lind Jensen
Lasse er stærk i branding i sociale medier på lave budgetter og med kreative visuelle virkemidler. Lasse er i det hele taget meget visuel i sine løsninger af kommunikationsopgaver, uden han fortaber sig i spekulative effekter. Det viser hans resultater. Han slipper ikke målgruppen af syne. Lasse er ligefrem og har et vindende væsen og skaber hurtigt en god relation, når der skal opbygges netværk og gennemføres indsalg. Han sælger godt, overdriver ikke og holder, hvad han lover. Jeg har haft glæden at arbejde sammen med Lasse - også i vanskelige projekter. Han giver opbakning, tager ansvar, kæmper og kommer med konstruktive løsninger, når det ser svært ud.
Søren Peter Dalby Andersen
Lasse har i 2019 været tilknyttet KlimaZirkus som ekstern konsulent. Han har bidraget med rådgivning om varierede strategiske og kommunikative tiltag. Blandt andet i forbindelse med markedsføring og positionering af vores succesfulde kampagne for at vinde Verdensmålprisen 2019 (www.verdensmaal.org/) i kategorien 'Årets ildsjæl'. Lasse har ydet en stor indsats og hans bidrag var med til at sikre at KlimaZirkus trak det længste strå. Prisen giver KlimaZirkus et boost og understøtter vores arbejde med at udbrede bæredygtighed og innovation til landets børn og unge - med udgangspunkt i verdensmålene. Stor anbefaling af Lasse herfra.
Tim Lind Jensen
Lasse er stærk i branding i sociale medier på lave budgetter og med kreative visuelle virkemidler. Lasse er i det hele taget meget visuel i sine løsninger af kommunikationsopgaver, uden han fortaber sig i spekulative effekter. Det viser hans resultater. Han slipper ikke målgruppen af syne. Lasse er ligefrem og har et vindende væsen og skaber hurtigt en god relation, når der skal opbygges netværk og gennemføres indsalg. Han sælger godt, overdriver ikke og holder, hvad han lover. Jeg har haft glæden at arbejde sammen med Lasse - også i vanskelige projekter. Han giver opbakning, tager ansvar, kæmper og kommer med konstruktive løsninger, når det ser svært ud.
Søren Peter Dalby Andersen
Lasse har i 2019 været tilknyttet KlimaZirkus som ekstern konsulent. Han har bidraget med rådgivning om varierede strategiske og kommunikative tiltag. Blandt andet i forbindelse med markedsføring og positionering af vores succesfulde kampagne for at vinde Verdensmålprisen 2019 (www.verdensmaal.org/) i kategorien 'Årets ildsjæl'. Lasse har ydet en stor indsats og hans bidrag var med til at sikre at KlimaZirkus trak det længste strå. Prisen giver KlimaZirkus et boost og understøtter vores arbejde med at udbrede bæredygtighed og innovation til landets børn og unge - med udgangspunkt i verdensmålene. Stor anbefaling af Lasse herfra.
Tim Lind Jensen
Lasse er stærk i branding i sociale medier på lave budgetter og med kreative visuelle virkemidler. Lasse er i det hele taget meget visuel i sine løsninger af kommunikationsopgaver, uden han fortaber sig i spekulative effekter. Det viser hans resultater. Han slipper ikke målgruppen af syne. Lasse er ligefrem og har et vindende væsen og skaber hurtigt en god relation, når der skal opbygges netværk og gennemføres indsalg. Han sælger godt, overdriver ikke og holder, hvad han lover. Jeg har haft glæden at arbejde sammen med Lasse - også i vanskelige projekter. Han giver opbakning, tager ansvar, kæmper og kommer med konstruktive løsninger, når det ser svært ud.
Søren Peter Dalby Andersen
Lasse har i 2019 været tilknyttet KlimaZirkus som ekstern konsulent. Han har bidraget med rådgivning om varierede strategiske og kommunikative tiltag. Blandt andet i forbindelse med markedsføring og positionering af vores succesfulde kampagne for at vinde Verdensmålprisen 2019 (www.verdensmaal.org/) i kategorien 'Årets ildsjæl'. Lasse har ydet en stor indsats og hans bidrag var med til at sikre at KlimaZirkus trak det længste strå. Prisen giver KlimaZirkus et boost og understøtter vores arbejde med at udbrede bæredygtighed og innovation til landets børn og unge - med udgangspunkt i verdensmålene. Stor anbefaling af Lasse herfra.
Tim Lind Jensen
Lasse er stærk i branding i sociale medier på lave budgetter og med kreative visuelle virkemidler. Lasse er i det hele taget meget visuel i sine løsninger af kommunikationsopgaver, uden han fortaber sig i spekulative effekter. Det viser hans resultater. Han slipper ikke målgruppen af syne. Lasse er ligefrem og har et vindende væsen og skaber hurtigt en god relation, når der skal opbygges netværk og gennemføres indsalg. Han sælger godt, overdriver ikke og holder, hvad han lover. Jeg har haft glæden at arbejde sammen med Lasse - også i vanskelige projekter. Han giver opbakning, tager ansvar, kæmper og kommer med konstruktive løsninger, når det ser svært ud.
