Craig Atherfold
Senior Account Director and Client Lead at Corporate Image (Pty) Ltd- Claim this Profile
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Bio
Experience
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Corporate Image (Pty) Ltd
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South Africa
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Public Relations and Communications Services
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1 - 100 Employee
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Senior Account Director and Client Lead
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Nov 2018 - Present
• Client lead on Nedbank• External communications• Strategy formulation • Reputation and crisis management • Client lead on Nedbank• External communications• Strategy formulation • Reputation and crisis management
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Edelman
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United States
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Public Relations and Communications Services
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700 & Above Employee
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Group Account Director
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Oct 2016 - Oct 2018
• Strategic consulting• Account management• Crisis communication• Media training• Reputation management,• New business• internal comms• Media relations • Investor relations, listingsClients: Dimension Data, DLA Piper Africa,Deloitte, Tsogo Sun, Coronation • Strategic consulting• Account management• Crisis communication• Media training• Reputation management,• New business• internal comms• Media relations • Investor relations, listingsClients: Dimension Data, DLA Piper Africa,Deloitte, Tsogo Sun, Coronation
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Hill+Knowlton Strategies
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United States
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Public Relations and Communications Services
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700 & Above Employee
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Practice Head: Financial Services
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Jul 2014 - Sep 2016
Clients: JSE, Mercantile Bank, Black Rock, SEI, Investments, Boston Consulting Group, Hogan Lovells,SacOil, Old Mutual, African Bank Clients: JSE, Mercantile Bank, Black Rock, SEI, Investments, Boston Consulting Group, Hogan Lovells,SacOil, Old Mutual, African Bank
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Change The Conversation SA
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South Africa
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Advertising Services
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1 - 100 Employee
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Account Director
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Jun 2010 - Jun 2014
Clients: Mutual & Federal,Stonehage, Blue Financial Services, Real People Clients: Mutual & Federal,Stonehage, Blue Financial Services, Real People
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Head of Investor Relations
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2009 - 2010
Clients: Murray & Roberts, Pinnacle Point, Holdings, Bioscience Brands, Ububele Holdings, Old Mutual, Queensgate Hotel & Leisure, Aurora Mining Clients: Murray & Roberts, Pinnacle Point, Holdings, Bioscience Brands, Ububele Holdings, Old Mutual, Queensgate Hotel & Leisure, Aurora Mining
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Owner
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2008 - 2009
Freelanced for clients: Coca-Cola, The Coca-Cola Africa Foundation, Henkel South Africa Freelanced for clients: Coca-Cola, The Coca-Cola Africa Foundation, Henkel South Africa
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APCO Worldwide
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United States
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Public Relations and Communications Services
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700 & Above Employee
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Senior Associate
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2007 - 2008
Clients: Microsoft, ExxonMobil, Coca-Cola, Novartis Clients: Microsoft, ExxonMobil, Coca-Cola, Novartis
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Owner
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1998 - 2006
• Talent management• TV and radio presenter skills training• Corporate• Media training • Talent management• TV and radio presenter skills training• Corporate• Media training
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Education
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University of South Africa/Universiteit van Suid-Afrika
Bachelor of Laws - LLB, Law and Communication