Experience

AGIA Affinity

• United States
• Insurance
• 100 - 200 Employee

• Marketing Specialist

  • Jan 2017 - Present

  • Oversaw digital marketing campaigns within Salesforce • Curated digital content for client websites and provided quality assurance for all client sites • Executed lead nurture journeys and email campaigns in salesforce • Implemented processes and led procedures to optimize workflow within my department and cross-departmentally • Negotiated copy and creative with legal and compliance teams and with key account stake holders • Successfully executed omni-channel marketing… Show more • Oversaw digital marketing campaigns within Salesforce • Curated digital content for client websites and provided quality assurance for all client sites • Executed lead nurture journeys and email campaigns in salesforce • Implemented processes and led procedures to optimize workflow within my department and cross-departmentally • Negotiated copy and creative with legal and compliance teams and with key account stake holders • Successfully executed omni-channel marketing campaigns at one time by meeting set deadlines • Analyzed campaign results and utilized data to optimize potential return on investment and present to key stakeholders • Trained and supervised new hires in role of marketing coordinator

• Marketing Coordinator

  • Jan 2015 - Jan 2017

  • Assisted in onboarding of new clients • Researched testing strategies to identify optimal product configurations and target audiences • Built a print on demand solution for key accounts which optimized marketing information kits to increase cost efficiency and generate leads • Developed and led a print on demand process project for a general information kit applicable to multiple clients, which streamlined department functions across the company and lowered call volume by 20%



Star Media Network

• Santa Barbara, California Area

• Affiliate Marketing Associate

  • Feb 2012 - Oct 2014

  Connecting with advertisers and publishers to find lucrative partnerships through online and mobile advertising. Ensuring both parties that campaigns function to the best of their ability through transparency and data collection. Connecting with advertisers and publishers to find lucrative partnerships through online and mobile advertising. Ensuring both parties that campaigns function to the best of their ability through transparency and data collection.