Experience

Graphically Speaking | Web Development, Ecommerce & Digital Marketing

• Canada
• Technology, Information and Internet
• 1 - 100 Employee

• SEO & Digital Marketing Specialist

  • Aug 2021 - Present

  ➤ Responsible for technical SEO audits, keyword research, competitor analysis, and link-building strategies. ➤ Website conversion rate optimization through sales funnel and user experience analysis. ➤ A/B testing, audience segmentation, landing page optimization, and data-driven strategies. ➤ PPC advertising to drive traffic, conversions, and ROI for digital acquisition channels. ➤ Traffic analysis, monthly reporting, and project management. ➤ Responsible for technical SEO audits, keyword research, competitor analysis, and link-building strategies. ➤ Website conversion rate optimization through sales funnel and user experience analysis. ➤ A/B testing, audience segmentation, landing page optimization, and data-driven strategies. ➤ PPC advertising to drive traffic, conversions, and ROI for digital acquisition channels. ➤ Traffic analysis, monthly reporting, and project management.



Tips de Madre

• Founder, editor & marketing specialist

  • Dec 2010 - Present

  ➤ Responsible for blog optimization, analysis, and strategy. ➤ UX/UI design and custom template elaboration for WordPress site. ➤ PHP, JS & CSS optimization. Plugin maintenance. ➤ SEO strategy, competitor analysis and content creation for organic traffic positioning. Reached 100K users per month. ➤ Responsible for blog optimization, analysis, and strategy. ➤ UX/UI design and custom template elaboration for WordPress site. ➤ PHP, JS & CSS optimization. Plugin maintenance. ➤ SEO strategy, competitor analysis and content creation for organic traffic positioning. Reached 100K users per month.



Deserving Health International Corp.

• Canada
• Wellness and Fitness Services

• Digital Marketing Specialist

  • Nov 2020 - Aug 2021

  ➤ Responsible for SEM, SEO & CRO strategies. Content management and email-marketing specialist. ➤ Improved user experience and conversion rate in both WordPress and Shopify websites. ➤ Community and influencer manager for different brands of the company (social media: Instagram, Facebook, Twitter, YouTube). ➤ Responsible for the creation of Amazon listings and advertisement optimization. ➤ Responsible for SEM, SEO & CRO strategies. Content management and email-marketing specialist. ➤ Improved user experience and conversion rate in both WordPress and Shopify websites. ➤ Community and influencer manager for different brands of the company (social media: Instagram, Facebook, Twitter, YouTube). ➤ Responsible for the creation of Amazon listings and advertisement optimization.



CleanRanks

• Mexico
• Advertising Services
• 1 - 100 Employee

• SEO Specialist

  • Jul 2017 - Nov 2020

  ➤ Responsible for technical SEO audits, keyword and competitor analysis, rank strategies, ➤ Effective SEO off-site analysis and link-building strategies. ➤ Web performance optimization (WPO) reports, recommendations, and implementations. ➤ Effectively executed SEO for companies and e-commerce (CRO). Google Analytics, Tag Manager and Search Console metric reports. ➤ Responsible for technical SEO audits, keyword and competitor analysis, rank strategies, ➤ Effective SEO off-site analysis and link-building strategies. ➤ Web performance optimization (WPO) reports, recommendations, and implementations. ➤ Effectively executed SEO for companies and e-commerce (CRO). Google Analytics, Tag Manager and Search Console metric reports.



Dreams Engine

• Mexico
• IT Services and IT Consulting
• 1 - 100 Employee

• Front-end Web Developer

  • Oct 2013 - Feb 2016

  ➤ Custom WordPress templates developed from scratch based on NodeJS. ➤ Successfully strategic planning and supervision of user-friendly tools and responsive design with Sass. ➤ Responsible for project management and client relationship. ➤ Custom WordPress templates developed from scratch based on NodeJS. ➤ Successfully strategic planning and supervision of user-friendly tools and responsive design with Sass. ➤ Responsible for project management and client relationship.



IBERO Ciudad de México

• Higher Education
• 700 & Above Employee

• Web Developer

  • Feb 2010 - Nov 2015

  ➤ Responsible for the creation of internal websites for 5 different programs. ➤ Planned, designed, and developed sites applying HTML, PHP, CSS, MySQL, JavaScript, and jQuery. ➤ Website maintenance to improve student interest and web traffic in collaboration with the IT department, lecturers, and staff. ➤ Responsible for the creation of internal websites for 5 different programs. ➤ Planned, designed, and developed sites applying HTML, PHP, CSS, MySQL, JavaScript, and jQuery. ➤ Website maintenance to improve student interest and web traffic in collaboration with the IT department, lecturers, and staff.



Roman Times Diseño

• Graphic Design

• Web designer and developer

  • Apr 2012 - Jul 2013

  ➤ Web planning, design, and programming - HTML, PHP, MySQL, javascript, and jQuery. ➤ Worked for Cafe Tacuba, DEKO, Amandititita, MIS group & more. ➤ Web planning, design, and programming - HTML, PHP, MySQL, javascript, and jQuery. ➤ Worked for Cafe Tacuba, DEKO, Amandititita, MIS group & more.