Cyreene Loise Bautista See, MMC, CDMP

Business Development Specialist at San Francisco Honda
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Contact Information
us****@****om
(386) 825-5501
Location
San Francisco, California, United States, US
Languages
  • English Native or bilingual proficiency
  • Filipino Native or bilingual proficiency

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Bio

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Credentials

  • Certified Digital Marketing Professional
    Digital Marketing Institute
    May, 2021
    - Oct, 2024
  • Professional Certified Marketer (PCM) in Digital Marketing
    American Marketing Association
    May, 2021
    - Oct, 2024

Experience

    • United States
    • Automotive
    • 1 - 100 Employee
    • Business Development Specialist
      • Jul 2016 - Present

      Top associate in terms of appointment generation, show-up, and conversion. Averages 100-115 appointment show-up and 40-60 sold units per month. Cultivates leads through follow-up call, text, and e-mail. Manages dealership Facebook page Moved to Sales from 2018 to 2020 Sold cars for 23 months averaging 12-15 units per month, with the highest month hitting 22 units, averaging $2,500 gross profit per unit, tracking for Council of Sales Leadership (Silver) in 2019 Top associate in terms of appointment generation, show-up, and conversion. Averages 100-115 appointment show-up and 40-60 sold units per month. Cultivates leads through follow-up call, text, and e-mail. Manages dealership Facebook page Moved to Sales from 2018 to 2020 Sold cars for 23 months averaging 12-15 units per month, with the highest month hitting 22 units, averaging $2,500 gross profit per unit, tracking for Council of Sales Leadership (Silver) in 2019

    • Philippines
    • Motor Vehicle Manufacturing
    • 100 - 200 Employee
    • Central Marketing Officer (Corporate Marketing)
      • Jan 2015 - Mar 2016

      • Marketing department head for the Honda dealer group owned by Ayala Corporation• Led a team of 6 to 9 junior associates to cater to all marketing requirements of 6 metro dealerships and set direction for 5 provincial branches• Developed sales, service, and parts campaigns for brand awareness, lead generation, and customer retention• Transformed the department’s role from being a graphic design support group to an in-house, 360-advertising arm with full authority on content development, events organization, public and media relations, corporate communications, market research, database management, mobile marketing, and digital marketing• Cultivated partnerships for the dealership with both media and vendors • Spearheaded marketing events and customer care programs• Advocated for consistency in brand image and compliance of all associates to corporate image guidelines Show less

    • Senior Marketing Associate - Corporate Communications
      • Apr 2011 - Dec 2014

      • Acted as the marketing services officer in the absence of the department head (minimum 6 months, maximum 2 years)• Strengthened the corporate communications role and performed other marketing support tasks to ensure that the department will continue to run flawlessly• Managed the creative projects queue to ensure 100% completion of all requests on time• Developed print, web, and social media communications for brand building and lead generation• Developed key messages, branding and positioning statements, and advertising copies• Produced press releases, SMS, e-mail blast, and program scripts, official company correspondences, and designed marketing collaterals• Ensured brand consistency in internal and external communications• Marketing representative in-charge of event documentation and coverage and production• Coordinated with internal business divisions and local vendors to guarantee on-time, cost-effective delivery of all communication materials Show less

    • Customer Relations Associate
      • Jun 2010 - Apr 2011

      • Conducted after-sales follow-up call to generate customer feedback on vehicle purchase and dealership experience• Prepared weekly and monthly sales feedback report, monthly customer information report, and turnover package inventory report• Served as the main liaison between customers, management, and sales team

    • Telecommunications
    • 1 - 100 Employee
    • Marketing Assistant
      • May 2007 - May 2010

      • Designed marketing collaterals, managed web content, spearheaded customer care events, and produced public relation materials such as press releases and advisories for Sales, Service, and Parts operations and corporate marketing efforts across branches • Coordinated with internal business divisions and local vendors to guarantee on-time, cost-effective delivery of all marketing communications materials • Designed marketing collaterals, managed web content, spearheaded customer care events, and produced public relation materials such as press releases and advisories for Sales, Service, and Parts operations and corporate marketing efforts across branches • Coordinated with internal business divisions and local vendors to guarantee on-time, cost-effective delivery of all marketing communications materials

Education

  • De La Salle University
    Master of Marketing Communications, Graduate School of Business
    2010 - 2013
  • De La Salle University
    Bachelor of Arts (BA), Communication Arts
    2002 - 2005

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