Cynthia Chew
Senior Brand Manager at NUDE Agency- Claim this Profile
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English Native or bilingual proficiency
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Cantonese Native or bilingual proficiency
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Chinese Professional working proficiency
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Malay Native or bilingual proficiency
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Indonesian Full professional proficiency
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Hokkien Native or bilingual proficiency
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Bio
Experience
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NUDE Agency
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France
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Advertising Services
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1 - 100 Employee
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Senior Brand Manager
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Jun 2022 - Present
Nude is the brand incubator. We incubate brands and build their image to reveal them to the world. Brand Strategy - Branding - Communication - Graphic Design - Advertising - Packaging From brand strategy to creative expression, our ambition is to reveal the image of brands, increase their awareness, accelerate their growth and boost their business. Our offices are based in Paris, Lyon and Shanghai. To learn more about Nude, our work and our values, visite our website: www.nude.eu Show less
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Design Bridge and Partners
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United Kingdom
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Advertising Services
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400 - 500 Employee
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Client Manager
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Nov 2021 - Jun 2022
Design Bridge is a global design agency with 5 Studios around the world. Founded in 1986 in London, UK, Design Bridge has organically grown Studios in Amsterdam, Singapore, New York and Shanghai, and there are now over 400 people working collaboratively around the world. Experts at building emotional connections with consumers through exceptionally crafted, powerful design, Design Bridge works with some of the most iconic brands in the world, as well as some of the smallest and newest (and most exciting) start-ups. Design Bridge has won numerous international creative awards including Pentawards, Mobius, New York Festivals, Design Week Awards, D&AD and DBA Design Effectiveness for a broad range of clients that includes Unilever, Diageo, Mastercard, Colgate-Palmolive, Reckitt and Mondelēz. You’ll often find us speaking at industry events and on creative awards judging panels, and we're involved in a series of programmes and initiatives that support the future generation of talent, including running our own annual student awards competition. Show less
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Paper Stone Scissors
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Australia
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Graphic Design
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1 - 100 Employee
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Account Manager
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Jan 2019 - Mar 2022
Paper Stone Scissors was founded in Melbourne, Australia and we’ve been creating magic for some of the world’s most iconic brands in Australia and Asia for more than 20 years. No job is too big or small. We specialise in weaving strategy with creative to build brands imagination, spark and personality. Through unique storytelling across all channels, we provide creative solutions that best communicate your brand to consumers. In addition to commercial projects, our dedication to education, charities and the arts ensure we maintain our currency and devotion to our discipline. Show less
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Epermarket
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China
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Food & Beverages
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1 - 100 Employee
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Community Marketing Manager
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Dec 2017 - Jan 2019
Epermarket is your online expat supermarket, where you can find the products and brands you miss, from a place you can trust. ISO 9001 certified, they also routinely test their fresh products with SGS. Choose from over 7,000 international and everyday products at diverse price ranges and have them delivered directly to your doorstep. They make grocery shopping even easier - and also your life! Epermarket is your online expat supermarket, where you can find the products and brands you miss, from a place you can trust. ISO 9001 certified, they also routinely test their fresh products with SGS. Choose from over 7,000 international and everyday products at diverse price ranges and have them delivered directly to your doorstep. They make grocery shopping even easier - and also your life!
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Primary Color
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United States
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Printing Services
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100 - 200 Employee
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Client Relationship Manager
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Nov 2015 - Jul 2017
Primary Color is an award-winning visual solutions company that produces world-class marketing products worldwide. Established in 1984, Primary Color has positioned themselves as an industry leader through their dedication to print innovation, quality and service. By focusing on technology, Primary analyzes traditional workflows, recommends improvements and develops and implements modern, systems-driven, print solutions. Primary provides a turnkey service across all pre-media, print and web-based technologies to simplify marketing execution. Show less
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Switching-Time
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China
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Public Relations and Communications Services
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1 - 100 Employee
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Account Manager
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Jun 2015 - Nov 2015
Switching-Time is an integrated boutique agency providing tailor-made services and integrated solutions for beauty, fashion, luxury & lifestyle brands in China and Asia-Pacific. Switching-Time is an integrated boutique agency providing tailor-made services and integrated solutions for beauty, fashion, luxury & lifestyle brands in China and Asia-Pacific.
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Shanghai Call Center
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Shanghai
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Senior English Interpreter
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Jul 2013 - Jun 2015
The hotline 962288 has been called the "Magic Number" in Shanghai, which provides information and interpretation services to expatriates and non-Chinese travelers in multiple languages. Also work as english editor of "TouchShanghai", a Wechat account that focuses on expatriates' life. Ensure all calls are attended according to international service standard. Provide callers with accurate information and answer to all inquiries. Perform data entry services into computer system in regards to caller’s information, call logs and other successful calls. To train new comers on the daily work flow. Edit & proof read daily articles that needs to be published. Show less
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KSH Store Fixtures
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Kuala Lumpur, Malaysia
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Key Account Manager
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Jan 2010 - May 2012
Liaise and networking with teammates, customers and suppliers. Communicating with target audience. Monitor competitor market and pricing. Liaise and networking with teammates, customers and suppliers. Communicating with target audience. Monitor competitor market and pricing.
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Red Bull Malaysia
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Kuala Lumpur, Malaysia
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Branding & Communication Manager
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Aug 2006 - Nov 2009
Responsible for brand building. Prepare press releases, promotional materials & publications and promotional activities. Research consumer market and monitor market trends. Responsible for brand building. Prepare press releases, promotional materials & publications and promotional activities. Research consumer market and monitor market trends.
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Image Cubes Sdn Bhd
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Kuala Lumpur, Malaysia
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Event & Marketing Executive
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Jan 2005 - Jun 2006
Managing a budget for the upcoming event. Communicating with target audience and managing customer relationship. Arranging distribution of marketing material Managing a budget for the upcoming event. Communicating with target audience and managing customer relationship. Arranging distribution of marketing material
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Creative Event Solutions
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Kuala Lumpur, Malaysia
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Branding & Communication Executive
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Jul 2003 - Dec 2004
Responsible for conduction of event, from the start to the end. Producing detailed proposal for events. Liaising with customers to promote the event. Responsible for conduction of event, from the start to the end. Producing detailed proposal for events. Liaising with customers to promote the event.
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Education
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Taylors College
Canadian Pre-University, Communications