Experience

Grad Concept USA

• United States
• Wholesale Building Materials
• 1 - 100 Employee

• Business Development Manager

  • Jan 2023 - Present



Lumber Plus

• United States
• Retail
• 1 - 100 Employee

• Texas Branch Director

  • Dec 2021 - Dec 2022

  ● Successfully opened the Texas Branch in Houston, owning end to end responsibilities from building and setting up the new office and showroom, hiring a full team, and implementing local processes and training protocols. ● Developed the yearly plan and sales strategies to grow the Texas market. ● Staff Training and field preparation ● Lead the inside and outside sales team, encouraging them to accomplish their goals through follow ups and outstanding customer service. ● Trained sales and warehouse teams, achieving top rating for the Texas Branch in customer service across the organization. ● Project management, responsible for planning, schedule, budget, PL and performance tracking, including CRM (Hubspot), quotes, orders, sales and customized reports. ● Responsible for managing customer relations including orders, estimates, sales, invoices, payments and shipping. ● Responsible for Operations, imports, logistics and purchasing. ● Inventory management and system updates. ● Event and Tradeshow planning and development. ● Work closely with the marketing team developing branding and sustainability initiatives. ● Logistics, shipping and receiving, supply chain overview. ● Rolled out local B2B marketing programs, reaching out to new clients leveraging local advertising. Show less



Brazilian Lumber

• United States
• Wholesale Building Materials
• 1 - 100 Employee

• Business Development Manager

  • Feb 2016 - Jun 2021

  ● Responsible for development and execution of sales and marketing plans and brand strategies acquiring new businesses increasing the company’s growth in the last six years. ● Sales reports and budgeting. ● Lead the outside and inside sales teams according to different sales strategies and plans designed to increase sales and key accounts. ● Event and Tradeshow planning and development. ● Office procedure guidelines development for staff in different positions achieving a customer-oriented team. ● Responsible for managing HR, payroll and conflict resolution management. Training and developing leadership programs. ● Project management, responsible for planning, schedule, budget, PL and performance tracking ● Responsible for managing customer relations including orders, estimates, invoices, payments and shipping ● Responsible for Bookkeeping, A/P and A/R processes, payments and reports. ● Inventory management. ● Purchasing and Import logistics ● Developed B2B and B2C marketing strategies to grow sales channels Show less



IDU- Instituto de Desarrollo Urbano (Urban Development Institute)

• Av Cll 26 no 62-47

• Social and Communications Leader

  • Jan 2014 - Dec 2015

  ● Holding academic and practical workshops in order to explain to the community the land purchasing processes. ● Teaching in the field to communities, coworkers and stakeholders ● Proposing management strategies intended to mitigate the impact generated by the construction of road infrastructure. ● Following up and evaluating programs, projects and, in general, the activities associated with social management for the acquisition of land. Organization of events such as: meetings with the community, work meetings, real estate shows. ● Preparation of graphic material for the community, drafting news bulletins based on appropriate and accurate information and developing relevant social media content. ● Staff Training and field preparation ● Developed an internal and external communication strategy, educating the community and the public employees about the responsibilities, tasks and accomplishments related to land acquisition by generating high awareness levels. ● Making effective presentations, developing the best strategies seeking to communicate complex procedures in simple ways. Show less



CESA

• Colombia
• Higher Education
• 200 - 300 Employee

• Professor of Self-Leadership

  • Aug 2013 - Dec 2015

  ● Implementation of self-leadership and corporate harmony programs for first semester students in order to achieve strengthening and self-recognition of the being, seeking that the students, through this process, will be able to establish successful customer service, adequate HR policy and social responsibility processes in the future. ● Emphasis on the importance of carrying out internal marketing programs in the companies in order to increase productivity and reduce personnel absenteeism and rotation. ● Implementation of programs that emphasize the importance of communication in a labor environment and conflict resolution. Show less



Armonia Corporativa

• Director of Innovation, Outside Consulting

  • Aug 2013 - Nov 2015

  ● Responsible for designing internal marketing programs intended to improve and position the company’s image among employees. ● Implementation of team-work, social responsibility, leadership, training, creativity, self-leadership and customer service programs in different companies of the public and private sector such as the Urban Development Institute, Land Registry Office, BASF Chemicals, School of Higher Education in Administration - CESA, Mansarovar Energy, Coca-Cola, Nutresa, Mead Johnson, among others. Customer advisory and follow up. ● Development and presentation of commercial proposals, reports and results. ● B2B marketing, identification of new businesses and opportunities. Show less



Media Wise Communications, Inc. / MUSE Books

• Philippines
• Public Relations and Communications Services
• 1 - 100 Employee

• Audience Discovery, Coolhunter y Researcher

  • Nov 2011 - Feb 2013

  Market, product and audience research, focused on trend search and presentation of periodical reports to customers. Discovering audiences as an essential path to understand the behavior of consumers. Developed non-traditional research achieving transparent relevant marketing and audience information. Working with account managers and planners, handling useful insights to develop effective 360 media campaigns. Responsible for developing media and communication proposals based on qualitative and quantitative consumer research analysis. Working with agencies and customers with emphasis on product development and study. Periodical delivery of RAC (Recall Attitude and Purchase) and TGI (Target Group Index) reports. Development and research in social networks through ethnographic methods and virtual panels. Analysis of CRM for customer retention and loyalty. Development of focus groups, semi-structured interviews and monitored research workshops. Budget management. Trend search, mainly in the beauty and telecommunications sectors. Show less



Sancho BBDO

• Colombia
• Advertising Services
• 500 - 600 Employee

• Research Analyst

  • May 2010 - Jun 2011

  Responsible for conducting qualitative and quantitative research related to consumer behavior and product. Budgeting. Structuring research proposals, analysis of results and data tabulation. Holding group sessions, interviews, ethnographies and non-traditional research methods. Monthly RAC presentations, trend search and periodical presentation of reports to customers. Analysis of customer loyalty strategies and CRM. In-depth segmentation studies, description and structuring of consumer/target. Show less



Aeroleaver S.A.

• Coordinadora de ventas

  • Jun 2006 - Jan 2010

  Developing commercial and marketing plans for the aircraft factory: Zodiac and Gavilan. Merchandising program implementation. Structuring of customer service programs based on consumer research. Coordination of the design, construction and development of the sales point. Integral evaluation of projects, validation of business plans, customer service, retention and loyalty projects. Business, sales and benchmark report: Presentation of the Executive Committee and to the Board of Directors. Show less