Digital Marketing & Activation Manager

• Sep 2022 - Present

- Find opportunities for product sales activation towards end customers at Systembolaget. - Plan and run digital marketing campaigns for alcoholic beverages in Sweden. - Coordinate brand and product activation on digital channels. - Find opportunities for product sales activation towards end customers at Systembolaget. - Plan and run digital marketing campaigns for alcoholic beverages in Sweden. - Coordinate brand and product activation on digital channels.

Digital Marketing Specialist - SEO SEM SMA Email marketing

• Apr 2021 - Sep 2022

Working on several projects for established Swedish clients such as SBC, Volontärbyrån, Illustratörcentrum, or Akavia on areas such as marketing strategy, SEO (Search Engine Optimization), SEM (Search Engine Marketing), social media strategy, social media advertising, email marketing, automation, analytics, and conversion optimization. During these projects, I take responsibility for driving traffic to key parts of their website in all the processes from planning, budgeting, and strategizing to implementation, reporting, and performance evaluation and improvements when needed.

International Trade Advisor Nordic Area

• Aug 2019 - Jan 2021

International Trade Advisor for the Institute for Business Competitiveness (ICE, in Spanish) of La Junta de Castilla y León for the international network area that includes the Nordic countries: Sweden, Norway, Denmark and Finland. My duties include: * Being the link between the companies of Castilla y León and their potential clients and importers into the Nordic countries. * Find business opportunities for the Castilla y León Companies. Publish specific selling opportunities and hence get together offer and demand. Lead webinars and one on one meetings with export companies to discuss their own markets. * Attract investment projects from the Nordic countries to Castilla y León. Search, select and get in contact with Nordic companies with the potential to invest in Castilla y León. * Promotion activities for Castilla y León's products as well as attend events as the region's representative to try to find commercial opportunities in person.

Departmento comercial y logística

• Mar 2019 - Jul 2019

Head Of Marketing and Co-Founder

• Nov 2016 - Jan 2018

My job includes both the marketing strategies and small details of the events. In Happening Spiral, we are a small company with crazy ideas, great projects and lots of talent. My job includes both the marketing strategies and small details of the events. In Happening Spiral, we are a small company with crazy ideas, great projects and lots of talent.

Online Marketing and Data Analysis Coordinator

• Jan 2017 - Dec 2017

- Plan, moderate and coordinate the marketing strategy. This includes both written and audiovisual content, online ads, website moderation, and social media. Find funnel optimization opportunities and implement strategies to find new clients with inbound and outbound digital marketing. - Based on user navigation data from the app I coordinated the marketing and developers teams for user-friendly and marketing-optimized product development. - Attend events and design campaigns and material for them. Found new users took the chance to get valuable feedback on the use, needs and objectives of the target groups.

Inbound Marketer

• Mar 2016 - May 2017

- Blogger and content marketing creator with Inbound focus. - As an extra activity to complement my Master's in Marketing- take the courses about inbound and content marketing from Hubspot Academy and the Digitalakademin courses of Google. - Give ideas and strategies for different companies. - Blogger and content marketing creator with Inbound focus. - As an extra activity to complement my Master's in Marketing- take the courses about inbound and content marketing from Hubspot Academy and the Digitalakademin courses of Google. - Give ideas and strategies for different companies.

Waitress

• Feb 2016 - Dec 2016

- Extra work for students as a waitress in STENladan student pub. - Extra work for students as a waitress in STENladan student pub.

Intern in Marketing and Communication

• Feb 2014 - Jun 2014

- Direct marketing communication with the team supporters and coordination of events. - Event and protocol for local personalities during the matches - Direct marketing communication with the team supporters and coordination of events. - Event and protocol for local personalities during the matches