Céline Trad

Freelance Community Manager at helwé
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, UK
Languages
  • French Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency
  • Arabic Limited working proficiency

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Bio

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Credentials

  • Management of Fashion and Luxury Companies
    Università Bocconi
    Oct, 2020
    - Nov, 2024

Experience

    • Lebanon
    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • Freelance Community Manager
      • Apr 2022 - Present

      • Active participation in the day-to-day management and strategic planning of the brand's social media presence on Instagram & Tiktok. • Regularly creating and posting engaging content creation such as images, videos and graphics. • Active participation in the day-to-day management and strategic planning of the brand's social media presence on Instagram & Tiktok. • Regularly creating and posting engaging content creation such as images, videos and graphics.

    • France
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Brand Activation Assistant - LID LUXE
      • Jul 2022 - Jan 2023

      • Part of the team developing the strategy of 3 brands: Helena Rubinstein, Biotherm, and Youth To The People in Europe. • Supporting marketing and commercial team to ensure that our five retailers (Harrods, Sephora, Look Fantastic, Farlabo, and Sirowa) have the right tools to expand brand awareness. • Contributed to the creation of a strong 360 activation plan with Harrods to increase awareness on Helena Rubinstein. Organization of a very exclusive PR and influencer event where the 40 attendees generated altogether 64 organic IG stories, with a potential reach of 1.5M. Show less

    • Monaco
    • Higher Education
    • 100 - 200 Employee
    • Semi-Finalist of the Mark Challenge
      • Jan 2022 - Apr 2022

      • The Mark Challenge is a business pitch competition to recognize luxury and premium new business ideas with a social/environmental positive impact organised by the Internatonal University of Monaco. • Worked as a team of four to create “First Choice”, a luxury Meta Marketplace for Luxury Resale which aimed at redefining the shopping online experience with the implementation of the Avatar Technology. • Individually designed the whole marketplace website and the final presentation of the Avatar Technology to the jury. Show less

    • Lebanon
    • Manufacturing
    • 400 - 500 Employee
    • Summer Intern - Beauty & Luxury Division
      • Jul 2019 - Aug 2019

      Development of a Perfume Finder App for the "Artisan des Sens", a retail niche fragrance corner at ABC flagship department store. The corner includes luxury fragrance collections, very selective and premium pricing. Among the brand listed are: Serge Lutens, Chopard collection, Bvlgari Gemme, Roberto Cavalli, Memo Paris, L’Artisan Parfumeur, Mugler les Exceptions, Penhaligon's, Cartier. Development of a Perfume Finder App for the "Artisan des Sens", a retail niche fragrance corner at ABC flagship department store. The corner includes luxury fragrance collections, very selective and premium pricing. Among the brand listed are: Serge Lutens, Chopard collection, Bvlgari Gemme, Roberto Cavalli, Memo Paris, L’Artisan Parfumeur, Mugler les Exceptions, Penhaligon's, Cartier.

    • United Kingdom
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Summer Intern
      • Aug 2018 - Sep 2018

      Introduction to Sales Management, Merchandising, Clienteling, and Stock Management. Introduction to Sales Management, Merchandising, Clienteling, and Stock Management.

Education

  • emlyon business school
    Master's degree, Luxury Management & Marketing
    2021 - 2023
  • London College of Fashion, University of the Arts London
    Semester Exchange Student
    2022 - 2022
  • King's College London
    Bachelor's degree, Business Management
    2018 - 2021
  • Lycée Français Jean Monnet de Bruxelles
    French Baccaleaureat, Economics and Social Sciences
    2008 - 2018
  • University of the Arts London
    Central Saint Martins Summer Camp, Fashion Design
    2016 - 2016

Community

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