Craig Olson

Vice President of Sales at StockPKG.com
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Contact Information
us****@****om
(386) 825-5501
Location
Des Moines Metropolitan Area

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Brad Bastion

Craig and I worked together over a 4 year period during which time he managed the majority of our the sales team for the Atlantis Plastics Custom Film business. Sales grew by over 10 million pounds in this time frame which is reflective of Craig's ability to manage his team successfully. Craig was skilled at streamlining various sales processes in a manner which maximized selling time for his team. Craig was also adept at coaching his direct reports on sales related issues, new opportunities, reaching goals and similar initiatives. During this time, Craig was also able to succesfully manage and grow a small territory of his own which speaks to his ability to manage multiple priorities.

C. C. Azuakoemu, MBA

Worked with Craig in sales leadership capacity at Atlantis Plastics and presently at AEP Proformance Films Group. Craig is a detail oriented team player with excellent organizational management skills.

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Experience

    • United States
    • Packaging and Containers Manufacturing
    • 1 - 100 Employee
    • Vice President of Sales
      • Aug 2022 - Present

      I manage a team of packaging sales professionals that work with our customers throughout the continental United States. StockPKG offers B2B stock and custom packaging. We know the value of providing our customers with great pricing, steadfast support, and knowledgeable experience. StockPKG can provide a free quote for custom products or send a sample of one of our 60,000+ stock items in inventory. Additionally, we maintain strong partnerships with the manufacturers we do business with which allows us to provide better pricing than most and also allows us to expedite orders when other companies cannot. Show less

    • Packaging and Containers Manufacturing
    • 1 - 100 Employee
    • Area Sales Manager
      • Oct 2016 - Aug 2022

      ISOFlex Packaging is based in Pompano Beach, FL and has 7 manufacturing locations making primarily PE based films and bags for packaging. We make many types of monolayer industrial bags as well as 3-7 layer films for converters and Modified Atmosphere Packaging (MAP) films for food packagers. We are a minority-owned company with a GFSI SQF Level 3 designation at all our locations. I work in outside sales with brokers, distributors, direct end users, and National Accounts. ISOFlex Packaging is based in Pompano Beach, FL and has 7 manufacturing locations making primarily PE based films and bags for packaging. We make many types of monolayer industrial bags as well as 3-7 layer films for converters and Modified Atmosphere Packaging (MAP) films for food packagers. We are a minority-owned company with a GFSI SQF Level 3 designation at all our locations. I work in outside sales with brokers, distributors, direct end users, and National Accounts.

    • United States
    • Chemical Manufacturing
    • 400 - 500 Employee
    • New Business Development Manager
      • Jul 2012 - Apr 2016

      Charter NEX manufactures cast embossed films in Bloomer, WI and blown co-extruded films and bags in Delaware, OH. We also have blown coextruded film plants in Superior, WI, Milton, WI, Rhinelander, WI, and Turner Falls, MA. These plants manufacture both mono layer and co-extruded films utilizing many resins including LDPE, LLDPE, HDPE, PP, EVOH, and Nylon. Position entailed working both internally and externally to help maintain current business and drive new business sales. The markets I primarily supported were Aerospace/Composites, Floor Protection, Carpet Cushion, and Food Packaging. Show less

    • Packaging and Containers Manufacturing
    • 100 - 200 Employee
    • Regional Sales Representative
      • Aug 2010 - Jun 2012

      Sales of up to 9 layer co-extruded films, printed films, laminated films, pouches, wicket bags, and other converted items for fully integrated films company based in Sugar Land, TX. Primary markets are food packaging, paper, towel, tissue, and shrink bundling film applications. Products include: Stand Up Pouches (SUP's), Meat and Cheese Barrier Films, Forming and Non-Forming film webs, Vertical Form, Fill, and Seal Films, etc. Sales of up to 9 layer co-extruded films, printed films, laminated films, pouches, wicket bags, and other converted items for fully integrated films company based in Sugar Land, TX. Primary markets are food packaging, paper, towel, tissue, and shrink bundling film applications. Products include: Stand Up Pouches (SUP's), Meat and Cheese Barrier Films, Forming and Non-Forming film webs, Vertical Form, Fill, and Seal Films, etc.

