Craig Anderson

Regional Sales Manager at Advanced Orthopaedics (South Africa)
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Contact Information
us****@****om
(386) 825-5501
Location
City of Cape Town, Western Cape, South Africa, ZA
Languages
  • Afrikaans -
  • German -

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Björn Grobler

A mentoring, motivating manager with attention to detail - Craig played the biggest role in setting me off on the correct track within the healthcare industry. As a young, impressionable rookie sales representative - I paid close attention to the way he conducted himself on the job, and away from it. The values and strife for excellence exhibited by Craig made a big impression on me during these professional developmental years. An utter gentleman through and through. Personally, the best example of a people's manager.

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Experience

    • South Africa
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Regional Sales Manager
      • Sep 2022 - Present

    • South Africa
    • 1 - 100 Employee
    • Key Account Manager
      • Mar 2021 - Sep 2022

    • Sales Representative
      • Feb 2017 - Mar 2021

  • Young Engineers Cape Town NE
    • Cape Town Area, South Africa
    • Director
      • Nov 2015 - Feb 2017

    • United States
    • Medical Device
    • 700 & Above Employee
    • Franchise Manager - Airway
      • Sep 2014 - Jul 2015

      Sales support with Marketing responsibilities specialising in the Portex Airway portfolio of productsKOL Development and support through key workshops around our strategic product focus.Focusing on business outcomes approach to contracts and conversionsResponsiblity for the National Airway Budget shared with Marketing and NSM.

    • Regional Business Manager
      • Nov 2013 - Sep 2014

      Working with a dynamic team of 7 Account Managers across SA.

    • Marketing Manager Airway
      • Jun 2011 - Nov 2013

    • South Africa
    • Environmental Services
    • 1 - 100 Employee
    • Franchise Owner
      • Dec 2010 - Jun 2011

      Owner of a Water Rhapsody and Yes Solar Franchise, focusing on Water Conservation and Solar Water Heating systems. Actively managed my own website and online media presence ensuring SEO and using Google ads to track efficacy of online presence. Owner of a Water Rhapsody and Yes Solar Franchise, focusing on Water Conservation and Solar Water Heating systems. Actively managed my own website and online media presence ensuring SEO and using Google ads to track efficacy of online presence.

    • Medical Device
    • 1 - 100 Employee
    • National Sales Marketing Manager
      • May 2009 - Dec 2010

      Market Access and Development for MOOG Infusion devices. Managed the Covidien Medical Division Government Sales Team Nationally Market Access and Development for MOOG Infusion devices. Managed the Covidien Medical Division Government Sales Team Nationally

    • Germany
    • Medical Device
    • 700 & Above Employee
    • Marketing Manager ENT/ANAESTH/NEURO/PLASTICS/OMFS
      • Jul 2008 - May 2009

      • ISPN – Third Ventriculostomy Workshop October 2008 with Prof Shizuo Oi, Prof Ben Wharf• 2nd Cape Town FESS and Head and Neck Workshop November 2008 with Prof Valerie Lund, Dr Darlene Lubbe, Prof Johann Fagan• Steiner Laser Workshop February 2009 with Prof Wolfgang Steiner and Prof Johann Fagan• 2nd Bloemfontein Temporal Bone Course February 2009 with Prof Thomas Linder and Prof Andre Claassen.• Monthly Academic meetings of the ENT surgeons from GSH,TBH and private practice in and around Cape TownImplement and manage the marketing strategies for the Business Development and Brand Management to ensure future business growth and success according to the Marketing Plan National Support Role for Marcus Medical Responsible for directing marketing research, market intelligence gathering, product launches, pre- and post- market surveys and communication tools in order to ensure the development of the Karl Storz Endoscopy Business and services in the country. Work with the broader team of Marketing Managers to devise an overall strategic direction and development goals for product areas. Provide marketing support to sales consultants, product specialists and area managers and customers and to act as a channel between customer and Karl Storz Operations for the product line. Show less

    • Marketing Manager OR1/DOK/ILL
      • Feb 2008 - Jul 2008

      Implement and manage the marketing strategies for the Business Development and Brand Management to ensure future business growth and success according to the Marketing Plan National Support Role for Marcus Medical Responsible for directing marketing research, market intelligence gathering, product launches, pre- and post- market surveys and communication tools in order to ensure the development of the Karl Storz Endoscopy Business and services in the country. Work with the broader team of Marketing Managers to devise an overall strategic direction and development goals for product areas. Provide marketing support to sales consultants, product specialists and area managers and customers and to act as a channel between customer and Karl Storz Operations for the product line. Show less

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • Regional Sales Manager - Coastal
      • Apr 2007 - Jan 2008

    • Product Manager MedCare / Patient Care
      • Jun 2006 - Apr 2007

    • Vascular Therapy Product Specialist
      • Oct 2005 - Jun 2006

    • Sales Representative
      • Aug 2004 - Oct 2005

Education

  • Cape Peninsula University of Technology
    BTech Marketing, Marketing/Marketing Management, General
    1998 - 2001
  • St. Andrew's School, Bloemfontein
    Matric Senior Certificate
    1983 - 1994

Community

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