Curt Hayes
eCommerce and Marketing at Fatboy USA- Claim this Profile
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Bio
Dennis Behrman
Curt is a disciplined and steady leader who is able to produce results in challenging environments. I witnessed his ability to deliver results in an environment of constant change. Curt demonstrated these impressive leadership skills when he turned around our marketing program for a key vertical at Active Network. He took a keen eye to every facet of the program, sunsetting underperforming campaigns and replacing them with highly effective ones. The results were extremely positive, measurable, and specific. Curt devised strategies and implemented tactical approaches that grew pipeline by seven figures and led to a top-to-bottom funnel conversion rate gain of almost 10 percentage points within 45 days of taking over the program. These results could only be achieved with detail-orientation and the establishment of highly-collaborative relationships with the front-line sales team. It seemed like there was no development in the market or internally with our sales and business development teams that Curt wasn't aware of. This put him in a position to be adaptive and proactive. He knows how to make marketing drive sales results and would be an asset to anyone with whom he works.
John Demas
Curt has a deep understanding of digital marketing fundamentals. His breadth of knowledge of the digital space goes from hands on coding through strategic planning and execution of digital campaigns. Curt is organized, thoughtful and captures nuance where others might not. I believe Curt would be a significant asset to any digital marketing organization whether he is an individual contributor or is in a leadership role.
Dennis Behrman
Curt is a disciplined and steady leader who is able to produce results in challenging environments. I witnessed his ability to deliver results in an environment of constant change. Curt demonstrated these impressive leadership skills when he turned around our marketing program for a key vertical at Active Network. He took a keen eye to every facet of the program, sunsetting underperforming campaigns and replacing them with highly effective ones. The results were extremely positive, measurable, and specific. Curt devised strategies and implemented tactical approaches that grew pipeline by seven figures and led to a top-to-bottom funnel conversion rate gain of almost 10 percentage points within 45 days of taking over the program. These results could only be achieved with detail-orientation and the establishment of highly-collaborative relationships with the front-line sales team. It seemed like there was no development in the market or internally with our sales and business development teams that Curt wasn't aware of. This put him in a position to be adaptive and proactive. He knows how to make marketing drive sales results and would be an asset to anyone with whom he works.
John Demas
Curt has a deep understanding of digital marketing fundamentals. His breadth of knowledge of the digital space goes from hands on coding through strategic planning and execution of digital campaigns. Curt is organized, thoughtful and captures nuance where others might not. I believe Curt would be a significant asset to any digital marketing organization whether he is an individual contributor or is in a leadership role.
Dennis Behrman
Curt is a disciplined and steady leader who is able to produce results in challenging environments. I witnessed his ability to deliver results in an environment of constant change. Curt demonstrated these impressive leadership skills when he turned around our marketing program for a key vertical at Active Network. He took a keen eye to every facet of the program, sunsetting underperforming campaigns and replacing them with highly effective ones. The results were extremely positive, measurable, and specific. Curt devised strategies and implemented tactical approaches that grew pipeline by seven figures and led to a top-to-bottom funnel conversion rate gain of almost 10 percentage points within 45 days of taking over the program. These results could only be achieved with detail-orientation and the establishment of highly-collaborative relationships with the front-line sales team. It seemed like there was no development in the market or internally with our sales and business development teams that Curt wasn't aware of. This put him in a position to be adaptive and proactive. He knows how to make marketing drive sales results and would be an asset to anyone with whom he works.
John Demas
Curt has a deep understanding of digital marketing fundamentals. His breadth of knowledge of the digital space goes from hands on coding through strategic planning and execution of digital campaigns. Curt is organized, thoughtful and captures nuance where others might not. I believe Curt would be a significant asset to any digital marketing organization whether he is an individual contributor or is in a leadership role.
Dennis Behrman
Curt is a disciplined and steady leader who is able to produce results in challenging environments. I witnessed his ability to deliver results in an environment of constant change. Curt demonstrated these impressive leadership skills when he turned around our marketing program for a key vertical at Active Network. He took a keen eye to every facet of the program, sunsetting underperforming campaigns and replacing them with highly effective ones. The results were extremely positive, measurable, and specific. Curt devised strategies and implemented tactical approaches that grew pipeline by seven figures and led to a top-to-bottom funnel conversion rate gain of almost 10 percentage points within 45 days of taking over the program. These results could only be achieved with detail-orientation and the establishment of highly-collaborative relationships with the front-line sales team. It seemed like there was no development in the market or internally with our sales and business development teams that Curt wasn't aware of. This put him in a position to be adaptive and proactive. He knows how to make marketing drive sales results and would be an asset to anyone with whom he works.
John Demas
Curt has a deep understanding of digital marketing fundamentals. His breadth of knowledge of the digital space goes from hands on coding through strategic planning and execution of digital campaigns. Curt is organized, thoughtful and captures nuance where others might not. I believe Curt would be a significant asset to any digital marketing organization whether he is an individual contributor or is in a leadership role.
Experience
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Fatboy USA
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Retail
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1 - 100 Employee
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eCommerce and Marketing
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Jul 2017 - Present
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