Credentials
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Introduction to GCP for Site Staff
GCP Enheden i DanmarkSep, 2021- Nov, 2024 -
Tillægs-etikettering af forsøgsmedicin
GCP enheden i DanmarkSep, 2021- Nov, 2024
Experience
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MyBlueLabel Compliance Services
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Denmark
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IT Services and IT Consulting
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1 - 100 Employee
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Chief Marketing Officer
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Jan 2022 - Present
At MBL we take 1000s of hours of best practices and 10-15 IT solutions and boil them down to one innovative solution/platform. We have experience working for some of the biggest companies in Europe, like Novartis, Philips Medical, Leo Pharma, and Novo Nordisk. The MBL platform and underlying templates for QMS(90% done) and templates for Technical file(a thorough framework) are built to push knowledge (via 12 modules - all you need in your company lifetime) into small, scale-ups, and mid-size companies in the Medtech, Life Science, Biotech, Pharma industry. We help speed up the regulatory processes fast-tracking the innovative products to the market smarter, more convenient, 100x faster, and at a fraction of the normal cost. This, for instance, enables us to create a fully compliant, digitally signed, trained, and pre-validated QMS in only 5 days. Or via our skillful experienced consultant's review, write or even get you to a CE Mark at MDR or FDA approval in record speed. And more cost-efficient than you would think possible. The MBL best practices are already implemented at 155+ companies (in the SME segment) and Northern Europe, the UK, and the US. Show less
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selfemployement
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700 & Above Employee
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Communications Consultant
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Feb 2019 - Present
- Directing, producing and editing five corporate videos for Toolpack Solutions (see example below). - Project managing, marketing & head of campaign resulting in KlimaZirkus winning Verdensmålprisen 2019 in the category 'Årets Ildsjæl'. - Marketing, communications and social media tasks for VeloBarista ApS. - Researching & various preliminary tasks for PrimePeople GmbH. - Directing, producing and editing five corporate videos for Toolpack Solutions (see example below). - Project managing, marketing & head of campaign resulting in KlimaZirkus winning Verdensmålprisen 2019 in the category 'Årets Ildsjæl'. - Marketing, communications and social media tasks for VeloBarista ApS. - Researching & various preliminary tasks for PrimePeople GmbH.
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Black Lemon
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Denmark
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IT Services and IT Consulting
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1 - 100 Employee
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Client Operations Manager
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Jun 2021 - Sep 2021
- Responsible for client contact (BIBS Danmark, True Gum, Le Fix, DAYet m.fl.) - Development of organization, projects plans, etc. - Development and optimizing operations internal and external processes - Managing teams for various projects - Strategy meetings with company leaders/owners - External profiling of the agency - Responsible for client contact (BIBS Danmark, True Gum, Le Fix, DAYet m.fl.) - Development of organization, projects plans, etc. - Development and optimizing operations internal and external processes - Managing teams for various projects - Strategy meetings with company leaders/owners - External profiling of the agency
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United Spirit Nordic
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Public Relations and Communications Services
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1 - 100 Employee
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Marketing Communications Manager
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Sep 2019 - Jan 2020
During this temporary contract I had focus on: - Strategic communication and branding - Consulting clients - Project managing - Representing clients and Destinations on Fairs, Events and Roadshows in the Nordic countries - PR/Press Releases/Newsletters - Production of video & content for various channels Clients: South African Tourism, RAKTDA, Amazing Morocco, Arabian Adventurs, Star Clippers, Destination Asia among others During this temporary contract I had focus on: - Strategic communication and branding - Consulting clients - Project managing - Representing clients and Destinations on Fairs, Events and Roadshows in the Nordic countries - PR/Press Releases/Newsletters - Production of video & content for various channels Clients: South African Tourism, RAKTDA, Amazing Morocco, Arabian Adventurs, Star Clippers, Destination Asia among others
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Gonzo Media Aps
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Copenhagen Area, Capital Region, Denmark
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Senior Project Manager
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May 2018 - Jan 2019
Primary tasks: As a part of the creative team I worked as a consultant and project managed various campains and other assignments across the agency's major customers. Furthermore concept development and business development was as a part of my role at Gonzo Media. At Gonzo Media campaigns are always built on the basis of real data and behavior, which can be translate into human insights. These insights are essential in the creative solutions. This approach and a slightly different approach to the market gives new perspectives to your strategies. In fall 2018 Gonzo Media made major changes in their overall strategy and focus. This meant that the creative team which worked as a inhouse advertising agency, and as I was part of, closed down. Main results: - I was a huge part of the successfull campain for TREO - EN, TO, TREO. - Attracted new clients as The Danish Royal Theatre & Tech College Nordjylland. - Analysis and processing of data in a comprehensive study of media habits and behavior in a segment of young people between 13-25 years - with over 41,500 respondents. The study provided interesting insights and perspectives on youth media habits now and in the future. Show less
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Malbeck
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Copenhagen Area, Denmark
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Head Of Marketing
