Cyrielle AH-FA

Senior Digital Producer at SAENTYS
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Contact Information
us****@****om
(386) 825-5501
Location
UK
Languages
  • English Professional working proficiency
  • French Native or bilingual proficiency

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Wandrille LEFEBVRE

It was a pleasure working with Cyrielle during 6 months at Fnac Pro. Cyrielle is very reliable, hardworking and efficient in its work. She was totally involved in the developpement of Fnacpro.com and the overall B2B activity at Fnac. Cyrielle understood very quickly all the characteristics of a BtoB activity and also the specifics web KPI's. Thanks to her relational skills and everyday good mood, Cyrielle was an awesome team player.

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Credentials

  • Certified ScrumMaster®
    Scrum Alliance
    Jun, 2021
    - Nov, 2024

Experience

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Digital Producer
      • Nov 2021 - Present

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Digital Project Manager
      • Dec 2019 - Oct 2021

      Leading the execution of creative and digital projects across varied type of assets/projects: e.g responsive websites, social strategy, rebranding, video creation and live shoot. (Budget range: £10k – £250k). Client industries: Pharmaceutical, Asset Management, Consulting, Software Products; ranging from SMEs to multinationals.-Proactively leading end-to-end delivery for medium to large projects and ensuring consistent delivery of high quality and profitable work-Owning client relationships during the day-to-day delivery of projects, adding value through proactive anticipation of problems and resolution of project roadblocks, with particular focus on managing client expectations throughout the process-Independently scoping large projects, preparing estimates/time plans and reporting on profitability-Co-ordinating various teams across different time zones: UX, developers, designers and strategists based in London, Cambridge and Chicago Show less

    • Digital Project Manager
      • Sep 2016 - Nov 2019

    • France
    • Retail
    • 700 & Above Employee
    • Digital Marketing Manager
      • May 2015 - Apr 2016

      Efficiently managing the marketing budget for B2B sales (400K€) -Securing budgets for all digital channels (Paid Search/Retargeting/RTB/Affiliation etc.), through day-to-day optimization of KPIs and launch of new digital solutions, resulting in significant rise in online traffic -Boosting turnover thanks to an efficient brand awareness strategy and dynamic new offline and online marketing operations -Optimizing the emailing channel by analysing performance and strategically targeting the right audience -Constantly improving interface design, by revamping webpages with developers, ensuring the best experience for users -Driving website performance, through creation of web analytics reports, helping ensure the success of the future marketing operations Show less

    • France
    • Retail
    • 700 & Above Employee
    • Junior Digital Marketing Manager
      • Jan 2014 - Jul 2014

      -Boosting the traffic and turnover, by setting up online marketing operations from idea to delivery -Supporting the sales department through the creation of new marketing materials (emailing, print and digital brochure…) -Managing several digital channels, by implementing marketing campaigns across different channels (SEA/ Affiliation…), to boost the visibility of the website -Building relevant web analytics reports, providing new insights and recommendations Skills: Web : Digital Marketing, Affiliate Marketing, B2C and B2B Web/Online Marketing, Social Networking Show less

    • United States
    • Media Production
    • 700 & Above Employee
    • Junior Trade Marketing Manager (Internship)
      • Jan 2013 - Jun 2013

      -Defining marketing campaigns for retailers -Developing sales support materials for sales force and retailers Skills: Soft Skills (Communication/Negotiation Skills) -Defining marketing campaigns for retailers -Developing sales support materials for sales force and retailers Skills: Soft Skills (Communication/Negotiation Skills)

    • France
    • Computer Games
    • 700 & Above Employee
    • Junior Brand Manager (Internship)
      • Jun 2012 - Dec 2012

      -Successfully managing Just Dance 4 video game launch from the creation of product information sheets, setup of partnerships, packaging design, delivery of marketing assets, and promotion of the game at industry events -Analysing video game market reports, extracting best practices for future game launches Skills: Brand Marketing, Product Management, Marketing Analysis, Event Organization -Successfully managing Just Dance 4 video game launch from the creation of product information sheets, setup of partnerships, packaging design, delivery of marketing assets, and promotion of the game at industry events -Analysing video game market reports, extracting best practices for future game launches Skills: Brand Marketing, Product Management, Marketing Analysis, Event Organization

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Junior Project Manager (Internship)
      • Jul 2011 - Dec 2011

      -Setting up an HIV/AIDS charity campaign through the development of campaign strategies and creation of print ads Skills: Marketing Communications, Publicity and creative marketing -Setting up an HIV/AIDS charity campaign through the development of campaign strategies and creation of print ads Skills: Marketing Communications, Publicity and creative marketing

Education

  • Neoma Business School (Esc Rouen/ Rouen Business School)
    Master Grande Ecole, Marketing/Marketing Management, General
    2010 - 2014
  • Queen's University
    Exchange semester, Commerce - Marketing & Management
    2013 - 2013
  • Prépa HEC - Bellepierre High School
    Intensive preparation for Business Schools entrance exams, Marketing
    2008 - 2010

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