Cory Anderson

Product Manager: Aerosync at Aeropay
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us****@****om
(386) 825-5501

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5.0

/5.0
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Yasser Abou-Nasr

To Whom it May Concern, It is my pleasure to strongly recommend Cory Anderson for a role as a Product Manager. As a department leader, I had the opportunity to work with Cory at Dwolla during a time of great experimentation in our Product function. Cory was the UX Engagement Product Manager, and led all initiatives pertaining to our dashboard. Cory drives impact as a product manager by quickly establishing deep rapport across a variety of stakeholders. When he was tasked with any initiative pertaining to his domain, Cory led with confident humility; he simultaneously kicked off quantitative market assessments and conducted empathetic 1:1 interviews with department heads and clients to ensure he captured their needs and priorities. He worked closely with his development team to provide clarity and direction through product delivery and launch. Cory’s thoughtful approach enabled him to grow the business and product usage around our dashboard. Cory pitches in on any challenge that faces the team with a positive, can-do attitude. He is the type of employee that only needs to be told the objective and will quickly execute to solve without guidance, and will frequently do independent research if a solution is not already in place. Cory Anderson’’s position was eliminated as a part of a reduction in force in early 2023. We made organizational changes to refocus on the essential areas of our business during a time of difficult macroeconomic headwinds. Cory is consistently a top performer, insanely smart with analytics, and a delight to be around. If you are in need of a self-starting, analytical addition to your Product department, I would encourage you to quickly engage Cory Anderson about your opportunity. Sincerely, Yasser Abou-Nasr, SVP of Product | Dwolla E-Mail: yabou-nasr@dwolla.com Personal Phone: 402-575-8810 LinkedIn: linkedin.com/in/yabounasr

Brady Harris

Cory is a Dwolla veteran that was one of those employees that left the business far better than he found it. We talk a lot about "passion" and owning our work, Cory exemplified these attributes and what it meant to be a driver in the business. Whether it was architecting our product led growth (PLG) strategy, or helping design and build the total user experience, he is proficient in agile methodologies and technical in how he creates value. While some employees just "punch the clock" and are satisfied with satisfactory work, Cory is a workhorse that is always 100% committed to success and execution. He is curious but open and humble, and he will lift others around him. Cory brings culture and energy, and will be a key member of your team!

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Experience

    • United States
    • Financial Services
    • 1 - 100 Employee
    • Product Manager: Aerosync
      • Feb 2023 - Present

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Product Manager: User Experience Engagement
      • Aug 2022 - Jan 2023

      Ensured user participation and product led growth through the UX ecosystem, driving insights, actions and engagement activities.- Drove down support tickets from clients for transfer-related questions by over 90% in one quarter- Generated 66 upsell opportunities from existing clients for internal sales teams with in-app messaging in one quarter- Implemented method to reduce individual front-end component creation time for Dwolla Dashboard by three days- Established and maintained relationships with 10 clients for regular product discovery and post-launch feedback- Contributed to product roadmap and facilitated stakeholder discussions through ownership of a portfolio of initiatives- Partnered with the UX team to facilitate opportunities for product discovery, usability testing and customer feedback

    • Product Manager: Product-led Growth
      • May 2021 - Aug 2022

      Ensured Dwolla user acquisition, expansion, conversion, and retention are all driven primarily by the product itself.- Led Pay-as-you-go pricing initiative responsible for generating over $21,000 in monthly revenue from over 200 clients- Accelerated implementation of individual API endpoints by two weeks by delivering drop-in component functionality- Improved conversion rate of account onboarding funnel by over 100% through asynchronous onboarding process- Reduced manual friction in application review process by over 30% with updates to Application Review process

    • Product - Software Delivery Manager
      • Nov 2019 - Jun 2021

      - Facilitate the agile product development process through iteration planning, backlog refinement, review, and retrospective meetings for product development teams.- Communicate throughout the company on behalf of the development team.- Work with other product teams to organize, schedule, and deliver work dependencies in large cross-team projects.- Self-organized a product development team consisting of up to 8 engineers and a product designer

    • Developer Relations - Developer Advocate
      • Aug 2017 - Dec 2019

      - Create robust documentation, helpful examples, technical articles and maintain our suite of open source SDKs- Collaborate with third-party developers in integrating with the Dwolla Platform- Assist third-parties developers and Partner Leadership in understanding market opportunities and available product offerings and support solutions- Serve as an advocate for external developers. Collect and relay feedback from developers/partners to internal product teams- Work closely with the engineering, marketing, sales and product teams to inspire usage of the platform and ensure partners have a first-class integration experience from beginning to end.

    • Advertising Services
    • 1 - 100 Employee
    • Web Developer
      • Jan 2016 - Nov 2016

      - Requirements gathering from clients to construct well-designed websites - Front end development with HTML, CSS, JavaScript, PHP - Design work using Adobe Illustrator - Requirements gathering from clients to construct well-designed websites - Front end development with HTML, CSS, JavaScript, PHP - Design work using Adobe Illustrator

  • Growth and Company
    • Cedar Falls, Iowa
    • Digital Marketing Consultant
      • Apr 2016 - Aug 2016

      - SEO Guru - SEO Guru

    • United States
    • Machinery Manufacturing
    • 700 & Above Employee
    • Student Intern - Reliability Engineer
      • Apr 2015 - Jan 2016

      - Queried data in SAP Business Objects & SAS Business Intelligence for use in writing macros and automating reports via VBA in Excel - Responded to stakeholder requests in troubleshooting reports and various systems - Communicated and trained employees in India on best practices and auxiliary reports - Developed new ways to improve the position to reduce or eliminate redundancies - Queried data in SAP Business Objects & SAS Business Intelligence for use in writing macros and automating reports via VBA in Excel - Responded to stakeholder requests in troubleshooting reports and various systems - Communicated and trained employees in India on best practices and auxiliary reports - Developed new ways to improve the position to reduce or eliminate redundancies

  • Octane Sports Iowa
    • West Des Moines
    • Founder // Owner
      • Aug 2012 - Oct 2013

      - Designed and created a product, the Valley DeuceBrand watch - Communicated with manufacturer and overseas vendors to ensure a high-quality product - Implemented a marketing strategy and sold product through West Des Moines area - Designed and created a product, the Valley DeuceBrand watch - Communicated with manufacturer and overseas vendors to ensure a high-quality product - Implemented a marketing strategy and sold product through West Des Moines area

Education

  • University of Northern Iowa
    Bachelor’s Degree, Management Information Systems, General
    2013 - 2017

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