Dánahe Alexa Gonzalez Pherez, MSc
Senior Marketing Manager at Chief Disruptor- Claim this Profile
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English Full professional proficiency
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French Professional working proficiency
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Spanish Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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English Native or bilingual proficiency
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French Professional working proficiency
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Bio
Federica Vila Varela
Committed, professional, loyal, great teamwork skills and good person. Always willing to learn and stay updated with cutting edge technologies!
Yazmin Pheres
Comprometida en su área, espíritu competitividad y liderazgo. Trabaja en equipo ,buen líder. Aporta grandes éxitos a la compañía.
Federica Vila Varela
Committed, professional, loyal, great teamwork skills and good person. Always willing to learn and stay updated with cutting edge technologies!
Yazmin Pheres
Comprometida en su área, espíritu competitividad y liderazgo. Trabaja en equipo ,buen líder. Aporta grandes éxitos a la compañía.
Federica Vila Varela
Committed, professional, loyal, great teamwork skills and good person. Always willing to learn and stay updated with cutting edge technologies!
Yazmin Pheres
Comprometida en su área, espíritu competitividad y liderazgo. Trabaja en equipo ,buen líder. Aporta grandes éxitos a la compañía.
Federica Vila Varela
Committed, professional, loyal, great teamwork skills and good person. Always willing to learn and stay updated with cutting edge technologies!
Yazmin Pheres
Comprometida en su área, espíritu competitividad y liderazgo. Trabaja en equipo ,buen líder. Aporta grandes éxitos a la compañía.
Credentials
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AI for Everyone: Master the Basics by edX x IBM
IBMApr, 2021- Nov, 2024 -
Logo Design Mastery In Adobe Illustrator
StackSkillsMay, 2020- Nov, 2024 -
Adobe Spark
StackSkillsMar, 2020- Nov, 2024 -
Leading Change in Time of Disruption
-Jul, 2018- Nov, 2024
Experience
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Chief Disruptor
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United Kingdom
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Professional Organizations
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1 - 100 Employee
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Senior Marketing Manager
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Oct 2023 - Present
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Chief Disruptor Member
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Feb 2023 - Present
Member of Chief Disruptor, the (private membership) community for disruptive business and technology leaders. A dynamic space to:Connect with disruptors, change makers and innovators from diverse backgrounds, remits and industriesLearn from the latest Chief Disruptor independent research and member led activities.Disrupt your thinking, business models and strategies by leveraging the latest disruptive trends and technologies.
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Brand & Marketing Manager
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Feb 2022 - Oct 2023
• Own the branding and design-led content, streamline and maintain the website’s back-end and UX, implement and create the communications strategy, and lead on partnerships marketing. My role feeds into the overall content strategy as well as liaising with the relationship marketing team.• Project Manage the business rebrand from Nimbus Ninety to Chief Disruptor, where I was responsible for redesigning the website, user journey, and branding (logo, brand guidelines, website, marketing communication collateral, and execution). Show less
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Partnerships Marketing Manager
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May 2021 - Jan 2022
• Responsible for the development and execution of the marketing plan aimed at increasing lead generation, and leveraging and nurturing partnerships relationships. • Responsible to liaise with internal departments (including sales partnerships, campaign delivery team) to ensure clients' needs are fulfilled effectively.• Understanding of PR/Media Relations and new mediums to reach the audience desired to enable the community to grow. Successfully integrated an in-house campaign for publications driven by internal content pillars and interviews with C-suite leaders, in publications with an average reach of: 415,661. These included: Business Computing World, Newcastle Magazine, Finance Digest, Diginomica, and Startup Magazine. Show less
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Marketing Manager
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Oct 2019 - Apr 2021
• Support Campaign Management Play a critical role in the membership customer acquisition and retention journey.• Responsible for project managing, building and fostering relationships with non-commercial partners for the bi-annual summit. Non-commercial partners included: Kabuni, GoCardless, AI for Good, Moodbeam, GYMBOX, Les Mills, PeguinConnect, VRCO, AnnieCannons.
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Marketing Executive
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Feb 2019 - Sep 2019
• Execute and maintain multi-channel marketing campaigns for the editorial content to generate leads and increase engagement for both partnerships and membership departments.• Designed data visualisations and collateral to support the marketing, sales and editorial team. This included content-creation according to partners’ messaging and brand guidelines, for the promotion of their products. Partners included Kare Knowledge AI and Early Metrics.
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Al Rashediah Stud
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Germany
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Veterinary Services
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Project Management Consultant
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Aug 2018 - Dec 2018
• Project managing horse event sponsorship and competition opportunities in Europe and in the Middle East. • Responsible for managing each horse’s portfolio and building relationships with potential customers based on each horse’s breed. • Project managing horse event sponsorship and competition opportunities in Europe and in the Middle East. • Responsible for managing each horse’s portfolio and building relationships with potential customers based on each horse’s breed.
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Chief Disruptor
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United Kingdom
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Professional Organizations
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1 - 100 Employee
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Digital Marketing Intern
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Feb 2018 - Apr 2018
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Ariel Foundation International
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Switzerland
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International Affairs
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1 - 100 Employee
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Media and Communication's Intern
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Mar 2017 - May 2017
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ARG comunicacion
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Mexico
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Design Services
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1 - 100 Employee
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Finance Department Intern
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Jun 2016 - Sep 2016
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United Nations Office at Geneva
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Switzerland
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International Affairs
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400 - 500 Employee
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Student Internship
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Jan 2014 - Apr 2014
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Education
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University of Westminster
Master of Science - MS, Digital Business -
Massachusetts Institute of Technology
Leading Change in Times of Disruption -
EU Business School
Master's degree, International Marketing -
London School of Business and Finance LSBF
Management Development Program, Business Administration and Management, General -
International University in Geneva
Bachelor’s Degree, International Management minor in Marketing -
Institute Monte Rosa Montreux
High School