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Oct 2016 - Dec 2017
Primary tasks: Developing brands and strategic marketing; creating content, film and video editing, shooting pictures plus text writing for social media, events and newsletters. Brand development and strategic marketing, create content, films and edit videos, taking pictures and writing text for Sociale Media, events and newsletters. Extensively project management for various challenging projects throughout the business including a challenging opening of a new restaurant and wine shop on a Copenhagen Foodmarket. Furthermore I’ve learned a lot about wine from all over the world - from french classics and Argentinian high flyers to organic and biodynamic newcomers. Both from working closely with the inhouse sommelier as well as visiting various biodynamic Champagne producers in France as André Beaufort and Marie Courtin and german biodynamic producer, Daniel Schmitt, in Reinhessen, Germany. Show less
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Communications Consultant & Relations Manager
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Sep 2015 - Feb 2017
Primary tasks: Strategic consulting, project managing, responsible of general handling of clients and participating in various analysis in branch, regional and macro level. Proactive sales, writing offers for clients was also a central part of my work tasks at RDC Consult. Full time until summer 2016, after which I was affiliated on a project basis. Primary tasks: Strategic consulting, project managing, responsible of general handling of clients and participating in various analysis in branch, regional and macro level. Proactive sales, writing offers for clients was also a central part of my work tasks at RDC Consult. Full time until summer 2016, after which I was affiliated on a project basis.
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YourLocal ApS
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Lindgreens Allé 14, 2300 København S
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Head of Community
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Nov 2014 - May 2015
I co-Founded and was a part of the app, YourLocal, during the start up and up to app launch in 2015. The app seeks to reduce food waste as up to 445 tons of perfectly good food gets thrown away every day in the detail business in Denmark alone. The app was the first of it's kind to fight food waste in the country and have won 3 large funding rounds - and launched in NY, USA in 2018. Primary tasks: Concept development, business planing and building the community of like minded people witch have proved fundamental in helping engage clients and users. I also contributed to the overall project developement and overall strategy as well as the general app development, marketing and Social Media plan. Another task as community manager was recruiting, interviewing, engaging and daily managing of interns and volunteers in the fight agains food waste. Show less
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M•O•D
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Copenhagen Area, Denmark
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CEO & Co-founder
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Feb 2012 - Nov 2014
Primary tasks: In a small company you carrie a lot of roles from overall strategic decisions to customer management. I was the driver for the overall brand and business strategy and concept development, marketing and storytelling. I was also responsible for the development and management of a at the time different go-to-marked-strategy, where Influencers as well as the ‘regular’ customers was used to platform our growth via social media channels - with great succes. The strategy was backed by market research and various business and sales events. We engaged partnership deals with companies like Deloitte, Danske Spil, Jyske Bank and was part of the Mercedes Road Show in 2014 along side bigger brands. I also directed, produced and edited video for marketing and branding as the one below. In this video is DJ, Danni Niebling and Actor/TV-host Christoffer Læssø played the part of friends going out for a games and a friday beer. The video was featured in Euroman.dk - http://bit.do/euroman. Show less
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REVOLT
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Denmark
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Advertising Services
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1 - 100 Employee
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Freelance Communications Consultant
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Oct 2011 - Feb 2012
Primary tasks: Concept development, client consultant in varied marketing initiatives, development of engaging and engaging campaigns for various clients like Havana Club and Ben & Jerrys. Primary tasks: Concept development, client consultant in varied marketing initiatives, development of engaging and engaging campaigns for various clients like Havana Club and Ben & Jerrys.
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Operate A/S
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Denmark
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Public Relations and Communications Services
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1 - 100 Employee
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Communication employee
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Oct 2009 - Jun 2011
Primary tasks: Strategic development and advice of special Ministries, Styrelser and other organisations in the public sphere, private companies, and NGOs. Concept development and project management of campaigns, partnership management, creating synergy between digital platforms, social media, on- and offline advertising, and in-depth work with varied quantitative / qualitative analyzes, focus groups, etc. I worked as website editor for the last year as well, writing text, editing stories and pictures for the website. Show less
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Advice
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Denmark
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Advertising Services
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100 - 200 Employee
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Intern
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Aug 2007 - Jan 2008
- Strategic consulting - Communication - Brand devolepment - Analysis - Strategic consulting - Communication - Brand devolepment - Analysis
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Education
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2002 - 2008
Roskilde Universitetscenter
cand.scient.adm, Public Administration and Social Science
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