Experience

Healing Hands

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Digital Marketing Manager

  • Aug 2021 - Present



art & eden: organic children's clothing

• United States
• Retail

• Content & Digital Marketing Strategist

  • Jan 2020 - Apr 2021

  • Leveraged multichannel marketing plan to increase site revenue by 20% and site traffic by 50% YOY in 2021• Achieved YOY revenue growth across digital channels in 2020 with no marketing budget• Reimagined an extinct product offering into our all-time, best-selling digital product• Optimized email marketing, nearly doubling avg. open rates and improving conversion• Designed company branding, marketing materials, and creative manuals to streamline workflows• Managed all social media channels, social media advertising, website development & customer service• Launched influencer and loyalty programs that furthered our customer acquisition and retention goals• Directed international teams to deliver high quality creative and digital performance results at a low cost• Convinced CEO to allocate funds for my marketing plan, which resulted in unprecedented digital growth



Dave Mitchell Coaching

• Marketing Strategist

  • Jul 2017 - Jan 2020

  • Envisioned the “Dave Mitchell Coaching” brand and established the company’s website and marketing strategy, enabling it to reach 35,000+ people online. • Envisioned the “Dave Mitchell Coaching” brand and established the company’s website and marketing strategy, enabling it to reach 35,000+ people online.



BLUE RIDGE CHURCH OF CHRIST

• United States
• Religious Institutions

• Campus Minister

  • Jun 2018 - Dec 2019

  • Organized team of 23 ministry leaders to execute 2019 fall retreat for hundreds of students• Oversaw church rebranding process; collaborating to redesign the church logo, website, and develop an email marketing strategy• Spearheaded outreach opportunities personally inviting thousands of people to engage with our church • Organized team of 23 ministry leaders to execute 2019 fall retreat for hundreds of students• Oversaw church rebranding process; collaborating to redesign the church logo, website, and develop an email marketing strategy• Spearheaded outreach opportunities personally inviting thousands of people to engage with our church



Camp Hope for Kids

• Hope Youth Corps. Coordinator

  • May 2016 - Aug 2019

  • Restructured four programs, making them profitable for the first time in 11 years• Managed 100+ volunteers who provided mentoring services to underserved children in Northern Philadelphia • Restructured four programs, making them profitable for the first time in 11 years• Managed 100+ volunteers who provided mentoring services to underserved children in Northern Philadelphia



Montgomery County Church of Christ

• Campus Ministry Intern

  • Feb 2015 - May 2018

  • Spearhead outreach opportunities personally inviting thousands of people to engage in Bible Study opportunities• Preached and led worship for thousands of people in local congregations and in several national conferences• Led weekly Bible discussions & coordinated group events for our organization • Spearhead outreach opportunities personally inviting thousands of people to engage in Bible Study opportunities• Preached and led worship for thousands of people in local congregations and in several national conferences• Led weekly Bible discussions & coordinated group events for our organization



art & eden: organic children's clothing

• United States
• Retail

• Marketing Intern

  • Jul 2017 - Aug 2017

  • Conducted market research to develop innovative strategies for building a community around their social impact• Designed a new clothing tag for the 2018 line that was used to better communicate the social benefit of each sale• Consulted on website design to suggest improvements and created a mock website to illustrate those suggestions• Developed, “the hARTvest,” Facebook campaign which suggested various promotions, PR events, & video releases• Contributed in several e-commerce strategy meetings with the CEO and other executive members of the company



HOPE worldwide

• United States
• Non-profit Organizations
• 200 - 300 Employee

• Intern for the NY METRO Chapter of HOPE worldwide

  • Sep 2013 - Jun 2014

  • Co-Founded “Personal Fitness Challenge,” which raised $10,000 in support of HOPE worldwide• Worked with school principal to convince our department of education to allocate $10,000 toward my senior project • Co-Founded “Personal Fitness Challenge,” which raised $10,000 in support of HOPE worldwide• Worked with school principal to convince our department of education to allocate $10,000 toward my senior project