Experience

United Pet Care

• United States
• Pet Services
• 1 - 100 Employee

• Director of Marketing

  • Jun 2022 - Present

  Brought on as the first and only person in the marketing department tasked with building a new brand, full-service annual marketing plan and building the team and department from the ground up. At United Pet Care we provide a world-class pet healthcare membership benefit for top employers around the nation. Through our network of 1,500+ vets, we provide a value-conscious, alternative to pet insurance for our members. UPC offers big benefits and even bigger rewards which in turn creates a better breed of highly engaged pet parents for veterinarians. As the Director of Marketing I built and launched a new brand and brand guide, created new marketing processes that tie directly to sales, customer service, account management, IT, partnerships, our clients and more. I have built a suite of marketing tools and assets on both the B2B and B2B2C marketing sides of our business. I am responsible for managing the annual marketing budget, annual planning for all campaigns and events, and for leading the marketing department at a leadership level. Show less



Exos

• Lebanon
• Holding Companies
• 1 - 100 Employee

• Senior Manager, Global Marketing | Google

  • Jan 2022 - Jun 2022

• Marketing and Communications Manager | Google

  • Apr 2019 - Jan 2022

  I am responsible for developing and maintaining all marketing and communications processes, procedures, and tactics as related to the Health and Performance programs at Google globally using Google's complete brand, tone and voice while including EXOS methodology and core values. I also work regularly with other internal Google on-site program leads to develop a wholesome experience for Googlers onsite and now in a digital world. In addition to my duties at Google, I help to develop marketing processes and plans for extended EXOS programming at additional EXOS corporate client sites.EXOS is a human performance company that helps people reach higher and achieve more. Show less



Google

• United States
• Software Development
• 700 & Above Employee

• Senior Manager, Global Marketing @ REWS Health and Performance

  • Jan 2022 - Jun 2022

• Marketing and Communications Manager @ REWS Health and Performance

  • Apr 2019 - Jan 2022

  EXOS



Teladoc Health

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Marketing Specialist

  • May 2017 - Apr 2019

  Teladoc, Inc. (NYSE: TDOC) is re-defining how Americans access quality healthcare. Teladoc is the largest and most trusted virtual care provider in the world, with an innovative portfolio of virtual care solutions that works across the healthcare ecosystem to provide a new kind of connected healthcare experience, one with better convenience, quality and value. I was responsible for supporting the hospital and health systems business unit's marketing and demand generation initiatives that involve a wide range of administrative and marketing duties related to the daily operations of the marketing department. I work very closely with account management and clients to assist with developing white labeled client marketing plans, and assisting with the development, coordination and review of client, sales and demand generation collaterals. When I began working as the Marketing Specialist, the H&HS division had 2 clients, when I left we were working with 60+ and I was managing all marketing strategy for each individual brand. I interact with various functional areas within Teladoc, including but not limited to sales, account management, and creative services to ensure that collaterals and other marketing communications reflect corporate brand. Show less



Zenreach

• United States
• IT Services and IT Consulting

• Content Marketing Account Manager

  • Apr 2016 - Apr 2017

  Zenreach works with local businesses across the country to automate and significantly increase their customer email collection. On average, businesses capture 5x the number of customer email addresses they received prior to working with Zenreach. We then run segmented and timely customized marketing campaigns, and we don’t just report back on click through and open rates. Instead, we show the business how many customers were driven back through their doors in response to receiving a message, which allows them to calculate an ROI and rest assured their marketing spend is driving growth for their business. This ability to discover and drive the metric that really matters - walk-through rate™ - is a game changer! -Connecting business owners with current customers through use of Zenreach automated email collection platform. -Manage accounts from start to end of testing trial. -Developing familiarity with each prospect's business including understanding their current marketing strategies: social media marketing, email marketing, and loyalty campaigns. -Direct software demonstration/walk-through for customers via screen share using join.me. -Design email marketing campaigns and email blasts through Zenreach platform helping customers to brand their restaurants or businesses. -Provide excellent customer service by answering questions and troubleshooting errors. -Notate process of trial and any notes within Salesforce. -Create marketing tools for Zenreach to better reach out to our customers through video, website -Use proficient organizational skills to keep customers happy and stay updated with all accounts. -Assisting clients with installation of hardware, ensuring product is accurately configured for specific location. -Managing segmented and timely customized marketing campaigns to ensure ROI. -Increasing walk-through rate™ of customers that have not returned in 30 days. Show less



