Corey Boico
National Account Executive at BOLDSITE Media- Claim this Profile
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Bio
Credentials
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Edge Academy Certified: Marketing Foundations
The Trade DeskApr, 2021- Nov, 2024
Experience
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BOLDSITE Media
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United States
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Advertising Services
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1 - 100 Employee
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National Account Executive
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Sep 2021 - Present
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Firefly
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United States
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Advertising Services
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100 - 200 Employee
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National Account Executive
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Sep 2019 - Sep 2021
Curb Taxi Media was acquired by Firefly in June 2021 -Manage national accounts such as IPG Media Brands and Havas -Work closely with agency partners to implement successful campaigns -Bring new ideas to the table for strategy and planning conversations -Worked with advertisers such as Amex, NY Lottery, TD Bank, Epic Games, Puma -Enhanced programmatic skills and sold digital inventory programmatically Curb Taxi Media was acquired by Firefly in June 2021 -Manage national accounts such as IPG Media Brands and Havas -Work closely with agency partners to implement successful campaigns -Bring new ideas to the table for strategy and planning conversations -Worked with advertisers such as Amex, NY Lottery, TD Bank, Epic Games, Puma -Enhanced programmatic skills and sold digital inventory programmatically
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Clear Channel Outdoor
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United States
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Advertising Services
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700 & Above Employee
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Account Executive
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Oct 2018 - Sep 2019
-Manage local client direct accounts selling both import and export business -Sell national campaigns and iconic inventory including Times Square and Sunset Boulevard -Sell multiple types of OOH assets including tradition bulletins, DOOH, street furniture, airports, and mobile retargeting -Manage national clients and agencies to help meet their media planning and buying goals -Obtain monthly and quarterly sales goals -Develop new business opportunities through cold calling and leads forwarded from senior management -Negotiate rates with both clients and managers -Work with additional markets on export campaigns -Participate in market rides around the country with clients in different markets -Work with multiple teams throughout CCO to bring the most ideal solutions for media campaigns to clients. These included programmatic for digital and RADAR for mobile retargeting Show less
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Vector Media
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United States
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Advertising Services
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1 - 100 Employee
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Account Executive
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Jun 2016 - Oct 2018
-Managed relationships with current clients including client direct business and agencies through account management while bringing in reoccurring and new business -Developed new business opportunities through cold calling and leads forwarded through management -Worked closely with Senior Management and Marketing teams to develop strategic strategies and media plans for clients -Presented to C-Suite and Senior level media buyers and planners -Billing for 2016: $500,000 | Budget for 2017: $1.2 Million- exceeded goal with $1.5million in billings | Budget for 2018: $1.75 Million- Was on track to hit $2.5 - $3 Million -Helped clients (both agency and direct) create national and local campaigns and execute experiential programs -Built multiple national programs up from local / regional programs -Helped clients with brainstorming for new ideas and innovative OOH programs Show less
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Vector Media
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United States
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Advertising Services
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1 - 100 Employee
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Sales and Marketing Intern
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2015 - 2016
• Worked directly with the sales team and assisted with client meetings, maintaining client relationships, and obtaining new clients • Assisted account managers with client relations, competitive requests, and market research • Worked with the monthly magazine New York City Monthly and obtained clients like restaurants to advertise in the magazine • Helped with Vector's VM2 events that worked with different clients and engaged their audience in interactive ways • Worked directly with the sales team and assisted with client meetings, maintaining client relationships, and obtaining new clients • Assisted account managers with client relations, competitive requests, and market research • Worked with the monthly magazine New York City Monthly and obtained clients like restaurants to advertise in the magazine • Helped with Vector's VM2 events that worked with different clients and engaged their audience in interactive ways
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Publishers Clearing House
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United States
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Advertising Services
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500 - 600 Employee
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Digital Sales and Marketing Intern
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2014 - 2015
Online Digital Sales Marketing Intern (5/14-8/14)• Supported the Digital Sales team with prospecting of new clients in order to drive content andawareness to the PCH sites• Analyzed market segments and tracked progress by using dashboards such as comScore, GoogleAnalytics and Seller Crowd• Participated in idea generation and planning for new online initiatives• Assisted with reporting of success metrics and analysis
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AMP Supervisor
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Jun 2013 - Feb 2014
• Assisted with day to day activities of the mail room • Managed employees that worked with sorting and counting the incoming mail • Sent out daily reports to company executives based on the mailing
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Intern & Office Assistant
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2009 - 2011
• Provided administrative support to Executive Management and Accountants consisting of data entry, answering phones, and processing invoices • Created digital filing system as a way to better organize and maintain client database • Provided administrative support to Executive Management and Accountants consisting of data entry, answering phones, and processing invoices • Created digital filing system as a way to better organize and maintain client database
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Education
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University of Tampa
Marketing