    • United States
    • Packaging and Containers Manufacturing
    • 200 - 300 Employee
    • Regional Sales Manager
      • Nov 2009 - May 2010

      Lead a staff of three outside sales professionals covering three quarters of the United States. Accountable for $30 million in sales within a $60 million division of AEP Industries.- Negotiated three year agreement with current account with upside potential of $2 million.- Created new business tracking report to monitor progress on new projects.- Assisted salespeople in developing value-added solutions for customers and prospects.- Currently working with ISO coordinator to rewrite sales procedures.- Assisting with account and territory reallocation to provide better sales coverage Show less

    • Senior Sales Representative
      • Nov 2008 - Oct 2009

      Sales coverage of a seven state area with sales in excess of 9 million dollars.- Produced six new projects totaling potential of $6 million in new business.- Supported sales group by covering empty territories while replacement salespeople hired.- Aided in converting large account to more cost effective material blend allowing the customer to reach a price point while still providing good margin for AEP.

    • Plastics Manufacturing
    • 1 - 100 Employee
    • Director of Sales
      • Sep 2007 - Oct 2008

      Guided efforts of six sales professionals covering North America. Accountable for approximately 75% of sales within this 100 million dollar division.- Led National Account sales efforts resulting in excess of $4 million in new business.- Grew personal sales territory by 13% in 2008.- Created and maintained product costing worksheet for management team providing accurate and consistent pricing for sales team to customers.- Set sales quotas and revenue targets for sales team.- Tracked sales performance metrics with salespeople and management team.- Monitored internal productivity improvements with technical and manufacturing groups. Show less

    • Regional Sales Manager
      • Jul 2005 - Aug 2007

      Sales accountability for 45 million dollars in a 32 state region leading team of four direct reports.- Negotiated and secured three year contract with U.S. Gypsum with annual purchases of over $2 million.- Point person for numerous on-line bids and sales proposals.- Mentored struggling salesperson and assisted him in becoming one of division’s top reps.- Created and presented sales presentations to large prospects and National Accounts.

    • Technical Sales Consultant
      • Sep 2002 - Jun 2005

      Sales coverage of eight state territory. - Developed new business with over twenty new distributor and end user accounts.- Recognized yearly with sales award for achieving sales goals.- Increased sales volume by 44%.

    • United States
    • Plastics Manufacturing
    • 1 - 100 Employee
    • Regional Sales Manager
      • Jan 2001 - Sep 2002

      Manage eight state territory with very little previous sales growing business from $175,000 to $1,175,000 in first year. Secured business with over twenty new accounts. Manage eight state territory with very little previous sales growing business from $175,000 to $1,175,000 in first year. Secured business with over twenty new accounts.

    • Plastics Manufacturing
    • 1 - 100 Employee
    • Northern Regional Manager
      • Jan 1997 - Dec 2000

      Accountable for $40 million in sales within a $325 million subsidiary of Tyco International. Led a team of six sales representatives and report directly to the Vice-President of Sales. Scope of responsibility included product pricing, strategic planning, bonus/incentive programs, team building, sales hiring, training, and motivating. - Integral in resin blend cost reduction initiative resulting in division profit improvement of over 8% in first year. - Identified loss-making items and accounts - instituted margin enhancement programs at these accounts to increase profitability. - Restructured sales territories in eight-state region to maximize sales efficiency. Show less

    • Sales Representative/Sales Manager
      • Jan 1989 - Dec 1996

      Responsible for sales in excess of $6 million to over 30 distributors and sales management of three sales representatives. Increased sales volume within region by 11%. Grew sales volume in excess of 15% to over $3.8 million with 150 accounts in four states. Responsible for sales in excess of $6 million to over 30 distributors and sales management of three sales representatives. Increased sales volume within region by 11%. Grew sales volume in excess of 15% to over $3.8 million with 150 accounts in four states.

Education

  • Iowa State University
    BS, Telecommunicative Arts
    1983 - 1988

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