Content Marketing Coordinator

• Apr 2021 - Present

Marketing Specialist

• Feb 2021 - Present

I am currently developing and executing marketing plans for a nonprofit environmental conservation organization. This is includes providing strategic content planning and mapping for various channels, curating brand development plans and digital marketing strategies, performing target market research, providing situational analyses, data analytics, and creating SEO and SEM optimization strategies. I manage Google Search campaigns, create copy for social media outlets, and work with teams to promote various events. I secure various public relations opportunities through acquiring affiliates and forming partnerships for both short term and long term growth. I work with Google Grants and Google for Nonprofits with a budget of $10,000 per month. I also run the LinkedIn and Twitter social media accounts. Show less

Digital Marketing Associate

• Oct 2020 - Jan 2021

Developed social media and email marketing campaigns. Created various social media advertising content (Instagram, Facebook). Worked with email marketing using MailChimp to promote product launch. Performed A/B testing. Researched data analytics. Performed copy creation. Increased Instagram engagement rates and improved Amazon sales with advertising strategies. Developed social media and email marketing campaigns. Created various social media advertising content (Instagram, Facebook). Worked with email marketing using MailChimp to promote product launch. Performed A/B testing. Researched data analytics. Performed copy creation. Increased Instagram engagement rates and improved Amazon sales with advertising strategies.

Digital Marketing Associate

• Dec 2016 - May 2019

Created content for social media marketing campaigns. Doubled social media following and engagement. Coordinated and acquired affiliate partnerships. Photographed and staged products. Worked with graphic design and edited software. Grew social media presence by collaborating with local brands. Managed projects with tight deadlines. Left to pursue master’s degree in 2019. Created content for social media marketing campaigns. Doubled social media following and engagement. Coordinated and acquired affiliate partnerships. Photographed and staged products. Worked with graphic design and edited software. Grew social media presence by collaborating with local brands. Managed projects with tight deadlines. Left to pursue master’s degree in 2019.

Department Sales Manager

• Aug 2015 - Dec 2016

Provided leadership for employees and trained them on methods for handling various aspects of sales, complicated issues and difficult customers Scheduled and led weekly store meetings for all employees to discuss sales promotions and new inventory while providing platform for all to voice concerns (Veterinary Care) Monitored up to 20+ animals in post-operative care unit for anesthesia recovery, vital signs and activity levels Administered medications to animals in treatment on regular, scheduled basis and documented any changes in condition Also Lead Dog Trainer Show less