Cindy Cutts

Special Projects & Senior Account Executive at Ottawa Business Journal
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Location
Canada, CA

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Marco Campagna

Cindy is a goal oriented person who gets the job done. She is professional, efficient, responsive and very easy to work with. She is a leader, a self starter and is always a straight shooter. I have no hesitation in recommending Cindy to anyone looking for results

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Experience

    • Canada
    • Newspaper Publishing
    • 1 - 100 Employee
    • Special Projects & Senior Account Executive
      • Apr 2023 - Present
    • United Kingdom
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Executive Director CEO
      • 2011 - Present

      Co-Founded a Not for Profit organization whose mission is to create a community where everyone is able to realize their full potential and can confidently say "I am Proud to be Me" by embracing both their own and others' individuality. www.ptbm.ca PTBM has successfully raised over $650,000.00 in 11 years towards helping local schools, organizations anti-bullying programs which presently receive no funding. My main responsibilities besides promoting the PTBM brand include but are not limited to: Building long term relationships, soliciting corporate and private donations and sponsorships, aswell as auction items for our annual Gala. Overseeing and planning event operations from beginning to end. Launched in 2014 a list of resource workshops from PTBM for schools to be able to utilize for the aid in educating, empowering and helping in the movement to end bullying within our schools and focusing on the empowerment of our youth and those in need in our community. I am also responsible for assisting with social media, marketing and promotion for PTBM. Created and chair board of directors since 2014. In 2016 we introduced our Grant and Bursary program. In 2018 we partnered with the Karlsson’s Can’t Dim My Light initiative and have started the PTBM friendship buddy bench program. Show less

    • President
      • May 2021 - Present

      Providing marketing and business development consulting services to various start up organizations. Channeling my passion for helping others and leveraging my past experiences and connections to help launch new to market companies. Providing marketing and business development consulting services to various start up organizations. Channeling my passion for helping others and leveraging my past experiences and connections to help launch new to market companies.

    • Director Of Business Development
      • May 2021 - Oct 2022

      This start up, web-based organization is focused on the eSports industry, providing customizable websites that help promote both individual gamer and teams market their journey into competitive eSports and create a revenue generating career. As a startup, my role is to develop the structure and general direction for business development and strategic partnerships in an addition to supporting both Marketing and Sales departments. Responsibilities include but are not limited to; • Conceptualize and develop the direction and structure of the Business Development department. • Provide the methodologies to effectively uncover and grow the company's business development practices and strategic partnerships. • Work in conjunction with Marketing department, support the development of marketing strategies in both traditional and social media, to increase brand awareness. • Uncover and develop new business opportunities in line with the eSports industry locally, nationally and internationally. • Formed key partnership with OSEG (Ottawa Sports and Entertainment Group) to create the inaugural and annual ePLEYER showcase tournament in Ottawa, Ont. Show less

    • Special Project Manager
      • Jan 2018 - Mar 2020

      This role’s primary function was to create generating revenue opportunities in relation to driving marketing initiatives in print, online for local business within the Nation’s Capital and nationally. Business Development responsibilities included: • Primary focus to generated new business for small, medium, and enterprise accounts. • Participated in multi-channel media planning to identify target audiences and craft effective campaigns. • Prioritized the sourcing, generating proposals for various business channels • Regularly leveraged CRM to provide proposal tracking and reporting • Displayed exceptional time management skills in managing dozens of high-level projects. • Managed a large portfolio of accounts including: • Westend Ottawa Board of Trade • Orleans Chamber of Commerce • Kanata North Business Association: The Networker Project management responsibilities included: • Managing the relationship with clients and all stakeholders • Coordinating internal resources and third parties for flawless project execution • Ensured that all projects are delivered on-time, within scope and within budget • Optimized plans and budgets according to the best media mix • Attended events as spokesperson on behalf of the organization • Participated as a subject matter expert for trade shows and operated company booths Show less

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Marketing and Special Projects
      • Jul 2017 - Jan 2018

      • Consistently attaining and/or surpassing sales targets and revenue targets • Responsible for business development strategies such as prospecting for new accounts, sourcing leads, cold calling, and proactive research to generate sales within multi-media platforms • Responsible for developing ongoing sales with both new and existing clients • Create proposals and advertising solutions through compelling business cases • Provide customers with creative and effective advertising solutions and play a key role in the overall success of the organization • Oversee and champion special features such as a calendar, 67’s anniversary memorabilia, readers’ choice awards Nepean. Customer Support and Experience responsibilities included: • Develop and maintain strong business relationships with clients to build business opportunities • Provide exceptional customer service in ensuring superior client satisfaction at all times Show less

    • Major Accounts Manager
      • 2000 - 2011

      • Top Performer award and Presidents Club award winner 6 years. • Responsible for the sales and marketing of all products, services and solutions to Corporate and Government clients nationally and small/medium businesses locally. • Prospect and qualify for new business opportunities through cold calling, direct mailing and networking. • Responsible for cold calling and expanding Bell Mobility client base. Subject matter expert for Bell mobility hardware and technology solutions; • Sales of voice plans, data plans, features and accessories to both consumer and the business segment; • Presented solutions and Bell Mobility offerings to government and private sector clients. • Provided wireless solutions and third-party applications to meet clients’ communication needs and create effective working relationships with clients • Extensive product knowledge of hardware. Customer Support and Experience responsibilities included: • Driving the onboarding and training of new employees. • Responsible for ongoing training and staying up to date on the latest technologies and telecom solutions • Exceled at maintaining and exceeding clients’ expectations and resolving any issues in a timely and efficient manner. • Maintained excellent customer service for all candidates and Government clients. • Business Development and marketing through golf tournaments, tradeshow and various corporate events. • Experience in organizing activities related to special events such as trade shows and golf tournaments. RFP experience: • Proficient in RFP proposals and customer analysis • Proven experience in writing, reviewing, and editing a variety of proposals and projects within tight deadlines Show less

    • Sales Consultant / Recruiter / Public Relations
      • 1999 - 2000

      Business Development responsibilities included: • Responsible for business development in all sectors by cold calling. • Worked with clients to understand their project needs and requirements. • Negotiated project costs and resource per diems. • Provided project team to build government solutions. • Worked with major accounts including Federal and Provincial Government. Recruiting responsibilities included: • Recruited candidates for government contracts. • Worked with the recruiting to ensure that job openings were posted, candidates were interviewed and clients were provided with quality candidates. • Acted as liaison between Government clients and candidates. • Pre-screened resumes and candidates. • Conducted face-to-face candidate interviews and reference checks. • Involved in day-to-day recruiting and sales activities • Administered the online testing for candidates. Show less

Education

  • Carleton University
    Bachelor of Arts (BA)

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