Experience

Supermassive Games Ltd

• United Kingdom
• Computer Games
• 200 - 300 Employee

• Brand Manager

  • Aug 2022 - Present

  Responsible for managing the overall product release strategy for multiple digital products across a range of brands and IP. Executing marketing, PR and Social Media plans for all assigned products across multiple digital platforms. Responsible for managing the overall product release strategy for multiple digital products across a range of brands and IP. Executing marketing, PR and Social Media plans for all assigned products across multiple digital platforms.



Outright Games

• United Kingdom
• Computer Games
• 1 - 100 Employee

• Product Manager

  • Jul 2020 - Aug 2022

  Titles I have product managed include game franchise, PAW Patrol The Movie: Adventure City Calls, PAW Patrol Mighty Pups: Save Adventure Bay, PAW Patrol: Grand Prix. As well as, Star Trek Prodigy: Supernova, Blaze and the Monster Machines: Axle City Racers, Race With Ryan and Steven Universe Save the Light & OK K.O.! Let's Play Heroes Combo Pack. I’ve also managed DLC and gold packs with the Race With Ryan Road Trip Deluxe Edition. Finally, I was the first product manager at Outright Games to manage an app, L.O.L. Surprise! Movie Maker. Creating Advertisement Assets:A key part of this role is to create the key art which is then used for a multitude of assets including the many territory specific back of boxes, the front of boxes, disc labels (for NS/XB/PS4/PS5), digital eShop assets. Additionally for each announcement we brief external agencies on creating screenshots and trailers to show the USP’s of the game. Marketing activities executed in this role:Cross Promotional Activations o Kellogg’s x Race With Ryan – Worked to secure entire back of cereal box dedicated to exclusive DLC to promote Race With Ryan on 1M cereal boxes distributed across the USEvents and experiential o In-Person Events – Including presenting at Gamescom, engaging the target demographic with demo pods at Kidtropolis and teasing Star Trek Prodigy: Supernova at Star Trek: Mission Chicago o Online Events – Engaged with press at OG Unwrapped o Experiential – Worked with Pocket.watch and Walmart for Race With Ryan Truck Tour Media Campaigns o $4k investment in to Amazon Ads resulting in 908% ROARS Influencer marketing o 25%+ App downloads as a result of influencer spend with Greg Shephard o 13M+ views of Ryan’s World channel to promote Race With RyanTrade Marketing o Managed all logistics for Race With Ryan gift with purchase, in collaboration with Jada Toys which was distributed in the US and ANZ o Worked to secure all-inclusive retailer promotional plans. Show less

• Social Media & Community Manager

  • Mar 2018 - Jul 2020

  OverviewThis role was to manage and implement the social media strategy for Outright Games in collaboration with our Licensors who include Cartoon Network, Nickelodeon and Sony. These campaigns were executed with many first parties support from PlayStation, Xbox and Nintendo.Highlights:• Grew company social media following by 35k and increased engagement by 65% in first year• Curated content across 6 social channels ensuring a cohesive online brand identity • Tracked, analysed and reported weekly analytics and KPIs to management using Google Analytics and social business trackers• Worked with the Digital Sales department to AB test various campaigns and variables to increase sales by 12%• Created Licensor approved social media plans, which aligned to franchise plans and activities • Went viral by trending on Twitter with over 20M impressions and trending in the top 3 topics in the UK in 2 hours with the hashtag #PAWPatrolOnARollGame• Identified and negotiated with influencers and their agencies for maximum awareness of our games, including:o Ryan’s World – Race With Ryan video (13M views) o Jack Black – JUMANJI: The Video Game (1.2M views) o CKN Toys – Ben 10: Power Trip, PAW Patrol Mighty Pups and Transformers (13M views)o A for Adley – PAW Patrol The Movie (4.1M views)o Greg Shephard Instagram activation, resulting in 25% increase of downloads of L.O.L. Surprise app in 1 hour. Show less



Greene King

• United Kingdom
• Food and Beverage Services
• 700 & Above Employee

• Local Social Media Marketing Manager

  • Aug 2017 - Apr 2018

  - Managed and grew the restaurant’s Facebook page (part time whilst studying at University). - Promoted the restaurant to the local community and grew the number of followers from circa 200 to 2,000. - Significantly increased the number of people that engaged with the social page, increasing the reach of posts by over 100% on a 3x per week average. - Created advertisements and managed successful buy-one-get-one-free (BOGOF) promotions resulting in increased bookings and revenue. - Communicated with staff to maintain their involvement and awareness of promotions, events and reviews. - Coordinated events e.g. MacMillan Bank Holiday Weekend. Also served at the bar, waited on tables and up-sold dishes to customers. Show less



Thomas Sanderson

• United Kingdom
• Retail
• 100 - 200 Employee

• Sales Executive

  • Feb 2016 - Jun 2016

  Telephone communicator role (part time whilst studying at University). Spoke to customers to understand their requirements, terminologies to use and products to pitch, and then booked appointments. I was recognised for booking the most appointments and gaining the most commissions within the first two weeks and was part of a rising talent scheme. I was also picked to represent the company at the Ideal Home Show for two weekends, gaining over 10 bookings and 600 people for the database. Telephone communicator role (part time whilst studying at University). Spoke to customers to understand their requirements, terminologies to use and products to pitch, and then booked appointments. I was recognised for booking the most appointments and gaining the most commissions within the first two weeks and was part of a rising talent scheme. I was also picked to represent the company at the Ideal Home Show for two weekends, gaining over 10 bookings and 600 people for the database.



Courtney's Candy Buffet

• Hampshire

• Co-Owner

  • Jun 2009 - Apr 2015

  Set up and ran this family business with my nan whilst I was at school; providing a candy buffet service at weddings, parties and events at prestigious locations in the Hampshire area. Promoted business through social media (mainly Facebook), on a website (www.courtneyscandybuffet.co.uk) and face to face at wedding fairs and key venues e.g. The Warrior, The Spinnaker Tower, Portsmouth Guildhall. We personalised candy buffets for each event and customer (colours, themes, sweets and specific dietary requirements). Show less