Zenefits

• United States
• Human Resources Services
• 200 - 300 Employee

• Senior Account Coordinator

  • Oct 2015 - Apr 2016

  • Has reached over +100% of quota for every month at Zenefits.• Recognized as a team lead due to consistent performance and productivity.• Provided excellent customer service via phone with excellent phone etiquette.• Learned and utilized knowledge within human resources and stayed up to date on constant laws and regulations.• Cold calls prospective leads to generate new revenue growth.• Conducts email drip campaigns to nurture leads and prospects.• Created extremely detailed “talk track” or pitch roadmaps in order to stay organized and help my team members when speaking to clients in a more visualized manor.• Built reports and filters within Salesforce to maximize time management when prospecting.• Conducts research analysis for prospective clientele.• Develops and qualifies new leads for potential opportunities.• Educates prospects on Zenefits’ HR and benefits solutions.• Extremely proficient working in an Apple Mac environment.• Proficient with tools such as SalesForce, Microsoft Office, Zoominfo, and Inside Sales.• Promoted to Senior Sales Development Representative within the first four months setting the record for fastest promoted sales representative in the company.• Thrived in a constantly modifying startup environment. Show less

• Account Coordinator

  • Jul 2015 - Oct 2015

  We manage your benefits, payroll, and HR – so you don’t have to. No more paperwork. No more headaches. It's all done online and completely paperless.Best of all, we do this for free.



Kforce Inc

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Talent Qualification Specialist

  • Sep 2014 - Jul 2015

  IT recruiting professional - Intuit, Demandforce, Digital Insight At Kforce, we believe that Great People = Great Results. By understanding what drives our specialty industries, becoming involved in our communities on a professional and personal basis, following a disciplined process of identifying quality candidates, partnering with employers to understand their core business and their employment requirements, and delivering exceptional service, we achieve great results for all concerned. • Researched using various job boards and found the best possible candidates for various IT positions. • Used various social media outlets to search for and contact potential candidates. • Acted as the only and main point of contact between the client and the candidate during hiring process • Screened candidates over the phone using thought out, precise questions. • Explain job descriptions to fitting candidates clearly and concisely. • Prepped candidates for interviews and answered any questions they may have had. • Proofread and edited resumes down to grammar and formatting technique. • Utilized Microsoft office including outlook to stay in touch with managers as well as candidates. • Learned quickly and utilized and internal CRM database. • Used WebEx for online web seminars and meetings. • Communicated through Cisco Jabber. • Provided excellent phone etiquette. • Provided excellent customer service to every candidate from start to finish. • Able to work remotely when needed. • Mentored and trained incoming employees. • Worked in a team environment. • Consistently met KPIs both individually and as a team. • Was promoted from trainee to talent qualification specialist in 1 month. Show less



My College Homepage

• United States
• IT Services and IT Consulting

• Marketing Intern

  • Aug 2013 - Dec 2013

  - Marketing via social media and promotional events. - Generation and maintenance of Excel templates. - Website Testing and feedback. - Development of class documents. - Marketing via social media and promotional events. - Generation and maintenance of Excel templates. - Website Testing and feedback. - Development of class documents.



University of Arizona Communications Department, Intergroup Communications Dept

• Intern: Communication with Nonprofit Groups

  • Jan 2013 - May 2013

  - Created lesson plans to raise awareness of personal prejudices. - Provided case study backgrounds on racial stereotypes. - Created lesson plans to raise awareness of personal prejudices. - Provided case study backgrounds on racial stereotypes.