Cornea van der Merwe
Social Media Marketing Specialist at Porcupine Union- Claim this Profile
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Bio
Experience
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Porcupine Union
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South Africa
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Business Consulting and Services
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1 - 100 Employee
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Social Media Marketing Specialist
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Oct 2020 - Present
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King Price Insurance
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South Africa
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Insurance
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500 - 600 Employee
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Social Media Specialist
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Jan 2017 - Present
Social Media Community Management and Affiliate Marketing aka: The Kingdom's Social Butterfly At King Price Insurance, my social media forms part of our eBusiness department, which is the online marketing (and so much more) of our company. We are therefore an integral part of the Marketing team, which means I'm blessed beyond measure to work with dynamic people, creative minds and forward-thinking strategists that approach insurance in a unique way. Our core company values are the base of our work ethic, resulting in a super productive and positive atmosphere - because well, we apply #funwithalittlemadness to everything we do. I'm in charge of content creation & communication on all social platforms, Including King Price SA, King Price Namibia, King Price Extreme and Moonshot Cafe. I do everything from taking photos, writing posts, and designing. My position also includes the reporting and contractual admin of our affiliates, and availing myself to cover company sponsored events like Lekkerland Festival and more. Our team strategizes goals and events for the month ahead, and we all work together to incorporate our individual skills (PR, Design, CopyWriting, SEO, Photography & Videography) to create engaging events for staff, also distributed via our social channels. So yes, if you were wondering... I have the best job! Show less
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iLEAD et al
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South Africa
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Advertising Services
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1 - 100 Employee
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Social Media Expert
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Nov 2014 - Dec 2016
As the Social Media Expert I implement each client’s Social Media Strategy, developing brand awareness, generating inbound traffic and encouraging product adoption. I'm also in charge of all the internal graphic design and do numerous design work for ad hoc projects requested by clients. These include animated banners, newsletter templates, CI layout and folder designs and more. My role as Social Media Expert includes coordinating with the internal SEOs to support their respective missions, ensuring consistency in voice and cultivating a social media referral network. • Work closely with the Account Managers to get client information and discuss clients’ social media specs • Manage all customer social queries • Determine the goal of the client’s social media needs • Attend to all messages and comments received via all social media platforms on client’s pages • Maintain an expert knowledge of all social media platforms and the latest social media trends and features • Set up all social media accounts as stipulated by the client • Design all necessary artwork for all social media accounts • Monthly reporting on all social media statistics • Maintain constant communication with the client to ensure posts are of a high quality, relevant and approved by client • Banner designing, including banners for directories and Google content network • Design and load new covers monthly and custom design promotional images to fit the client’s brand • Constant communication with team leader and SEO regarding developments in the social media platform and the updates thereof • Keep reporting up to date • Continuous research on social media and developments • Identify new business opportunities that could benefit the client • Set up all needed social media platforms for clients Show less
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fraaiMeraai Ontwerp
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Pretoria Area, South Africa
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Creative Director
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Jun 2012 - Dec 2014
home of good design... A talented Graphic Designer and successful Wedding and Event Planner once went to a Bridal Expo for some inspiration… They collected brochures, stuffed their faces with cake, looked at all the stands and realized that this was their specialty { all the pretty things girls LOVE } They saw a gap in the market and gave up sleep and their social lives for some serious planning! The designs were drawn up, business plan in tact, and viola…fraaimeRaai Ontwerp…the dream became a reality!!! We do: Clothing Design Wedding Stationery Design Graphic Design Clothing Printing Photography Events & Wedding Planning Sole design Speciality Treats Show less
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CMH Group (Combined Motor Holdings Limited)
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South Africa
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Motor Vehicle Manufacturing
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200 - 300 Employee
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Web and Graphic Designer
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Nov 2010 - Aug 2013
Let us help you find your dream car. 1000's of cars. 80 dealers. Nationwide Phone 0861 CARSHOP (0861 2277467) or visit www.carshop.co.za Let us help you find your dream car. 1000's of cars. 80 dealers. Nationwide Phone 0861 CARSHOP (0861 2277467) or visit www.carshop.co.za
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Education
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Tshwane University of Technology
N Dipl, Graphic Design -
Hoërskool Akasia
Matric 2005, 12