Craig Bleasdale

Founder and Director at Playfuse | Digital Agency
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, UK

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Experience

    • United Kingdom
    • Marketing Services
    • 1 - 100 Employee
    • Founder and Director
      • Apr 2022 - Present

      Playfuse is a product marketing agency spanning games, VR, tech and entertainment, delivering data-led strategies that fuse brands with enhanced growth. Bringing together a wealth of 360 marketing expertise for global brands spanning entertainment and technology, we make sure you cut through the digital noise with results driven strategies that make a difference. Playfuse is a product marketing agency spanning games, VR, tech and entertainment, delivering data-led strategies that fuse brands with enhanced growth. Bringing together a wealth of 360 marketing expertise for global brands spanning entertainment and technology, we make sure you cut through the digital noise with results driven strategies that make a difference.

    • United Kingdom
    • Computer Games
    • 200 - 300 Employee
    • Influencer and Media Manager
      • Jun 2021 - Mar 2022

    • United Kingdom
    • Computer Games
    • 1 - 100 Employee
    • Marketing Manager
      • Jan 2021 - Mar 2021

    • United Kingdom
    • Computer Games
    • 1 - 100 Employee
    • Product Manager
      • Jun 2019 - Jan 2021

      Product Marketing lead for several Merge titles including Streets of Rage 4, Alex Kidd in Miracle World DX, Cloudpunk, Smalland and VR Ping Pong Pro. My role spanned the execution of all international product marketing strategy, whilst managing product launches and overall marketing budgets, travelling to overseas events to showcase and present titles, delivering successful multi-channel PR campaigns along with coordinating and delivering impactful marketing assets for each release. Product Marketing lead for several Merge titles including Streets of Rage 4, Alex Kidd in Miracle World DX, Cloudpunk, Smalland and VR Ping Pong Pro. My role spanned the execution of all international product marketing strategy, whilst managing product launches and overall marketing budgets, travelling to overseas events to showcase and present titles, delivering successful multi-channel PR campaigns along with coordinating and delivering impactful marketing assets for each release.

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • PR Account Manager
      • May 2016 - Jul 2018

      Urban Rebel is one of the preeminent international publicity agencies focused on providing creative, high impact campaigns for the music, entertainment, esports and lifestyle industry. As an Account Manager I held full responsibility of all PR strategy for a diverse roster of clients both in the UK and internationally. I achieved top tier coverage for my clients spanning music, fashion, gaming and lifestyle outlets such as Kotaku, Shortlist, Billboard, High Snobiety and Square Mile, whilst devising campaigns which generated social media reach in the millions for record labels such as Sony Music. As well as creating partnerships with numerous lifestyle and fashion brands, my role involved spearheading PR strategy for a wealth of international tours and events across Europe, the US and Asia. Show less

Education

  • University of Sussex
    Master of Science - MS, International Marketing
    2020 - 2020
  • University of the Arts London
    Short Course, Digital Marketing Strategy
    2018 - 2018
  • The Manchester Metropolitan University
    Bachelor’s Degree, Business Management With Marketing
    2011 - 2014
  • King George V College
    2009 - 2011
  • Merchant Taylors' Schools, Crosby
    High School
    1996 - 2008

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