Experience

Batory Foods Inc

• United States
• Food and Beverage Services
• 200 - 300 Employee

• Digital Marketing & Analytics Manager

  • Oct 2023 - Present

  Rosemont, Illinois, United States

• Marketing Manager

  • Jul 2023 - Oct 2023

  Rosemont, Illinois, United States



Jetro Restaurant Depot

• United States
• Wholesale
• 700 & Above Employee

• Regional Art & Marketing Assistant Director

  • Nov 2019 - Jul 2023

  Greater Chicago Area Managed sales, billing, collections, and profit/loss reporting for 1,900+ vendor account sales while ensuring the department reached its $1.2 million sales budget in 2023. Built, organized, and managed a 12–16-page monthly print circular that averaged 4-8 regional variations with a print run of over 1.1 million copies monthly. Successfully acquired 24,000 emails within 90 days by developing optimized corporate social media and email collection giveaways, providing Restaurant Depot… Show more Managed sales, billing, collections, and profit/loss reporting for 1,900+ vendor account sales while ensuring the department reached its $1.2 million sales budget in 2023. Built, organized, and managed a 12–16-page monthly print circular that averaged 4-8 regional variations with a print run of over 1.1 million copies monthly. Successfully acquired 24,000 emails within 90 days by developing optimized corporate social media and email collection giveaways, providing Restaurant Depot with a way of incentivizing customers to complete online actions. Sourced email development tools that allowed me to train multiple non-HTML-friendly designers in email marketing while managing an email database of 1+ million customers. Strategized a “Holiday Equipment Showcase” strategy that allowed customers to see live demonstrations of restaurant equipment in 37 locations, increasing sales for that category by 20.87% by volume and 32.89% profits during this past holiday season. Led Restaurant Depot’s national “Open To The Public” campaign that promoted the temporary change from membership-only to the public, generating an increase of monthly sales by 16.35% compared to the previous year for non-member customers adding additional revenue of $24 million within Q1,, 2020. Developed a custom support ticket portal for $60 that channels roughly 500+ online review complaints and email campaign responses monthly to the cross-functional departments for customer assistance. Negotiated a 53% reduction in listings management expenses from 2022 to 2023 while securing additional services of Yelp management. Managed retail location data such as name, hours, phone numbers, and links for 153 locations across 45 directory sites totaling 6,675 publishing. Developed and managed a comprehensive and scalable hiring event strategy and streamlined website workflows, effectively addressing store-level vacancies across the nation.

• Marketing Project Coordinator

  • Jul 2018 - Nov 2019

  Chicago, Illinois, United States Planned corporate holiday parties and picnic events at Navy Pier, Chicago Parks, and Gallery 1028. Managed corporate lifestyle photography sessions that generated high-end photos in many current Restaurant Depot employment advertisements. Connected and worked with top food industry photographers and stylists to develop high-quality private label imagery for advertisements and packaging. Sourced and Implemented the department first ever-project management solution increasing… Show more Planned corporate holiday parties and picnic events at Navy Pier, Chicago Parks, and Gallery 1028. Managed corporate lifestyle photography sessions that generated high-end photos in many current Restaurant Depot employment advertisements. Connected and worked with top food industry photographers and stylists to develop high-quality private label imagery for advertisements and packaging. Sourced and Implemented the department first ever-project management solution increasing productivity and organization within the marketing department. Traveled to multiple locations nationwide to coordinate new store grand opening events, including dozens of different vendors, marketing collateral, demonstrators, ribbon cuttings, giveaways, decorations, and ice sculptures. Increased digital account-based sales by developing sales support workflows and standardizing the post-campaign reporting process. Created and oversaw the marketing website for Restaurant Depot, which has increased sales through account-based marketing efforts by a minimum of 30% year over year.

• Junior Graphic Designer and Marketing Assistant

  • Jul 2017 - Jul 2018

  Chicago, Illinois, United States Lead designer in the rebrand of Chicago’s Annual Goose Island Jetro Candy and Beverage Expo. Designed and implemented store signage, providing customers with simple wayfinding to product locations within the warehouse environment. Developed the Restaurant Depots standard email templates for all three regional marketing offices. Built Restaurant Depots in-store WIFI landing pages that provided a means for email collection as customers connected to WIFI within our 153 retail… Show more Lead designer in the rebrand of Chicago’s Annual Goose Island Jetro Candy and Beverage Expo. Designed and implemented store signage, providing customers with simple wayfinding to product locations within the warehouse environment. Developed the Restaurant Depots standard email templates for all three regional marketing offices. Built Restaurant Depots in-store WIFI landing pages that provided a means for email collection as customers connected to WIFI within our 153 retail locations. Brought on the resources for adding multiple digital marking channels such as landing pages, content-based emails, Online review management, and PPC management. Created interacted PDFs completed with embedded scripts to allow for advanced conditional calculations streamlining information collection and ordering workflows.



Iconic Digital Marketing Agency

• Advertising Services
• 1 - 100 Employee

• Web Designer and Developer

  • May 2016 - May 2017

  Fishers, Indiana, United States Collaborated with clients to understand their goals and requirements for their website. Designed website layouts and user interfaces using tools such as Adobe Photoshop and Sketch. Developed websites using HTML, CSS, JavaScript, and WordPress. Implemented responsive design to ensure optimal viewing experience across all devices. Conducted quality assurance testing to ensure websites were functioning properly and free of errors. Managed multiple projects… Show more Collaborated with clients to understand their goals and requirements for their website. Designed website layouts and user interfaces using tools such as Adobe Photoshop and Sketch. Developed websites using HTML, CSS, JavaScript, and WordPress. Implemented responsive design to ensure optimal viewing experience across all devices. Conducted quality assurance testing to ensure websites were functioning properly and free of errors. Managed multiple projects simultaneously and ensured projects were completed on time and within budget. Worked closely with other members of the team, including copywriters and SEO specialists, to produce comprehensive websites that met clients' needs. Show less



Hobby Lobby

• United States
• Retail
• 700 & Above Employee

• Certified Picture Framer

  • 2013 - 2016

  Muncie, Indiana, United States



The McKinley Avenue Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Classifieds Ad Designer and Clerk

  • 2015 - 2015

  Muncie, Indiana, United States