Cristel Tapia

Co-founder & Marketing Director at Caminando Juntos
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Location
Peru, PE

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Experience

    • Mexico
    • Utilities
    • 1 - 100 Employee
    • Co-founder & Marketing Director
      • Mar 2021 - Present

      Diseñé el branding de la marca Caminando Juntos y junto a mi equipo de Marketing velamos por planificar y ejecutar el contenido que sale en todas las redes de la organización para así dar mayor visibilidad al propósito y a las campañas que realiza la organización. https://www.instagram.com/caminandojuntos.pe/ Diseñé el branding de la marca Caminando Juntos y junto a mi equipo de Marketing velamos por planificar y ejecutar el contenido que sale en todas las redes de la organización para así dar mayor visibilidad al propósito y a las campañas que realiza la organización. https://www.instagram.com/caminandojuntos.pe/

    • Chile
    • Retail
    • 700 & Above Employee
    • Web Designer
      • Feb 2022 - Present

      Along with a team of designers, we were in charge of the content migration and web re-design of all the editorial content landing pages of the Sodimac web platform. The challenge included migrating, laying-out and implementing +600 landing pages within the new platform: Falabella.com, this new e-commerce belongs to Grupo Falabella and covers its entire brand portfolio: Sodimac, Falabella, Tottus and Linio, and was enabled and launched in Peru in late 2022. Along with a team of designers, we were in charge of the content migration and web re-design of all the editorial content landing pages of the Sodimac web platform. The challenge included migrating, laying-out and implementing +600 landing pages within the new platform: Falabella.com, this new e-commerce belongs to Grupo Falabella and covers its entire brand portfolio: Sodimac, Falabella, Tottus and Linio, and was enabled and launched in Peru in late 2022.

    • Software Development
    • 1 - 100 Employee
    • Freelance Graphic & Digital Designer
      • Mar 2021 - Present

      Brands that I've worked with include: Belcorp, Camila Viali, several startups, small brands and personalized proyects. Brands that I've worked with include: Belcorp, Camila Viali, several startups, small brands and personalized proyects.

    • Colombia
    • Cosmetics
    • 700 & Above Employee
      • Feb 2020 - Feb 2021

      • Design and execution of powerful internal communication campaigns for the 14 countries where Belcorp is present.• Constant interaction with multifunctional and multicountry teams to generate relevant, proactive and inspiring communication through the company's digital channels.• Creation of the graphic identity of the company's largest corporate event: Conexión Belcorp 2020 and 2021. I led the creation and application of said identity in the 14 countries where the event was held simultaneously.• Preparation of graphic and audiovisual pieces for the corporation's platforms.• Launch and management of the internal communication platform Workplace by Meta.• Management and design of emailings through Mailchimp and Outlook. Show less

      • Aug 2019 - Feb 2020

    • Peru
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Junior Graphic Designer
      • Mar 2019 - Dec 2019

      • Responsible for the all the graphic content of Camila Viali's social media accounts in Peru and Ecuador. • Professional photography retouching and editing of the clothing and models. • Editing of promotional videos for social media. • Branding design of digital and printed pieces. • Responsible for the all the graphic content of Camila Viali's social media accounts in Peru and Ecuador. • Professional photography retouching and editing of the clothing and models. • Editing of promotional videos for social media. • Branding design of digital and printed pieces.

    • India
    • Information Technology & Services
    • Junior Graphic Designer
      • Oct 2017 - Mar 2018

      Responsible for all the production of graphic content for HostData and for HostData's external clients. Responsibilities: · Logo design / re-design · Branding and rebranding · Design / Re-design of web pages · Mail design and layout · Design of graphic content for social media. · Management of social media account for external clients · Community manager for HostData Instagram and Facebook account · Design and layout of printed material (catalogs, flyers, etc.) Responsible for all the production of graphic content for HostData and for HostData's external clients. Responsibilities: · Logo design / re-design · Branding and rebranding · Design / Re-design of web pages · Mail design and layout · Design of graphic content for social media. · Management of social media account for external clients · Community manager for HostData Instagram and Facebook account · Design and layout of printed material (catalogs, flyers, etc.)

Education

  • repensar
    Product Design, Diseño multimedia
    2023 - 2023
  • Pontificia Universidad Católica del Perú
    Licenciatura, Graphic Design
    2014 - 2019
  • Toulouse Lautrec Institute
    Multimedia Design
    2018 - 2018

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