Cristiana Afonso

Product Owner at Critical TechWorks
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Contact Information
us****@****om
(386) 825-5501
Location
Porto, Porto, Portugal, PT
Languages
  • Português -
  • Inglês -
  • Espanhol -

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Experience

    • Portugal
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Product Owner
      • Jan 2022 - Present

    • Portugal
    • Software Development
    • 100 - 200 Employee
    • Senior Account & Project Manager
      • Oct 2019 - Dec 2021

      Account and project management, including: – E-commerce and marketing automation projects – Artificial Intelligence projects focused on product recommendations, client lifetime value and predictive anti-churn – Customer Data Platform projects Account and project management, including: – E-commerce and marketing automation projects – Artificial Intelligence projects focused on product recommendations, client lifetime value and predictive anti-churn – Customer Data Platform projects

    • Portugal
    • Software Development
    • 1 - 100 Employee
    • Senior Account Manager
      • Nov 2017 - Oct 2019

      Digital Marketing Management, project management, definition of new lead activation strategies: - Be the point of communication and coordination between technical teams to develop new projects and products; - Helping customers achieve their online conversion goals; - Strengthen the relationship with customers; - Identify and promote upselling and cross-selling opportunities, according to customer needs. Top accounts: MEO Altice, Continente Online (SONAE MC), IKEA Global Digital Marketing Management, project management, definition of new lead activation strategies: - Be the point of communication and coordination between technical teams to develop new projects and products; - Helping customers achieve their online conversion goals; - Strengthen the relationship with customers; - Identify and promote upselling and cross-selling opportunities, according to customer needs. Top accounts: MEO Altice, Continente Online (SONAE MC), IKEA Global

    • Portugal
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Account Manager
      • Apr 2016 - Nov 2017

      Product marketing; development of new strategies, promotion and dissemination tools; account management and customer acquisition strategy. Product marketing; development of new strategies, promotion and dissemination tools; account management and customer acquisition strategy.

    • Portugal
    • Non-profit Organizations
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • May 2015 - Apr 2016

      Marketing and communication for the northern part of the country; definition of new strategies; coordination of the institutional magazine; internal and external communication; press and media relations and event organization. Marketing and communication for the northern part of the country; definition of new strategies; coordination of the institutional magazine; internal and external communication; press and media relations and event organization.

    • Portugal
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Aug 2014 - Apr 2015

      Project management; press and media relations; social media management; copywriting and customer acquisition strategy. Project management; press and media relations; social media management; copywriting and customer acquisition strategy.

  • SEA LIFE Porto
    • Porto e Região, Portugal
    • Marketing and Communication Assistant
      • Aug 2013 - Jul 2014

      Marketing and communication assistantance; marketing campaigns; event organization; press and media relations; social media management; copywriting and development of institutional partnerships. Marketing and communication assistantance; marketing campaigns; event organization; press and media relations; social media management; copywriting and development of institutional partnerships.

    • Portugal
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Press Officer
      • Jul 2011 - Sep 2012

      Press and media relations; account management for Guimarães 2012 – European Capital of Culture; Travelport; Kaizen Institute Portugal; Imperial; RAR Imobiliária; Wipro; Vila do Conde The Style Outlets. Press and media relations; account management for Guimarães 2012 – European Capital of Culture; Travelport; Kaizen Institute Portugal; Imperial; RAR Imobiliária; Wipro; Vila do Conde The Style Outlets.

    • Portugal
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • Feb 2010 - Jun 2011

      Marketing and communication; event organization; press and media relations; social media management; copywriting and development of institutional partnerships. Marketing and communication; event organization; press and media relations; social media management; copywriting and development of institutional partnerships.

  • Rádio TSF
    • Bragança e Região, Portugal
    • Journalist
      • Aug 2009 - Jan 2010

      News and information. News and information.

Education

  • Universidade do Porto
    POST-GRADUATION IN HISTORY AND INTERNATIONAL RELATIONS, International Relations
    2012 - 2013
  • Universidade do Porto
    FIRST DEGREE IN COMMUNICATION SCIENCES – MAJOR IN JOURNALISM, Communication Sciences
    2006 - 2009

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